Blake Beers
Chief Growth Officer at Little Otter- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Julie Michael
I have worked with Blake Beers in many capacities. As an agency comrade, a client partner and have cheered for her in all of her entrepreneurial efforts. This talented human being is compassionate, principled, scary-smart and the most positive and fun person you'll ever meet. She always thinks about the impact she is having within society, her company, her coworkers. And she can (and will) do anything she wants in life. Congratulations on your many, many accomplishments Blake. I'm lucky to know you and I continue to learn from you and be inspired by you.
Daniel Reynolds
Blake is a savvy, forward thinking digital strategist, who seamlessly blends marketing, public relations and social media concepts into effective strategies. I worked with Blake on the Lexus brand at a time when we were just entering the social space. Over the course of two years, her expertise in building communities helped Lexus create a large network of highly engaged fans and followers. In addition to her expertise in community development, Blake is highly analytical and is able to quickly formulate actionable recommendations from large amounts of social data. Most importantly, Blake's work ethic and collaborative, can-do attitude made working with her an unmatched experience.
Julie Michael
I have worked with Blake Beers in many capacities. As an agency comrade, a client partner and have cheered for her in all of her entrepreneurial efforts. This talented human being is compassionate, principled, scary-smart and the most positive and fun person you'll ever meet. She always thinks about the impact she is having within society, her company, her coworkers. And she can (and will) do anything she wants in life. Congratulations on your many, many accomplishments Blake. I'm lucky to know you and I continue to learn from you and be inspired by you.
Daniel Reynolds
Blake is a savvy, forward thinking digital strategist, who seamlessly blends marketing, public relations and social media concepts into effective strategies. I worked with Blake on the Lexus brand at a time when we were just entering the social space. Over the course of two years, her expertise in building communities helped Lexus create a large network of highly engaged fans and followers. In addition to her expertise in community development, Blake is highly analytical and is able to quickly formulate actionable recommendations from large amounts of social data. Most importantly, Blake's work ethic and collaborative, can-do attitude made working with her an unmatched experience.
Julie Michael
I have worked with Blake Beers in many capacities. As an agency comrade, a client partner and have cheered for her in all of her entrepreneurial efforts. This talented human being is compassionate, principled, scary-smart and the most positive and fun person you'll ever meet. She always thinks about the impact she is having within society, her company, her coworkers. And she can (and will) do anything she wants in life. Congratulations on your many, many accomplishments Blake. I'm lucky to know you and I continue to learn from you and be inspired by you.
Daniel Reynolds
Blake is a savvy, forward thinking digital strategist, who seamlessly blends marketing, public relations and social media concepts into effective strategies. I worked with Blake on the Lexus brand at a time when we were just entering the social space. Over the course of two years, her expertise in building communities helped Lexus create a large network of highly engaged fans and followers. In addition to her expertise in community development, Blake is highly analytical and is able to quickly formulate actionable recommendations from large amounts of social data. Most importantly, Blake's work ethic and collaborative, can-do attitude made working with her an unmatched experience.
Julie Michael
I have worked with Blake Beers in many capacities. As an agency comrade, a client partner and have cheered for her in all of her entrepreneurial efforts. This talented human being is compassionate, principled, scary-smart and the most positive and fun person you'll ever meet. She always thinks about the impact she is having within society, her company, her coworkers. And she can (and will) do anything she wants in life. Congratulations on your many, many accomplishments Blake. I'm lucky to know you and I continue to learn from you and be inspired by you.
Daniel Reynolds
Blake is a savvy, forward thinking digital strategist, who seamlessly blends marketing, public relations and social media concepts into effective strategies. I worked with Blake on the Lexus brand at a time when we were just entering the social space. Over the course of two years, her expertise in building communities helped Lexus create a large network of highly engaged fans and followers. In addition to her expertise in community development, Blake is highly analytical and is able to quickly formulate actionable recommendations from large amounts of social data. Most importantly, Blake's work ethic and collaborative, can-do attitude made working with her an unmatched experience.
