Parth Mehta

Digital Marketing Specialist at Admission Hub™
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Contact Information
us****@****om
(386) 825-5501
Location
Waterloo, Ontario, Canada, CA
Languages
  • English Full professional proficiency
  • Hindi Full professional proficiency
  • Urdu Native or bilingual proficiency
  • Punjabi Native or bilingual proficiency

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Jerry Pilkey

As a Professor at the Kinlin School of Business at Fanshawe College in London ON, I had the pleasure of having Parth in my Selling Fundamentals program. Parth was a major contributor to the class and grasped the content very well taking part in all of the in-class role play exercises and demonstrating an exceptional understanding of the sales process and what it takes to succeed in sales. Parth completed the program with an "A", testimony to his dedication and understanding of the content. Jerry Pilkey Professor - Kinlin School of Business MKTG-3007-01-19S

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Credentials

  • Google Ads Display Certifications
    Google
    Jan, 2021
    - Nov, 2024
  • Yoast SEO for Beginners
    Plugin Yoast
    Jun, 2020
    - Nov, 2024
  • Competitor Analysis with SEMrush Exam
    Semrush
    Mar, 2021
    - Nov, 2024

Experience

    • Canada
    • Education Administration Programs
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Jun 2021 - Present

      Launched and Managed Multiple Google Ads Campaigns forSouth Asia, Latino and Hong Kong Depts. with an average CTR of+6% & Cost Per Conversion below $15Launched Successful Facebook Retargeting Campaigns forLatino Dept & South Asia Dept with a average reduction in costper lead by 72% for onshore AdsCreating innovative strategies & Marketing Funnels For 4Departments - South Asia, Latino, Philippines & Hong Kong Dept.Demonstrating Technical Skills by setting Up HubSpot CRM forSouth Asia Dept. and ensuring smooth onboarding of the entireteam.Learning & Managing YouTube Ads Campaign for Onshore AdsTraining Interns and Managing paid advertisements for 4departments with a team of 9 subordinates working with me.Enhancing Youtube SEO for Depts with tools like Tube Buddy &and achieving a 80% increase in followers.Results Delivered:Clicks: +166%CTR: +24.8%Bounce Rate - 10.84%Conversion Rate + 23.43%Cost Per Conversion -54.5%

    • Digital Marketing Coordinator
      • Feb 2021 - Present

      In charge of Google Ads campaigns for 4 markets - Canada, Latin America, Philippines and India.Developed and planned SEO strategy for Admission Hub website in order to increase organic reach.In charge of Facebook and Instagram Ad campaigns for 4 markets - Canada, Latin America, USA and India. Expertise in Analyzing and interpreting website data with Google Analytics and SEMrush.Social Media Posting and management for Tik Tok with consistent content posting and engagementResults Delivered:Clicks: +74%CTR: +98.25%Bounce Rate - 9.84%Conversion Rate + 11.87%

    • Podcaster
      • Jan 2020 - Sep 2021

      WisTalk is a journey to unravel stories, myths and experiences that we usually don't talk about in the mainstream society. So join me in this journey to discover, learn and act on the wisdom shared by incredible people. WisTalk is a journey to unravel stories, myths and experiences that we usually don't talk about in the mainstream society. So join me in this journey to discover, learn and act on the wisdom shared by incredible people.

    • Canada
    • Wholesale
    • 100 - 200 Employee
    • Ecommerce Coordinator
      • Jan 2020 - Jun 2020

      Managing email marketing campaigns and developing monthlynewsletter using tools like Mailchimp.Managing timely postings on social media platforms such asInstagram, Facebook and Twitter using tools such as Crowdfireand Planoply.Applying creativity and creating social media/newsletter contentusing tools like Canva, Illustrator and PhotoshopManaging Google Ads campaign with specific budgeting andmeasuring the performance every 2 weeks along with preparingdetailed report.Developing detailed monthly, weekly and daily reports on thebasis of volume of transactions on the company’s e-commercewebsite using software such as SQL and Microsoft Excel.

    • Canada
    • Education Administration Programs
    • 1 - 100 Employee
    • Social Media Marketer
      • Jan 2019 - Sep 2019

Education

  • Fanshawe College
    business Marketing, Marketing
    2017 - 2020

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