Mitchell B. Rubin

Founder and Principal at CFO ON-DEMAND
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Contact Information
us****@****om
(386) 825-5501
Location
Center Valley, Pennsylvania, United States, US
Languages
  • English Native or bilingual proficiency

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5.0

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Arthur Levine

Mitch is one of the brightest CFO's I have the pleasure of working with. He is a dynamic leader with great vision and analytical skills to match. I have seen him operate in a troubled environment with cash flow at a premium, never once missing his forecasts by more then a few thousand dollars.

Moira (Shelley Anne) Ulyak

I had the pleasure of working closely with Mitch on many projects and partnered with him on managing credit card chargebacks and processor relationships. Mitch is a consummate professional whose work ethic, leadership skills, dedication to his team and the organization were second to none. Even during difficult situations, Mitch in his role of CFO/COO steered the ship in any direction necessary to push our business forward. Mitch exemplified the qualities of a true business visionary. Driven, supportive, ethical, insightful, motivational....possessing a high level of integrity....I would strongly recommend Mitch for any leadership role, where vision, growth, strong management and accountability standards are needed. Again, I would recommend Mitch without hesitation. He was a pleasure to work for and provided me personally with valuable business insight that will help me with the next phase of my career.

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Credentials

  • Certified Public Accountant, Pennsylvania (Inactive)
    -

Experience

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Founder and Principal
      • Jun 2002 - Present

      For over a decade, I have maintained a consulting practice for both public and private companies in their start-up or restructuring stages. Financial services include; • Business plan development, financial modeling and forecasting. • Budget planning and management. • Real time management reporting and dashboard design. • GAAP compliant financial statement preparation. • Tax planning and preparation. • SEC filings and private placement memorandums. • Accounting system sourcing and implementation. • Capital acquisition including debt and equity financing. • Merger and acquisition services including due diligence. • Coordinate audits for financials, taxing authorities and lenders. • Turnaround and restructuring plans. • Exit strategy planning and execution. Operational services include; • Sourcing and coordination of offshore manufacturing, • Inbound and outbound logistics and distribution, • Customer contact inbound and outbound services, • Payment processing and chargeback management solutions. Some examples of successful projects include; • Prepared all financials and SEC filings for a start-up biotech company required to complete a reverse merger with a publicly held NASDAQ shell company. • Developed business plan for start-up medical company launching a chain of laser lipolysis treatment centers including coordination of infomercial driven marketing launch. • Assisted a $100 million Taiwanese manufacturer to install SAP accounting system and practices in anticipation of successful merger with a NASDAQ company. • Restructured publicly traded Belgium based dental products company including resolution of SEC compliance and completing $4.0 million private placement inclusive of SEC registration. • Launched a start-up consumer electronics business including obtaining sales distribution in major retailers, catalogs and home shopping and coordinating start-up manufacturing in China. Show less

  • InterFACE Holdings Group
    • East Brunswick, New Jersey
    • COO/CFO
      • May 2010 - Apr 2014

      InterFACE™ is the market leader in providing the link that connects individuals to the worlds of fashion and entertainment. Services provided include full service photography sessions inclusive of makeup, hair styling and wardrobe consultation as well as the posting of each client’s professionally developed promotional materials on a proprietary website that enables industry professionals to search, identify and connect with clients with characteristics tailored to fill the their requirements. InterFACE has an active client base of almost 10,000 clients. Recruited to reorganize and reposition a privately held and vertically integrated consumer targeted marketing company for rapid growth and nationwide expansion. Accomplishments included; • Managed growth from 2 to 5 locations, increasing revenues over 100% and streamlined cash management systems, • Brought all accounting to GAAP standards with enabling certification of financial statements, • Redesigned internal operational reporting to focus on key business metrics and trend analysis, • Consolidated and centralized all HR, a new, state of the art call center and client services activities saving redundant costs, • Secured all financing required for expansion. Show less