Credentials
-
Google Analytics Qualified
-Nov, 2012- Nov, 2024
Experience
-
Little Otter
-
United States
-
Mental Health Care
-
1 - 100 Employee
-
Chief Growth Officer
-
Apr 2023 - Present
Leading Little Otter's growth, marketing, content, and acquisition channels in an effort to scale and support prevention, early identification, and treatment for pediatric mental health.
-
-
Vice President, Content
-
Sep 2022 - Apr 2023
Little Otter acquired Little Renegades in September 2022 to help re-imagine the pediatric mental health crisis. Blake joins as the VP of Content.
-
-
-
Little Renegades
-
United States
-
Retail
-
Founder & CEO
-
Oct 2019 - Sep 2022
Acquired by Little Otter in September 2022, Blake Beers joins Little Otter as VP, Content to create scalable and accessible solutions for kids mental health. Prior to the acquisition, Blake bootstrapped Little Renegades to $2M+ in revenue with accolades on The Ellen Show, The LA Times, The Calm App, and Well+Good, with products sold nationally at Anthropologie, Whole Foods, Saje Wellness, and Sweet July. Acquired by Little Otter in September 2022, Blake Beers joins Little Otter as VP, Content to create scalable and accessible solutions for kids mental health. Prior to the acquisition, Blake bootstrapped Little Renegades to $2M+ in revenue with accolades on The Ellen Show, The LA Times, The Calm App, and Well+Good, with products sold nationally at Anthropologie, Whole Foods, Saje Wellness, and Sweet July.
-
-
-
Facebook
-
Software Development
-
700 & Above Employee
-
Industry Lead, Global Marketing Solutions
-
Feb 2015 - Dec 2019
Co-head of the Facebook LA office and leader of the West Coast Automotive vertical, Blake managed the cross-functional teams responsible for developing strategic relationships, marketing innovation, and product implementation for one of Facebook's most profitable business verticals.
-
-
Client Partner, Global Marketing Solutions
-
Jun 2014 - Feb 2015
Managed the overarching vision and marketing strategy of one of Facebook's top ten revenue clients. Areas of focus were full-funnel marketing, brand identification, audience segmentation, product innovation and attribution strategies for Toyota and Lexus.
-
-
Account Manager, Global Marketing Solutions
-
Dec 2012 - Jun 2014
-
-
-
Hulu
-
United States
-
Technology, Information and Internet
-
700 & Above Employee
-
Director, Digital & Social Marketing
-
Nov 2011 - Dec 2012
Led digital and social marketing strategy, implementation, and measurement for Hulu, Hulu Plus, Hulu Latino, Hulu Original Series and Hulu Exclusive Series. Led digital and social marketing strategy, implementation, and measurement for Hulu, Hulu Plus, Hulu Latino, Hulu Original Series and Hulu Exclusive Series.
-
-
-
Team One
-
United States
-
Advertising Services
-
400 - 500 Employee
-
Account Supervisor, Digital Marketing (Lexus)
-
Dec 2008 - Nov 2012
Managed Lexus' digital communities, with primary functions including activation and engagement strategies for Lexus' social media channels. Managed Lexus' digital communities, with primary functions including activation and engagement strategies for Lexus' social media channels.
-
-
-
Global Green
-
United States
-
Non-profit Organizations
-
1 - 100 Employee
-
Marketing Lead: Tree Media Group
-
Jan 2007 - Dec 2008
Led the strategic marketing for Leonardo DiCaprio's 11th Hour documentary across a nation-wide effort to accelerate 30 universities' sustainability efforts. Led the strategic marketing for Leonardo DiCaprio's 11th Hour documentary across a nation-wide effort to accelerate 30 universities' sustainability efforts.
-
-
Education
-
2003 - 2007
Pepperdine University
Bachelor of Arts, Communication, Writing -
2006 - 2006
University of Virginia
Semester at Sea, Journalism -
The Hockaday School
Community
