Experience

SalientMG

• United States
• Advertising Services
• 1 - 100 Employee

• Founder/CEO

  • Jan 2013 - Present

  NYC SalientMG is a strategic marketing firm focused on accelerating market position for growth stage tech companies. Our team includes senior marketers, communicators, digital specialists, and content creators who build market differentiation strategies and programs for our clients. We also help marketers gain better insights into their own organizations to ensure they have the right programs, processes and people to meet their business goals. We don't think like consultants--we… Show more SalientMG is a strategic marketing firm focused on accelerating market position for growth stage tech companies. Our team includes senior marketers, communicators, digital specialists, and content creators who build market differentiation strategies and programs for our clients. We also help marketers gain better insights into their own organizations to ensure they have the right programs, processes and people to meet their business goals. We don't think like consultants--we think and act like business leaders/senior marketers. We bring an objective view to the market and educated recommendations based on decades of work experience in technology companies. Clients typically hire us to impact: Product/Market Launch, Product/Service Adoption and Growth Acceleration. Services Offered: -Product Marketing: GTM Readiness-Assessment™, GTM Planning & Execution, Market & Competitive Intelligence Programs, Sales Enablement & Certification, Win/Loss Analysis, Customer Segmentation & Journeys, Product Taxonomy & Messaging, Analyst Relations Program -Growth Marketing: Growth Marketing Readiness-Assessment™, Marketing Automation Strategy & Setup, Customer Marketing Strategy, Campaign Strategy & Execution, Content Strategy & Development, Content Distribution Strategy & Execution, Lead Gen & Paid Amplification -Executive Visibility & Strategic Comms: Executive Visibility Readiness-Assessment™, Executive Thought Leadership Program, Messaging & Positioning, Company PR & Communications, Internal Communications, Speaking & Podcast Opportunities, Media Relations, Executive/Peer Networking Industry expertise: SaaS, mobile technology, adtech, martech, edtech, eCommerce, digital content, digital media (including gaming, music and entertainment) and emerging technology. Clients are accepted by referral only; all projects require on-going, direct C-level (and/or decision-maker) client engagement. Visit www.salientmg.com for more information. #marketing #innovation #leadership Show less



RealAtom

• United States
• Leasing Non-residential Real Estate
• 1 - 100 Employee

• Member Of The Board Of Advisors

  • Mar 2019 - Present

  The #1 Technology for Commercial Real Estate Lending Industry. Real Atom is disrupting the status quo in CRE lending with smart technology that makes CRE loans easier and simpler for owners, lenders, and brokers. The company has taken its combined decades of expertise as innovators in tech and commercial real estate to create a single powerful and flexible platform that transforms the process of securing and processing loans. Hundreds of the nation’s most innovative CRE… Show more The #1 Technology for Commercial Real Estate Lending Industry. Real Atom is disrupting the status quo in CRE lending with smart technology that makes CRE loans easier and simpler for owners, lenders, and brokers. The company has taken its combined decades of expertise as innovators in tech and commercial real estate to create a single powerful and flexible platform that transforms the process of securing and processing loans. Hundreds of the nation’s most innovative CRE players are scaling faster and more efficiently by closing better loans using the RealAtom platform. Join them, and us, to grow your network, access our market data, close deals faster, and make your life simpler. Visit www.realatom.com to learn more. #Fintech #PropTech #CRE Show less



Technology Start-Up

• Founder

  • Feb 2017 - Present

  NYC Area Founder of a tech platform that is now moving from the idea phase to the early stages of development. The company's advisors consist of extraordinarily talented people with diverse backgrounds, who understand the opportunities for the platform, and share the Founder's desire to make an impact and long-lasting imprint on our global community. Want to know more/get involved? Please DM me.



Millennial Media

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Vice President, Marketing

  • Jan 2009 - Sep 2012

  Baltimore, Maryland I led Millennial Media’s global corporate and product marketing, external communications, and industry relations; from the company's mid and high-growth stages, through its successful 2012 IPO. I created the company's widely-recognized Mobile Intelligence Program, including but not limited to SMART, Mobile Mix, Mobile Intel Series, etc. I represented Millennial on the North American Board of the Interactive Advertising Bureau’s (IAB) Mobile Center of Excellence and the North American Board of… Show more I led Millennial Media’s global corporate and product marketing, external communications, and industry relations; from the company's mid and high-growth stages, through its successful 2012 IPO. I created the company's widely-recognized Mobile Intelligence Program, including but not limited to SMART, Mobile Mix, Mobile Intel Series, etc. I represented Millennial on the North American Board of the Interactive Advertising Bureau’s (IAB) Mobile Center of Excellence and the North American Board of the Mobile Marketing Association (MMA). In September 2012, I was awarded the Silver Medal Award for outstanding contribution to the advertising industry, by the American Advertising Federation (AAF Baltimore); and in July 2012, I was named one of the 21 Most Powerful Women in Mobile Advertising, by Business Insider. In 2010, I was named one of the Mobile Women to Watch, by Mobile Marketer; and I was a contributing author of Mobile Marketing for Dummies. Show less



SiriusXM

• United States
• Entertainment Providers
• 700 & Above Employee

• Senior Director, Marketing

  • Feb 2007 - Nov 2008

  Washington, DC



VERISIGN

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Director, Strategic Marketing ('06-'07), Chief of Staff ('04-'06); Communications, Commerce, Content

  • Jun 2004 - Feb 2007

  Dulles, VA and Mt. View, Calif



CGI

• Canada
• IT Services and IT Consulting
• 700 & Above Employee

• Director of Customer Marketing; Communications, Media & Entertainment (CME) Division

  • Apr 2002 - Jun 2004

  Fairfax, VA CGI was previously American Management Systems (AMS).



BT Group

• United Kingdom
• Telecommunications
• 700 & Above Employee

• Head of Business Performance

  • Jan 2001 - Dec 2001

  Reston, VA



2nd Century Communications

• United States
• Telecommunications

• Director of Marketing

  • Mar 2000 - Dec 2000

  Arlington, VA



Edelman

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• Senior Account Supervisor ('99-'00), Account Supervisor ('98-'99)

  • Nov 1998 - Mar 2000

  Washington, DC Senior member of the Telecommunications (mobile, fixed-line, data networks, and OEM) Communications Team. Member of the global tech practice.



WPP

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Senior Account Executive (Alexander Communications, pre-acquisition)

  • Jan 1998 - Jul 1998

  Denver, Colo Led the Qwest Communications team at Alexander Communications.



Nokia

• Finland
• Telecommunications
• 700 & Above Employee

• Communications Manager ('97-'98), Engineering Contracts Manager ('96-'97)

  • Oct 1996 - Jan 1998

  Denver, Colo