Influencer Manager

• Mar 2022 - Present

Digital Strategist

• Feb 2021 - Mar 2022

Account Executive

• Apr 2019 - Feb 2021

Freelance

• Jul 2013 - Present

- Create and execute campaigns across all social media platforms - Use HootSuite, Schedugram and Mailchimp for distribution of posts and emails - Increase brand awareness and growth through imagery, engagement, and contests - Create ads and posts through Adobe CS6 programs - Connect influencers with brands - Create and execute campaigns across all social media platforms - Use HootSuite, Schedugram and Mailchimp for distribution of posts and emails - Increase brand awareness and growth through imagery, engagement, and contests - Create ads and posts through Adobe CS6 programs - Connect influencers with brands

Content Creator

• Mar 2010 - Present

I love to create content! I share videos about anything & everything! fashion, beauty, lifestyle and advice. Common videos are life after college, vlogs, fashion, reviewing products, advice on life and college and inspiring videos to help others. I also work behind the scenes of YouTube for companies and friends. My youtube channel: AmandaDaucher https://www.youtube.com/user/AmandaDaucher I love to create content! I share videos about anything & everything! fashion, beauty, lifestyle and advice. Common videos are life after college, vlogs, fashion, reviewing products, advice on life and college and inspiring videos to help others. I also work behind the scenes of YouTube for companies and friends. My youtube channel: AmandaDaucher https://www.youtube.com/user/AmandaDaucher

Social Media Assistant to Director

• Jun 2017 - Apr 2019

Work on social media channels: Twitter, Facebook & Instagram. Make relationships with influencers & create PR packages. Help organize & execute events & beauty tradeshows Film & photograph social media posts. Create marking email campaigns using Mailchimp. Analyze ROI of all social platforms. Work with different departments such as: copywriters, design team, logistics & sales on social media tasks Help social media director with any tasks needed. Seek out external talent to work with for social media campaigns, events, trade shows, etc. Travel to beauty tradeshows to execute their social media, work the show, connect with influencers. Show less

Social Media

• Oct 2015 - May 2017

- Manage, monitor, and analyze performance across all social media channels including but not limited to Facebook, Instagram, Pinterest, YouTube, Twitter, etc. - Create relevant social media content that increases customer’s engagement and loyalty with the Helen Ficalora brand. - Oversee the editorial calendar and lead content creation across all social media channels to support marketing and sales objectives. - Grow fans and followers and increase likes through social programs and posts. - Develop and implement creative and effective social media contests. - Work closely with internal teams to ensure messaging is consistent with the overall Helen Ficalora brand. - Create and edit social media content with tools such as Photoshop, Illustrator, etc. - Use of Schedulgram & Mailchimp daily for social media posts and newsletter distribution. - Seek out high quality content from internal and external sources. - Increase the brands reach, engagement and sales through social media. - Monitor, review and reply to questions & comments on all social media platforms in a timely manner. - Create Google Ads, Pinterest Ads, Facebook Ads & Amazon Ads to engage the customer - Keep up with most recent ad size changes on all platforms and highlight all sizes considered most visible/popular - Mentor and develop a growing social media team including interns. - Manage and oversee the Helen Ficalora blog including scheduling, themes, content, sourcing, and more. - Develop contests for the Helen Ficalora blog. - Liaise with Public Relations Coordinator on all influencer collaborations to ensure exposure across social media platforms. - Work with Public Relations Coordinator & Director of Corporate Operations to create, execute, and analyze cross-platform social media giveaway, sales, and events. - Stay current and forward thinking on new social media tools and platforms, best practices, and use within the competitive landscape. Show less

Intern

• Apr 2015 - Sep 2015

- Assisted with daily administrative tasks within the office across all departments. - Created content for marketing purposes on photoshop - Researched new and upcoming influencers - Collaborated & supported team members during conferences and events - Assisted with daily administrative tasks within the office across all departments. - Created content for marketing purposes on photoshop - Researched new and upcoming influencers - Collaborated & supported team members during conferences and events

Social Media Coordinator

• Feb 2015 - Aug 2015

- Worked remotely and curated different images for social media handles. - Created and scheduled posts daily while engaging through the brand voice to drive sales and support marketing initiatives. - Organized and executed a photoshoot including: photography, styling, hair, and makeup. - Worked remotely and curated different images for social media handles. - Created and scheduled posts daily while engaging through the brand voice to drive sales and support marketing initiatives. - Organized and executed a photoshoot including: photography, styling, hair, and makeup.

Stylist Internship

• Oct 2014 - Mar 2015

As an intern for Rachel Zoe Studio: - Experienced the behind the scenes of celebrity styling - Assisted in organizing fittings for award season - Coordinated and carried out all sample incoming and outgoing As an intern for Rachel Zoe Studio: - Experienced the behind the scenes of celebrity styling - Assisted in organizing fittings for award season - Coordinated and carried out all sample incoming and outgoing

Student Worker at FIDM Bookstore

• Aug 2013 - May 2014

Sale associate, customer service, cashier, visual merchandiser, input on merchandise in store,inventory, etc. Sale associate, customer service, cashier, visual merchandiser, input on merchandise in store,inventory, etc.