Jed Olsen
Senior Graphic Designer at LOGIC Commercial Real Estate- Claim this Profile
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Bio
Margaret Crifasi
I have had the opportunity to work with Jed for the past few years in a Client/Vendor relationship. Trying to handle 100+ restaurant locations requires a very talented, well organized, and great designer - fortunately Jed has all 3 characteristics. He is extremely detailed and very easy to work with. Everything about his concepts, designs, and follow-thru make working with him on a daily basis a pleasure.
Alan Goya
I highly recommend Jed as a graphic designer. He is easy to work with and takes direction and changes very well. He is very quick and very fair in all business matters.
Margaret Crifasi
I have had the opportunity to work with Jed for the past few years in a Client/Vendor relationship. Trying to handle 100+ restaurant locations requires a very talented, well organized, and great designer - fortunately Jed has all 3 characteristics. He is extremely detailed and very easy to work with. Everything about his concepts, designs, and follow-thru make working with him on a daily basis a pleasure.
Alan Goya
I highly recommend Jed as a graphic designer. He is easy to work with and takes direction and changes very well. He is very quick and very fair in all business matters.
Margaret Crifasi
I have had the opportunity to work with Jed for the past few years in a Client/Vendor relationship. Trying to handle 100+ restaurant locations requires a very talented, well organized, and great designer - fortunately Jed has all 3 characteristics. He is extremely detailed and very easy to work with. Everything about his concepts, designs, and follow-thru make working with him on a daily basis a pleasure.
Alan Goya
I highly recommend Jed as a graphic designer. He is easy to work with and takes direction and changes very well. He is very quick and very fair in all business matters.
Margaret Crifasi
I have had the opportunity to work with Jed for the past few years in a Client/Vendor relationship. Trying to handle 100+ restaurant locations requires a very talented, well organized, and great designer - fortunately Jed has all 3 characteristics. He is extremely detailed and very easy to work with. Everything about his concepts, designs, and follow-thru make working with him on a daily basis a pleasure.
Alan Goya
I highly recommend Jed as a graphic designer. He is easy to work with and takes direction and changes very well. He is very quick and very fair in all business matters.
Credentials
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UI / UX Design Specialization
CourseraDec, 2020- Nov, 2024 -
Visual Elements of User Interface Design
CourseraAug, 2020- Nov, 2024 -
Learning Zoom
LinkedInApr, 2020- Nov, 2024
Experience
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LOGIC Commercial Real Estate
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United States
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Leasing Non-residential Real Estate
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1 - 100 Employee
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Senior Graphic Designer
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Mar 2022 - Present
Creating marketing materials for commercial real estate brokers. Creating marketing materials for commercial real estate brokers.
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Various clients
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Las Vegas, Nevada, United States
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Graphics Consultant (Freelance)
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Feb 2010 - Present
ACCOMPLISHMENTS: LOVELADY BREWING COMPANY A local craft brewery needed a unique visual identity for their retail cans. Each can needed to relate to the brand as a whole while showing off the distinctive of each beer. I created a design that would incorporate the company’s iconic “heart and arrow” logo while showcasing each beer’s unique flavor. The background colors were set to match the color of the particular beer. The heart logo contains illustrations that reflect the personality of each beer. 9th Island Pineapple Sour featured an illustration of a sunbather on the shore, behind the sunbather is the skyline of Las Vegas reflecting the local scene of the brewery. Outbock featured an illustration that is reminiscent of a 1950’s style travel poster, but instead of the Australian Outback, the scenery behind the character is Red Rock Canyon reflecting the local scene of the brewery. Together, these designs create a recognizable shelf presence for the Lovelady Brewery while being expandable for future brewery products. Skills: • Graphic Design • Illustration • Photo Retouching • Art Direction • Branding • Visual Communication • Digital and Print • Planning and Strategy • Leadership Tools: • Adobe Photoshop • Adobe InDesign • Adobe Illustrator • Hand Code HTML / CSS • Traditional Illustration: Ink, Pencil, Paint Clients Include: Able Baker Brewing Advanced Events, Inc. Astronomy Aleworks Bandy Family Brewing Blaine Warren Advertising Casino Specialties FIG Firm Interior Motives Lovelady Brewing Repeat Returns RJ Productions Robertson+ Partners Advertising Scenic Brewing Company Specialty House of Creation Speedee Mart Somers’ Furniture Universal Stylus Initiative Virtual, Inc. Watermark Advertising Waterstone Brewing Show less
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UnitedHealth Group
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Hospitals and Health Care
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700 & Above Employee
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Graphic Designer
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May 2017 - Feb 2020
