Experience

Local Wisdom

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Communication Strategist

  • Mar 2023 - Present



Rev

• United States
• Internet Publishing
• 700 & Above Employee

• Head of Internal Communications & Engagement

  • Aug 2021 - Jan 2023

  Trusted executive partner and confidant; worked closely with CEO to develop thought leadership and cascade a corporate narrative that was clear, mission-driven, and consistent across all channels of communication. Produced high-quality company-wide meetings, events, and experiences that were informative and inspiring; wholly responsible for weekly standup and monthly all-hands. Architected and executed an internal communication strategy for a hybrid workforce of up to 400 employees; established content pipelines across the organization to ensure information presented, posted, and published was relevant and engaging. Built and sustained employee engagement initiatives to activate population and increase morale; successfully launched Rev’s first values-based recognition program, milestone celebrations, and improved internal events.



alves/holt

• United States
• Advertising Services

• Co-Founder & Executive Consultant

  • Nov 2020 - Jan 2022

  Served as executive partner to seven different Founder CEOs to integrate their vision and up-level business growth. Provided feedback and insight to inform and improve organizational structure, high-level marketing strategy, and internal/external communication efforts. Optimized processes for greater efficiency; established workflows for product launches, email, and social media. Served as executive partner to seven different Founder CEOs to integrate their vision and up-level business growth. Provided feedback and insight to inform and improve organizational structure, high-level marketing strategy, and internal/external communication efforts. Optimized processes for greater efficiency; established workflows for product launches, email, and social media.



Kelly Palmer for Waco City Council

• Waco, Texas, United States

• Director Of Communication

  • Jul 2020 - Nov 2020

  Contributed communication and fundraising experience in a volunteer capacity to effectively elect Kelly Palmer, a first-time candidate, to Waco’s City Council. Authentically positioned Kelly as a capable guide within the community possessing a clear vision and tangible plan of action for the future of District IV; infused values-based campaign messaging across all channels of communication, including website, video, social media, emails, and speaking engagements. Successfully activated Kelly’s Instagram following to participate in the campaign through volunteering, sharing content, buying merchandise, and donating to the cause; increasing following from 1K to 3K between July and November.



Magnolia

• United States
• Retail
• 200 - 300 Employee

• Engagement Manager

  • Oct 2017 - Oct 2020

  (Yes, the globally recognized brand led by Chip and Joanna Gaines that began with HGTV’s Fixer Upper and now has a broad omnimedia presence.) Established internal communication practices to consistently disseminate a multitude of information from leadership to 600+ employees across 12 business units. Launched and implemented tools to improve employee awareness and engagement, such as a company-wide intranet, segmented newsletters, and text messaging. Executed initiatives and experiences to recognize and celebrate employee contribution, such as Magnolia’s first milestone program, values-based award ceremonies, and all internal events.



Methodist Children's Home

• United States
• Non-profit Organizations
• 100 - 200 Employee

• Communications & Benefactor Relations Officer

  • Sep 2014 - Oct 2017

  Hired to launch and oversee a comprehensive integrated communications program to build awareness of MCH programs and services across Texas and New Mexico. Managed a portfolio of 100+ donors; encouraged continued and increased financial support of MCH mission. Coordinated annual community-wide events as well as milestone events like the 125th anniversary celebration. Hired to launch and oversee a comprehensive integrated communications program to build awareness of MCH programs and services across Texas and New Mexico. Managed a portfolio of 100+ donors; encouraged continued and increased financial support of MCH mission. Coordinated annual community-wide events as well as milestone events like the 125th anniversary celebration.



CZ Companies, LLC

• Riesel, Texas

• Project Manager

  • Mar 2014 - Sep 2014



Suddenlink Communications

• United States
• Telecommunications
• 700 & Above Employee

• Sales & Marketing Specialist

  • Mar 2013 - Feb 2014



Deep Fried Creative, Inc.

• Washington, NC

• Account Executive

  • Aug 2012 - Mar 2013



University of North Texas

• United States
• Higher Education
• 700 & Above Employee

• Student Services Specialist

  • Jan 2012 - Aug 2012

• Administrative Specialist II

  • Aug 2010 - Jan 2012



HCK2

• United States
• Advertising Services
• 1 - 100 Employee

• Account Coordinator

  • May 2009 - May 2010