Marie-Louise Köllner

Communications and Marketing Consultant at APQP4Wind
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Contact Information
us****@****om
(386) 825-5501
Location
Aarhus, Middle Jutland, Denmark, DK
Languages
  • Danish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • German Limited working proficiency
  • Mandarin Elementary proficiency

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Peter Elmvang

Marie-Louise Halmø har arbejdet som praktikant i marketingafdelingen hos Crisplant a/s i perioden 2. februar til 31. juli 2015. Marie-Louise har i denne periode selvstændigt varetaget en lang række opgaver inden for marketing og kommunikation, herunder: - Udarbejdelse af pressemeddelelser til dagspressen og fagpressen i samarbejde med vores danske og engelske PR bureau - Udarbejdelse af artikler og andet materiale ifm. Employer Banding for vores HR-afdeling - Udarbejdelse af internt kommunikationsmateriale ifm. "Strategy 2018" herunder intranet site, animationsfilm og præsentationer - Design og opbygning af Marketing intranet site - Videreudvikling og opdatering af virksomhedsprofil for Crisplant a/s på LinkedIn - Business intelligence analyser inkl. kundetilfredshedsanalyser, statistikker for website, blog etc. - Support af datterselskaber i Europa, Asien, samt Nord- og Sydamerika - Kontakt og samarbejde med leverandører i Danmark og udlandet - En lang række ad-hoc opgaver, der karakteriserer dagligdagen i en marketing- og kommunikationsafdeling, f.eks. medvirkende til idéoplæg til design af internationale udstillingsstande. Marie-Louise er yderst vellidt hos Crisplant, og blev meget hurtig opfattet som en kollega, man kan henvende sig til, for at få sin opgave løst. Marie-Louise har udført alle sine opgaver tilfredsstillende og med den professionalisme, der kendetegner en person med stor kommunikations faglig indsigt og kvalitetsbevidsthed. Hun behersker engelsk på højt niveau og er samtidig flittig, hjælpsom, positiv og udstråler altid godt humør. Jeg vil gerne give Marie-Louise min bedste anbefaling.

Kristian Ascanius Jacobsen

Recommendation for Marie-Louise Halmø, I hereby confirm that Marie-Louise has been working as Communications & Marketing Assistant at Halmø Consulting since 2011 and continues to support the companies on an ad hoc basis. During her employment Marie-Louise has been the company’s main anchor in all external communication and marketing tasks. Her work amongst others included redefinition of the company logos, conceptualization and managing 3rd party implementation of a highly professional website (www.halmoe.eu), support management in 2 annual customer networking events and a number of ad hoc tasks e.g. design of business cards, design of company posters and handling of communications with external communication service providers. All job related tasks were done in English. On both professional and personal level I have been highly impressed by Marie-Louise. She has a very high work ethics; she is loyal, intelligent and always brings a smile to work. Her analytical skills are excellent and her deliveries are top quality. It is a pleasure to see that she is not afraid to ask the difficult questions in order to avoid any misunderstanding during project execution. Her likeable nature makes her an excellent facilitator and she treats people around her with the same respect she would expect in return. It is my pleasure to extend my recommendations of Marie-Louise as a highly valued employee. You are welcome to contact my at any time if you have further questions regarding the work Marie-Louise has performed during her employment at Halmø Consulting. Kristian Ascanius Jacobsen +45 5118 2061

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Credentials

  • Komfo Academy Diploma in Social Media Strategy and Community Management
    Komfo
    Jan, 2014
    - Nov, 2024
  • Journalism Evening Course covering all aspects of News Journalism
    The London School of Journalism
    Mar, 2011
    - Nov, 2024

Experience

    • Denmark
    • Non-profit Organizations
    • 1 - 100 Employee
    • Communications and Marketing Consultant
      • Mar 2019 - Present

      Main tasks: o Responsible for all marketing activities related to the APQP4Wind concept online, on print and at global trade fairs. o Direct communication with the Board of Directors, external stakeholders and technical experts within the wind industry. o Drive all digitalization efforts within the organization to ensure transparency and enable a data-driven approach to decision-making. Key learnings: Combining marketing and communication efforts with technical know-how and political interests in the wind industry by representing the wind turbine owners and manufacturers. Show less

    • Food and Beverage Manufacturing
    • 700 & Above Employee
    • Research Consultant
      • Feb 2018 - Jul 2018

      Project-lead on collaboration between Arla and Mengniu with the aim of analyzing and improving production efficiency in China through Knowledge Management.Main tasks:o Organizing, coordinating and facilitating field research from Chinese farmers.o Communicating recommendations based on in-depth analysis of field data.Key learnings: Product Strategy and Stakeholder Relations.

    • Public Relations Intern
      • Aug 2017 - Jan 2018

      Main tasks:o Developing the new PR Strategy 2018 together with the Chinese Marketing team.o Implementing the "One Voice" brand strategy across Arla China to strengthen product branding.o Supporting the Sales team at multiple international trade fairs.Key learnings: Brand Management and Product Strategy.

    • Germany
    • Automation Machinery Manufacturing
    • 700 & Above Employee
    • Marketing Intern
      • Feb 2015 - Jul 2015

      Main tasks: o Co-creating the new Brand Strategy 2018 in collaboration with CMO and Marketing. o Extracting business intelligence based on customer survey results from +70 countries. o Leading and organizing a marketing campaign to further the corporate brand at global trade fairs within the logistics industry. Key learnings: Brand Management and Stakeholder Relations for B2B market. Main tasks: o Co-creating the new Brand Strategy 2018 in collaboration with CMO and Marketing. o Extracting business intelligence based on customer survey results from +70 countries. o Leading and organizing a marketing campaign to further the corporate brand at global trade fairs within the logistics industry. Key learnings: Brand Management and Stakeholder Relations for B2B market.

    • Denmark
    • Events Services
    • 1 - 100 Employee
    • Communications Intern
      • Aug 2013 - Feb 2014

      Main tasks: o Developing corporate social responsibility (CSR) projects to create awareness on sustainability efforts. o Managing the community of +43.500 followers on digital marketing channels. o Organizing and facilitating events for +7.500 fans of Danish football club Odense Boldklub. Key learnings: Digital Marketing and Event Management for the B2C market. Main tasks: o Developing corporate social responsibility (CSR) projects to create awareness on sustainability efforts. o Managing the community of +43.500 followers on digital marketing channels. o Organizing and facilitating events for +7.500 fans of Danish football club Odense Boldklub. Key learnings: Digital Marketing and Event Management for the B2C market.

Education

  • Copenhagen Business School
    MSocSc in Public Management and Social Development
    2016 - 2018
  • Danmarks Medie- og Journalisthøjskole
    Bachelor's Degree in Communication
    2012 - 2016
  • Monash University
    Study Abroad, Cross-Cultural Communication
    2014 -

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