Experience

Lattice

• United States
• Software Development
• 400 - 500 Employee

• Senior Marketing Manager, Integrated Campaigns

  • Jun 2023 - Present

• Marketing Manager, Integrated Campaigns

  • Jun 2022 - May 2023

  Lattice is a people success platform that empowers leaders to build engaged, high-performing teams that inspire winning cultures. With Lattice, it’s easy to launch 360 performance review cycles and engagement surveys, keep track of OKR/goals, gather real-time feedback, and encourage manager 1-on-1 meetings.



Splunk

• United States
• Software Development
• 700 & Above Employee

• EMEA Campaign Manager

  • Jul 2020 - Jun 2022

  Splunk (NASDAQ: SPLK) is the data platform leader for security and observability. Our extensible data platform powers enterprise observability, unified security and limitless custom applications to help tens of thousands of organizations turn data into doing so they can unlock innovation, enhance security and drive resilience. Splunk (NASDAQ: SPLK) is the data platform leader for security and observability. Our extensible data platform powers enterprise observability, unified security and limitless custom applications to help tens of thousands of organizations turn data into doing so they can unlock innovation, enhance security and drive resilience.



Egencia

• United States
• Travel Arrangements
• 700 & Above Employee

• Marketing Manager, Global Demand Campaigns

  • Mar 2018 - Jun 2020

  Planning and delivering integrated demand programs targeting Small and Medium Enterprises (SME's). Leading cross-functional campaign teams to craft and land strategic go-to-market programs in more than twenty markets in collaboration with sales teams and field marketing globally. Orchestrating campaigns across key inbound activities and create outbound programs to enable sales development teams to drive effective prospecting, accelerate pipeline and achieve revenue and growth targets. Managing the deployment of the global webinar programme, going from running 1 a quarter to 5 webinars a month, to drive low-cost lead generation. Show less

• Associate Marketing Manager, Global Acquisition Marketing

  • Jul 2017 - Feb 2018

  Launching and overseeing paid social and advertising marketing strategy globally. Responsibilities include the planning and delivery of campaigns, management and optimisation of ads including A/B testing ad copy and creatives. Placing a key focus on building efficiency/attribution/tracking tests to understand value of the activity.

• Marketing Executive

  • Jan 2017 - Jun 2017

  In this position I oversaw the delivery and execution of local marketing activities in order to generate leads, maximise brand presence and develop and support client retention initiatives. Key areas of responsibilities included lead generation and nurturing, client communication, event organisation, internal marketing, digital marketing and budget management. In addition to my role I drove social strategy across Europe. Including the coordination of social campaigns, content production, supporting the implementation of campaigns, monitoring and reporting. Show less

• Marketing Assistant

  • Feb 2016 - Dec 2016

  EGENCIA is the corporate arm of Expedia Group, the largest travel company in the world with brands including Expedia, Hotels.com, Hotwire, Classic Vacations, carrentals.com. In this role I worked closely with the local, European and global teams to support the UK business to generate leads, delight existing customers and strengthen our brand.



Aab

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing Intern

  • Jul 2015 - Jan 2016

  E-commerce Brand (www.aabcollection.com) My roles and responsibilities included: Creating and delivering a marketing plan in line with the objectives of the business encompassing; •Social media campaigns across various platforms, out-reach campaigns with bloggers, industry trendsetters, blogging and PR. •Assisting with photo shoots (pre & post production) •Marketing and trend research, customer segmentation and data analysis using Google Analytics •Coordination of marketing activity both online and offline including visual merchandising of store and outdoor advertising. Show less