    • United States
    • 1 - 100 Employee
    • CFO
      • Feb 2006 - Jun 2008

      Key member of start-up management team of this NASDAQ listed, accelerated growth, start-up, consumer product company that developed, manufactured and distributed the AeroGarden™ . • Planned and successfully executed a multichannel launch and distribution strategy for a new product and new product category (AeroGarden™) through television and web direct response, retail, catalogue, home shopping and international channels achieving $40 million in sales in second year of launch, • Successfully completed and registered three PIPE equity offerings during initial 18 months of start-up at successively higher per share prices aggregating $22 million in gross proceeds, • Secured $14.5 million in asset based debt financing, • Attained NASDAQ listing within six months of initial trading on OTCBB, • Developed international distributors and initiated worldwide launch of products. Show less

  • Web Ideals, LLC
    • Simi Valley, California
    • CFO
      • 1999 - 2002

      Co-founded a start-up that pioneered the web-based “software as a service” concept in 1998 providing web based order processing and CRM management software to the direct marketing industry using a transactional pricing model. Clients included Product Partners, marketers of Beachbody ® products including Power 90®, Sony Music and many others. Achievements included: • Co-developed the core software application’s functionality, reporting metrics and licensing agreements. • Grew company to achieve positive EBITDA in second year of operations. Show less

    • CFO/CEO
      • Feb 1994 - Sep 1999

      Initially recruited by this NASDAQ listed consumer electronics specializing in voice recognition products to manage all direct marketing activities of company's products as well as launching company's product line internationally. Subsequently was promoted to CFO and later CEO. Achievements included: • Developed strategic relationship with a $3 billion Korean based company that generated $1.0 million in licensing revenues in the initial year. • Principally responsible for establishment of all accounting systems and preparation SEC filings and communications, financial statements and annual reports. • Successfully completed reorganization of company and subsequent sale to NYSE Company. Show less

  • Regal Group Inc.
    • Fort Washington, Pa.
    • Executive Vice President/Chief Operating Officer
      • Jan 1991 - Jan 1994

      A publicly held, $120 million television direct response marketing company. While successfully launching via infomercials and distributing internationally over 50 consumer products, reorganized and relocated from New York to Pennsylvania all operating departments of this company including Marketing, Media, Operations, Finance, Retail, and International. Achievements included: • Expanded international distribution to twelve European countries and Mexico inclusive of negotiation of local contracts for fulfillment and telemarketing capability and establishment of financial management systems. • Represented company on the Board of Directors of the Electronic Retailing Association (ERA). Show less

    • CFO
      • Mar 1990 - Jul 1991

      Responsible for management of Finance, Operations, and Systems departments in a rapidly expanding television direct response marketing company. Also responsible for all aspects of company's operational and financial requirements for newly formed European subsidiary. • Outsourced third party distribution infrastructure for newly formed European subsidiary that pioneered television marketing in Europe.. Responsible for management of Finance, Operations, and Systems departments in a rapidly expanding television direct response marketing company. Also responsible for all aspects of company's operational and financial requirements for newly formed European subsidiary. • Outsourced third party distribution infrastructure for newly formed European subsidiary that pioneered television marketing in Europe..

    • CFO
      • Jul 1984 - Mar 1990

      Responsible for the financial management of a controlled group of nineteen corporations whose businesses encompassed real estate development, restaurants and communications including negotiation of all business and real estate acquisitions and sales and financing transactions as well as overseeing all areas of accounting, tax planning, systems, and administrative operations. Reported to the Chairman of the company. • Arranged in excess of $50mm in bank and investor financing for both real estate and operating companies.and negotiated sale of 362 unit apartment complex for over $16mm. Show less

    • Staff Accountant to Partner
      • Jul 1977 - Jul 1984

      Initially hired as staff accountant at Zelnick, Sobelman and Company which merged with Margolis and Company. Achieved partner status in 4 years. Serviced over thirty client companies specializing in real estate, manufacturing and retail as well as manage staff scheduling and workflow. Initially hired as staff accountant at Zelnick, Sobelman and Company which merged with Margolis and Company. Achieved partner status in 4 years. Serviced over thirty client companies specializing in real estate, manufacturing and retail as well as manage staff scheduling and workflow.

Education

  • Drexel University
    Bachelor of Science, B.S., Business Administration and Accounting
  • Central High School
    Bachelor of Arts (B.A.)

Community

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