Carley Catalano

Membership and Engagement Manager at Australian Primary Health Care Nurses Association (APNA)
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Contact Information
us****@****om
(386) 825-5501
Location
Australia, AU
Languages
  • English Native or bilingual proficiency

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Bio

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5.0

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Lola Papas

Carley has been an awesome force for my business, always profession and thorough with her work, as well as being generous with her expertise.

Dave Horan

It was a pleasure to work with Carley at Kodak Alaris. Being the Marketing Coordinator for the ANZ region, she had dozens of tasks and project to juggle simultaneously and managed to keep them all straight! Her organizational skills helped keep her boss and the ANZ region efforts on track and her marketing savvy made the website we managed together very effective in their growing region. She will be missed at Kodak Alaris.

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Credentials

  • Word Advanced 2016
    Dynamic Web Training Pty Ltd

Experience

    • Australia
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Membership and Engagement Manager
      • Nov 2021 - Present

      Leading the Membership and Engagement Team to deliver membership marketing (recruitment and retention), engagement and member benefit activities. Leading the Membership and Engagement Team to deliver membership marketing (recruitment and retention), engagement and member benefit activities.

    • Australia
    • Financial Services
    • 200 - 300 Employee
    • Content and Communications Editor
      • May 2021 - Nov 2021

      Developing and implementing content and communications following departmental strategies for outbound communications. Developing and implementing content and communications following departmental strategies for outbound communications.

    • Australia
    • Environmental Services
    • 100 - 200 Employee
    • Campaign Advisor
      • Mar 2021 - May 2021

      Sustainability Victoria supports Victorians to transition to a circular, climate-resilient economy. Managing campaign advertising, developing content for all facets of the campaign, including media releases, social and web copy and print materials and planning and delivering events including launches, stakeholder events and PR opportunities. Sustainability Victoria supports Victorians to transition to a circular, climate-resilient economy. Managing campaign advertising, developing content for all facets of the campaign, including media releases, social and web copy and print materials and planning and delivering events including launches, stakeholder events and PR opportunities.

    • Australia
    • Government Relations Services
    • 1 - 100 Employee
    • Communications Advisor
      • Oct 2020 - Mar 2021

      LeadWest is a special committee of Council to the five Councils of Melbourne’s west being the Cities of Brimbank, Hobsons Bay, Maribyrnong, Melton and Wyndham. My role at LeadWest was to develop a Communications Strategy and to design and development a new brand identity. I provided tactile and strategic direction in multiple Local Government Areas for LeadWest to drive brand awareness through strategic implementation of ideas, communications and activities. LeadWest is a special committee of Council to the five Councils of Melbourne’s west being the Cities of Brimbank, Hobsons Bay, Maribyrnong, Melton and Wyndham. My role at LeadWest was to develop a Communications Strategy and to design and development a new brand identity. I provided tactile and strategic direction in multiple Local Government Areas for LeadWest to drive brand awareness through strategic implementation of ideas, communications and activities.

    • Australia
    • International Trade and Development
    • 1 - 100 Employee
    • Marketing and Communications Coordinator AU/PNG
      • Oct 2020 - Oct 2020

      JID are international development program management specialists. We design, manage and deliver fit for purpose and sustainable solutions for positive social and economic impact. In this role, I created, managed and executed communication strategies both internally and externally in both Australia, Papau New Guinea and the surrounding areas. I lead, oversaw and manage led all branding and marketing collateral whilst working on both brand awareness for JID and on client based projects in relation to communications and technology based proposals and rollouts. Show less

    • Marketing Officer AU/PNG
      • Jul 2019 - Oct 2020

    • Australia
    • Business Consulting and Services
    • 200 - 300 Employee
    • Marketing and Communications Coordinator ANZ
      • Oct 2020 - Oct 2020

      Johnstaff is an employee-owned professional management services business operating across Australia and New Zealand. In this role, I created and implemented multiple forms of B2B communication activities, strategy and programs both client facing and internally in both Australia and New Zealand.

    • Marketing Officer ANZ
      • Jun 2019 - Oct 2020

      Johnstaff is an employee-owned professional management services business operating across Australia and New Zealand. In this role, I create and implement multiple forms of B2B communication activities, strategy and programs both client facing and internally in both Australia and New Zealand.

    • Australia
    • Retail
    • 700 & Above Employee
    • Campaign Specialist
      • Aug 2018 - Jun 2019

      A newly created role, I created marketing proposals with external suppliers and also managed and executed integrated marketing activations for new and current products instore and online to ensure marketing objectives were met. I worked alongside brands such as Sony, Dyson and Panasonic.These marketing plans included both online and digital including instore activations, eDM, SEO and paid advertising on social.

    • Marketing Coordinator
      • Sep 2017 - Aug 2018

      A newly created role, I liaised with internal and external stakeholders to maximise the instore customer experience by managing production of all marketing POS material for both National and LAM marketing activity. In this role, I streamlined the delivery process of all instore collateral and within 6 months, had a delivery and execution rate of 100% for all TGG stores. This position included an overhaul of their existing Intranet and how it was used, daily marketing updates for instore as well as weekly visual merchandising documents for stores to implement with 100% compliance. Show less

    • Australia
    • Retail
    • 200 - 300 Employee
    • Marketing Coordinator ANZ
      • Oct 2016 - Sep 2017

      Supporting the General Marketing Manager and Retail Marketing Manager with campaign development and implementation as well as coordination of Local Area Marketing for Franchise and Company stores in Australia and New Zealand. Supporting the General Marketing Manager and Retail Marketing Manager with campaign development and implementation as well as coordination of Local Area Marketing for Franchise and Company stores in Australia and New Zealand.

    • United States
    • Information Services
    • 700 & Above Employee
    • Marketing Coordinator ANZ
      • Apr 2015 - Sep 2016

      Supporting the ANZ Marketing Manager with brand and campaign development/implementation, digital marketing, budget tracking and report and presentation building for all divisions of the company.

    • Marketing Assistant ANZ
      • Apr 2014 - Apr 2015

      Supporting the ANZ Marketing Manager with brand and campaign development/implementation, digital marketing, budget tracking and report and presentation building for all divisions of the company.

Education

  • RMIT University
    Master's Degree, Marketing
    2018 - 2020
  • RMIT University
    Adobe Suite for Design and Presentation (Level 2), Design and Visual Communications, General
    2020 - 2020
  • RMIT University
    Introduction to Project Management, Project Management
    2020 - 2020
  • Wine & Spirit Education Trust
    Level 1 Award In Sake Course, Foods, Nutrition, and Related Services
    2019 - 2019
  • RMIT University
    Bachelor of Business, Marketing
    2012 - 2016
  • RMIT University
    Advanced Diploma, Advertising
    2010 - 2011

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