Salman Abedin

Adjunct Faculty at Indus Valley School of Art and Architecture
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Contact Information
us****@****om
(386) 825-5501
Location
Oakville, Ontario, Canada, CA
Languages
  • English -
  • Urdu -

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Credentials

  • Addressing Unconscious Bias as a Leader
    LinkedIn
    Nov, 2022
    - Oct, 2024
  • Inclusive Leadership
    LinkedIn
    Nov, 2022
    - Oct, 2024
  • CaterpillHERs Accelerator Cohort III Mentors
    CaterpillHERs
    Oct, 2021
    - Oct, 2024
  • Case Management Training
    Muslim Foodbank and Community Services
    Aug, 2021
    - Oct, 2024

Experience

    • Adjunct Faculty
      • Sep 2021 - Present

      Design Seminar | Philosophy of Interaction Design Seminar | Philosophy of Interaction

    • Canada
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Head of Digital Platforms
      • Sep 2016 - Dec 2022

      Head of Digital Strategy for Online Content Creation and Online Sales and Marketing. Team lead for inhouse and outsourced teams. Created and led strategic synergies between digital platforms and brick and mortar business units in the company. Provided creative leadership in content creation for ATL, BTL and online projects. Member of senior strategy team involved in planning activities for geographical, and segment wise expansion into new markets. Head of Digital Strategy for Online Content Creation and Online Sales and Marketing. Team lead for inhouse and outsourced teams. Created and led strategic synergies between digital platforms and brick and mortar business units in the company. Provided creative leadership in content creation for ATL, BTL and online projects. Member of senior strategy team involved in planning activities for geographical, and segment wise expansion into new markets.

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Co-Founder / Chief Product Officer
      • Aug 2016 - Oct 2020

      Momentpin is a social network focused on privacy. Our parent-child account allows parents to keep an eye on their child's social activityMy responsibilities were to build and lead the product design and UX research function at momentpin. I supervised external agencies and internal teams in product and UX design. I was also responsible for content creation and social media marketing for the company, I led internal and external teams to create content for the company.The challenges we faced as a distributed team spread over 3 continents help me refine my skills in cross-cultural HR management, and team leadership across time zones.

    • 20 + years teaching, consulting and startup experience
      • Jan 1994 - Jul 2016

      Taught at Undergraduate and Graduate level. Consulted with various companies. Founded startups. Mentored startups. Startups included Animation Services companies, Design Agencies, A Game Development Company and a Media SAAS Model Product Company.Worked with JWT as a consultant to setup and lead a Digital Team in the Agency. Also worked as a Strategic Planner in Contract Advertising (JWT Agency)Hackathons organised and led as part of Advertising Society initiative to kickstart startups in the digital economy.Courses taught include: Product Design and Innovation, Game Design, Idea Development, Campaign Strategy, Consumer Behavior, State and Nation Building, Entrepreneurship, Marketing Management.

Education

  • OCAD University
    Master’s Degree, Strategic Foresight and Innovation
    2016 - 2019
  • Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
    Master’s Degree, Communication and Media Studies
    2011 - 2016
  • Institute of Business Administration
    Master of Business Administration (M.B.A.), Marketing
    1993 - 1994

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