Vice President Marketing

• Jan 2020 - Present

Lead internal and client-facing marketing and communication efforts for BRAINBOX across all platforms including, social/digital marketing, advertising, traditional & social media, public relations, creative and content developmentLed agency new business initiatives promoting immersive marketing capabilities resulting in +83% revenue growth Driver of strategic vision for BRAINBOX transition to an immersive marketing Company; reports to CEOIntegrated data analytics to develop strategic insights across client industries and brandsDeveloped Go-To-Market strategy to automate BRAINBOX sales effortsHire, train, and manage BRAINBOX Marketing and Sales team Show less

Marketing Consultant

• Sep 2019 - Dec 2019

Owner/Operator/Chef

• Jan 2015 - Sep 2019

Founder & CEO

• Jun 2007 - Jan 2015

Director of Sales & Marketing

• May 2011 - Jul 2013

Responsible for all Sales & Marketing activities for Fra' Mani Handcrafted Foods reporting to Company CEO and COO. Lead successful launches of new dry-cured and cooked salumi products; doubled the number of new products introduced by the Company within two years. Expanded distribution of all three Fra' Mani product lines across the national distribution network resulting in double digit annual sales growth for cooked salumi and cooked sausage lines. Hired, trained, and managed the activities of the Fra Mani sales team. Lead all marketing initiatives for the Company including Public Relations, Social Media, Consumer & Trade programs, Marketing collateral, and Education & Training activities. Show less

Media Director

• 1990 - 2007

Directly responsible for the management of over $700 million in annual Johnson & Johnson marketing investments across all Companies and Brands Team leader responsible for generating significant savings and value to the Corporation; accountable to C-level Executive Management Skilled negotiator delivering ongoing Return-On-Investment (R.O.I.) Led strategic integrated communications planning for all Corporate initiatives Established collaborative partnerships with Corporate Communications, Consumer Promotions, Trademark and Legal, and Sales & Logistics teams Responsible for selection, integrated marketing and communications planning for innovative, Emmy®-award winning Johnson & Johnson Spotlight Presentation® movies Manage and develop internal staff; facilitate relations with business partners including performance-based evaluation and compensation Show less

Media Supervisor

• 1988 - 1990

Media Planner

• 1985 - 1988