Lu Chen
Senior Account Manager at Tribal Brands Asia- Claim this Profile
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English Native or bilingual proficiency
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Mandarin Native or bilingual proficiency
Topline Score
Bio
Credentials
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Aerial Yoga Instructor
Om Factory Flight School NYCOct, 2015- Nov, 2024
Experience
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Tribal Brands Asia
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China
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Food and Beverage Services
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1 - 100 Employee
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Senior Account Manager
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Feb 2022 - Present
1. In-market Rep for Beef + Lamb New Zealand connecting and supporting exporters, importers, distributors for Taste Pure Nature China market program.2. Act as medium between B+LNZ and channel partners and stakeholders. 3. Oversee varies innovative marketing campaigns and activation for TPN including NPD, retail campaigns, and BD with related industry partners.
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Project Manager
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Apr 2020 - Present
1. Manages relationships and comms with 60+ New Zealand exporters and across over 200 retail, hospitality and food services channel partners across China.2. Leads projects and marketing activations with multiple stakeholders and teams, from inception to delivery, implement processes, standards, and measurements across projects.3. Manages creative events and fosters collaboration with all partners, preparing and complying with budgets and negotiation with vendors.4. Plans and executes special projects. Show less
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Z+B Fitness
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Shanghai City, China
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Aerial Instructor
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Aug 2017 - Present
1. Appointment only private bookings only for Aerial Yoga 2. Fulfill Adidas sponsorship activations, participate in Adidas Mega Parties 1. Appointment only private bookings only for Aerial Yoga 2. Fulfill Adidas sponsorship activations, participate in Adidas Mega Parties
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Studio 188 Marketing Consultants Co. Ltd
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Shanghai City, China
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Business Consultant & Government Manager
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Jun 2017 - Apr 2020
1. Responsible for complex and large scale projects and activations, especially outdoor festivals. Create and produce the free community music festival “BooshKaBaash” and similar events, liaise with 3rd parties and PSB to showcase sponsorship management ability. 2. Onsite management of in-house band’s shows and cooperate with agencies looking after foreign artists’ legal visas and performance permits from Chinese Culture Bureau 3. Manage sponsorship portfolio and events consulting. Assist Business Director with sponsorship research, acquisition, and management, provide government policies related consultations in brand activations and event production 4. Fulfill operational duties with JUSS events properties, including stage management at Rolex Shanghai Masters, Formula One, Australian Football League and cooperate with other JUSS and Studio 188 Marketing staff members where required Show less
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TrailRunner International
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Event Production Specialist
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May 2016 - Apr 2020
1. Client Services in VIP hospitality. Liaison with travel guides, securities, local government, and hotels to arrange logistics pre VIP arrival, accompany VIP clients’ travels and assist with their needs during the trip, problem solver for whatever they need. 2. Working with Pac-12 China Game and assist any tasks related to ticketing team and box office. 1. Client Services in VIP hospitality. Liaison with travel guides, securities, local government, and hotels to arrange logistics pre VIP arrival, accompany VIP clients’ travels and assist with their needs during the trip, problem solver for whatever they need. 2. Working with Pac-12 China Game and assist any tasks related to ticketing team and box office.
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Ibiza Love Child Inc.
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Brooklyn, NY
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CEO Assistant
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Jul 2015 - Feb 2016
1. Assist CEO with her life and work needs, prepare schedule and meeting agenda, draft and distribute reports and documents. Plan and execute all other administrative tasks 2. Keeping track and maintain relationships with long term clients, follow up on collaboration with NYC night clubs, booking agencies and production companies for shopping parties; popup retail booth management in music festivals and Art Basal in New York, Detroit, and Miami 3. Hosting private shopping parties with Stylists and Artists in warehouse 4. Report progress in marketing campaigns and assist with ibizalovechild.com maintenance Show less
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JADEtribe, LLC
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NYC, NY
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Freelance Graphic Designer
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Jun 2015 - Dec 2015
- Digital marketing material including product pamphlet and mail spread - Wholesale line sheet and customer catalogue for trade shows - Digital marketing material including product pamphlet and mail spread - Wholesale line sheet and customer catalogue for trade shows
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Education at Derby (IPGCE/ IQTS/ MA/ QTS/ EDD)
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China
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Higher Education
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1 - 100 Employee
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Language Tutor & Counselor
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Mar 2014 - May 2014
- Creating teaching programs for TOFEL/ESL students and International IB high school students - One-to-one counseling with Chinese high school students in preparation for higher education abroad - Creating teaching programs for TOFEL/ESL students and International IB high school students - One-to-one counseling with Chinese high school students in preparation for higher education abroad
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City College of San Francisco
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United States
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Higher Education
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700 & Above Employee
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College Math Tutor
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Aug 2008 - Jun 2009
- prepared and presented teaching materials to group and one-to-one sessions - prepared and presented teaching materials to group and one-to-one sessions
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Education
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2010 - 2014
University of California at Berkeley
Cognitive Science, Cognitive Science -
2009 - 2010
City College of San Francisco
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2008 - 2009
Itawamba Community College
Community
