Geneva Himmelman
Digital & Social Strategist at Digital Fusion- Claim this Profile
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Bio
Experience
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Digital Fusion
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IT Services and IT Consulting
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1 - 100 Employee
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Digital & Social Strategist
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Aug 2017 - Feb 2018
Bridgewater, Nova Scotia Helped multiple clients in various industries commence, expand and enhance their digital footprint. Used organic and paid marketing tactics to create unique and relevant campaigns for clients, completing thorough market research and staying on-top of the ever-changing digital industry trends. Content Creation for new and revamped websites.
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St. John's IceCaps
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Canada
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Spectator Sports
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Manager, Marketing and Digital Media
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Sep 2014 - Jun 2017
St. John's, Newfoundland -Creating and coordinating social media and website content -Handling social media channels, and creating a consistent and upbeat presence for the team (Facebook, Twitter, Instagram, Snapchat, YouTube, Linked In, Periscope) -Writing game recaps, player transactions, media advisories and press releases for all aspects of game operations including sales, marketing, corporate sponsorships and community relations -Live tweeting in-game updates and play-by-play coverage -Using web… Show more -Creating and coordinating social media and website content -Handling social media channels, and creating a consistent and upbeat presence for the team (Facebook, Twitter, Instagram, Snapchat, YouTube, Linked In, Periscope) -Writing game recaps, player transactions, media advisories and press releases for all aspects of game operations including sales, marketing, corporate sponsorships and community relations -Live tweeting in-game updates and play-by-play coverage -Using web analytics to track Facebook, Twitter, Instagram, YouTube and LinkedIn - adjusting strategy accordingly to increase followers, engagement and reach -Assisting the Director of Corporate Partnerships, Sales and Digital Media with all responsibilities -Composing media notes for all games (home and away) and produce/distribute IceCaps Game day documents -Tracking team game-by-game and season statistics *Previous title: Communications Assistant -Composing weekly reports distributed to media, AHL and NHL communications departments -Front office reception duties: shipping/receiving, correspondence -Create annual media guide,family book, and programs
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Communications Intern
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Sep 2014 - Sep 2015
St. John's, Newfoundland Assisting the Director of Communications during Game Day operations. Handling press box paperwork and distribution of in-game player stats. Coordinating media kits for coaches and broadcasters.
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Local Street Marketing, Supervisor
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Sep 2014 - Jan 2017
St. John's, Newfoundland Responsible for planning events, coordinating "Jack Attacks" and external marketing initiatives to drive business. Front of House floor supervisor duties, managing employees, scheduling support and hostess staff, and adhering to proper cash handling procedures. Ensuring excellent service and guest experience.
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Michelin
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France
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Motor Vehicle Manufacturing
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700 & Above Employee
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Production RXL
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May 2011 - Sep 2014
Bridgwater, Nova Scotia Production in 8-12 hour shifts. Team environment, physical labour.
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Tour Guide, Ranch Ambassador
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Jun 2013 - Sep 2013
Kananaskis Country, AB Ensuring guests have the best possible experience. Waitress, Bartender, line dance instructor, tour guide. General day-to-day maintenance of horses, grounds.
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Education
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Memorial University of Newfoundland
Bachelor's Degree, Communication and Media Studies -
Park View Education Centre
High School, General Education