Experience

Broadbeam Media

• United States
• Advertising Services
• 1 - 100 Employee

• VP Sales, Growth & Performance Media

  • 2021 - Present



Resilion, LLC

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Digital Sales Director, Enterprise Accounts

  • 2017 - 2020

  Provide data-driven performance at scale – through a powerful digital e-commerce solution - to a client audience of senior-level brand marketers, performance advertising executives and data analysts at Fortune 500 brands and their advertising agencies. Provide data-driven performance at scale – through a powerful digital e-commerce solution - to a client audience of senior-level brand marketers, performance advertising executives and data analysts at Fortune 500 brands and their advertising agencies.



The Philadelphia Inquirer

• United States
• Technology, Information and Internet
• 500 - 600 Employee

• National Digital Sales Specialist

  • 2016 - 2017

  Target and develop new and existing national advertisers and agencies in our multi-platform media group. Target and develop new and existing national advertisers and agencies in our multi-platform media group.



Broward College

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Assistant to Professor of English & Communications

  • Mar 2015 - Jun 2016

  Provide support instruction in composition and literature from approved curriculum on-campus, online and hybrid. Assist students in achieving completion of objectives; provide regular, accurate and timely feedback relative to their performance. Maintains and reports student grades in accordance with policies and procedures. Provide support instruction in composition and literature from approved curriculum on-campus, online and hybrid. Assist students in achieving completion of objectives; provide regular, accurate and timely feedback relative to their performance. Maintains and reports student grades in accordance with policies and procedures.



The Herman Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Executive

  • 2014 - 2015

  Primary liaison between retail automotive clients and our full-service advertising agency. Lead client meetings, set agenda, garner client objectives and communicate/implement strategy internally to ensure results. Facilitate client performance and sales results through the development and implementation of comprehensive advertising and marketing plans, media plans, campaigns and budgets. Integrate campaigns across all media platforms inclusive of digital, social (posting and reputation management) and traditional (television, radio, print, outdoor). Show less



Comscore, Inc.

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Senior Sales Manager

  • 2012 - 2013

  Responsible for publisher client long-term renewals, up-sell and cross-sell opportunities of comScore data and analytics solutions for the measurement of online ads and audiences, media planning, website analytics, advertising effectiveness, social media, search, video, mobile and cross platform media against a client list representing a $3.75MM on target revenue goal. comScore is a global leader in measuring the digital world and the preferred source of digital marketing intelligence. comScore provides syndicated and custom solutions in online audience measurement, e-commerce, advertising, search, video and mobile and offers dedicated analysts with digital marketing and vertical-specific industry expertise. Advertising agencies, publishers, marketers and financial analysts turn to comScore for the industry-leading solutions needed to craft successful digital, marketing, sales, product development and trading strategies. Show less



Ask.com

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Senior Online Account Executive

  • Apr 2011 - Aug 2012

  Achieved 200% to goal in Q2 2011 - first quarter of employment - securing vertical target list brand advertisers into our performance based CPC direct navigation solution. Achieved 200% to goal in Q2 2011 - first quarter of employment - securing vertical target list brand advertisers into our performance based CPC direct navigation solution.



AdCloud Media

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Vice President of Sales & Marketing/Contract

  • 2010 - 2011

  Individual contributor role, providing leadership and coordination of company sales and marketing functions for this start-up CPC/CPM online ad network. Hire, supervise and mentor department employees; implement employee performance programs and monitor key performance indicators to achieve company’s strategic goals. Individual contributor role, providing leadership and coordination of company sales and marketing functions for this start-up CPC/CPM online ad network. Hire, supervise and mentor department employees; implement employee performance programs and monitor key performance indicators to achieve company’s strategic goals.



TargetCast Networks

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Regional Vice President Advertising Sales

  • Jul 2009 - Dec 2009

  Responsible for generating national sales revenue for this nationally branded advertising distribution network in the digital place-based television marketplace. TCN delivers local, regional and national advertising to over 1400 venues on over 3400 screens. Venues include casual sit-down and fast casual chain locations – Chili’s Applebee’s, Outback Steakhouse, TGIFriday’s, Einstein Bagels, Borders Book Stores - delivering 3.9M Nielsen measured viewers weekly. Responsible for generating national sales revenue for this nationally branded advertising distribution network in the digital place-based television marketplace. TCN delivers local, regional and national advertising to over 1400 venues on over 3400 screens. Venues include casual sit-down and fast casual chain locations – Chili’s Applebee’s, Outback Steakhouse, TGIFriday’s, Einstein Bagels, Borders Book Stores - delivering 3.9M Nielsen measured viewers weekly.



Mansuri Media, Inc.

• Greater New York City Area

• Senior Account Manager (Interim)

  • May 2008 - Jul 2009

  Securing national media for pay-for-performance advertisers. Securing national media for pay-for-performance advertisers.



AccuWeather

• United States
• Technology, Information and Media
• 400 - 500 Employee

• National Account Manager for the AccuWeather Channel

  • Jan 2007 - May 2008

  Solely responsible for generating national advertising revenue for this start-up, digital tier, cable network. Secured $500K+ (in new revenue) in advance of available audience measurement metrics, critical mass distribution and network affiliate marketing/branding. Obtained immediate and ongoing billing by leveraging personal contact relationships within the Direct Response media buying community. In the network’s first year of operation, obtained brand business revenue by providing content-integrated and product placement solutions. Presented convergent and cross platform solutions to C-Level executives at both the direct client and agency level; utilizing digital cable, online and mobile properties. Show less



Nassau Broadcasting

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Senior Account Executive

  • Jul 2002 - Aug 2006

  Responsible for new business development in traditional categories of business as well as generating non traditional streams of revenue across all four stations. Created a new sales position and sold in excess of $2M in advertising revenue. Responsible for new business development in traditional categories of business as well as generating non traditional streams of revenue across all four stations. Created a new sales position and sold in excess of $2M in advertising revenue.



Greater Media

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Account Manager

  • Feb 2001 - Jul 2002

  Responsible for new business development and generating greater shares of existing transactional business for WMGK-FM as well as for (3) additional stations in the media group. Introduced a new category of business to the station, consistently generating a non-traditional source of revenue. Utilized strategic alliances with local venues and tied in consumer promotion to leverage greater shares of business. Created on-site, direct-to-consumer promotions, for new and existing clients, to secure new and incremental revenue. Show less



CBS

• United States
• Entertainment Providers
• 700 & Above Employee

• KYW TV 3 Account Executive

  • Dec 1997 - Feb 2001

  Primarily responsible for new business development, in addition to maintaining solid relationships with existing client base. Successfully developed a non-traditional category of business that generated in excess of $750,000 (overall billings). Leveraged success stories in this category to secure revenue for CBS Television in Chicago, New York and Los Angeles. Consistently met or exceeded $350,000 annual new business development budget. Primarily responsible for new business development, in addition to maintaining solid relationships with existing client base. Successfully developed a non-traditional category of business that generated in excess of $750,000 (overall billings). Leveraged success stories in this category to secure revenue for CBS Television in Chicago, New York and Los Angeles. Consistently met or exceeded $350,000 annual new business development budget.