ACCOMPLISHMENTS: UNITED HEALTHCARE Behavioral Health Options (BHO) needed a new visual branding system. The old colors consisted of bright green, yellow, and orange; and the photography depicted people suffering from behavioral health issues. My research into the affect of color on mental health led me to choose a cooler palette of blues and green. The photography I chose is more aspirational, including images that depict recovery. The old graphic system consisted of several different stripes, swooshes, and random decorative graphics. I simplified this into one consistent element. The soft edges suggest “reassurance” to potential clients compared to the aggressive look of the old graphics. The new system was welcomed as a much needed update that satisfied the professional in charge of BHO as well as their clients and members. Skills: • Graphic Design • Illustration • Photo Retouching • Art Direction • Branding • Visual Communication • Digital and Print • Planning and Strategy • Leadership • Email Marketing Tools: • Adobe Photoshop • Adobe InDesign • Adobe Illustrator • Hand Code HTML / CSS Show less
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Capriotti's Sandwich Shop
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United States
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Restaurants
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200 - 300 Employee
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Senior Graphic Designer/Web Designer
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Sep 2012 - Oct 2016
ACCOMPLISHMENTS: CAPRIOTTI’S SANDWICH SHOPS While working at Capriotti’s Sandwich Shops, a 100+ restaurant chain, I updated the visuals to move the brand from a quick serve ‘mom and pop’ sandwich shop, to a fast casual dining experience. This required new menu designs, new packaging, new in-shop product posters, point of sale displays, ‘local color’ photography, and wall graphics. I also rolled out a new logo design at the beginning of this process. The new look communicated a high quality fast casual establishment. I designed a new mascot for Capriotti’s. The mascot consisted of a tom turkey dressed in a sport jacket, vest, slacks, and Chuck Taylor shoes. He symbolized a young, affluent demographic while also maintaining a family friendly look. He was dubbed “Robert Cole Turkey.” We first introduced him in Las Vegas with a pub crawl that coincided with the 21st anniversary of Capriottiís in Las Vegas. We called the event “21 in Vegas” and it proved to be a successful launch of the brand mascot. Skills: • Create graphic designs and illustrations for point of purchase displays, direct mail, menus, brochures and other marketing materials for Capriotti's Sandwich Shop franchises • Compose and produce final art on Macintosh computers using Adobe Illustrator, Photoshop, and InDesign • Write print specifications • Illustration • Photo Retouching • Art Direction • Branding • Visual Communication • Digital and Print • Planning and Strategy Tools: • Adobe Photoshop • Adobe InDesign • Adobe Illustrator • Hand Code HTML / CSS • Traditional Illustration: Ink, Pencil, Paint Show less
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Specialty House of Creation
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Las Vegas
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Graphic Designer
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Oct 2011 - Aug 2012
• Design direct mail, brochures, and other advertising and marketing graphics for the gaming industry • Website and email marketing design • Design direct mail, brochures, and other advertising and marketing graphics for the gaming industry • Website and email marketing design
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Graphic Designer
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Jun 2010 - Oct 2011
Graphic design for a variety of advertising clients. Graphic design for a variety of advertising clients.
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ITT Technical Institute
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Higher Education
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700 & Above Employee
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Adjunct Instructor (PT)
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Sep 2009 - Mar 2011
Teach "Rapid Visualization" drawing technique to Visual Communication, and Drafting & Design students. Teach "Rapid Visualization" drawing technique to Visual Communication, and Drafting & Design students.
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Graphic Designer
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Sep 2006 - Feb 2010
• Design direct mail, brochures, and other advertising and marketing graphics for the gaming industry • Composition using Macintosh computers with Adobe Creative Suite • Design direct mail, brochures, and other advertising and marketing graphics for the gaming industry • Composition using Macintosh computers with Adobe Creative Suite
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Art Manager
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May 2002 - Aug 2006
• Illustration and design for point of purchase displays, direct mail, brochures, and other advertising and marketing graphics for Coast Casinos properties • Composition using Macintosh computers with Adobe Illustrator, Adobe Photoshop, and Quark Express • Illustration and design for point of purchase displays, direct mail, brochures, and other advertising and marketing graphics for Coast Casinos properties • Composition using Macintosh computers with Adobe Illustrator, Adobe Photoshop, and Quark Express
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Education
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University of Nevada-Las Vegas
BFA, Fine and Studio Arts
Community
