Experience

Truepill

• United States
• Software Development
• 200 - 300 Employee

• Growth

  • Feb 2019 - Present

  Truepill is building the future of healthcare. We empower our partners to deliver world-class patient experiences through our API-connected healthcare infrastructure. Truepill is building the future of healthcare. We empower our partners to deliver world-class patient experiences through our API-connected healthcare infrastructure.



Various companies

• Startup consulting

  • Jul 2016 - Mar 2019



NerdWallet

• United States
• Consumer Services
• 700 & Above Employee

• Principal Nerd

  • May 2015 - Jun 2016



LinkedIn

• United States
• Software Development
• 700 & Above Employee

• Hacker in residence and rapid prototyper

  • Jan 2012 - Apr 2015

  Dreaming up big ideas and connecting people with technology: I've taught over 300 LinkedIn employees mad SQL skills. My class covers the basics of database architectures, SQL theory, data manipulation, data analysis, and query optimization. Avid Hackday participant and recent hacks include: Launched Hopscotch (http://blog.linkedin.com/2013/08/07/announcing-hopscotch-your-personal-guide-to-linkedin/) Launched LinkedIn's Inspiration Index using the Typesafe Play… Show more Dreaming up big ideas and connecting people with technology: I've taught over 300 LinkedIn employees mad SQL skills. My class covers the basics of database architectures, SQL theory, data manipulation, data analysis, and query optimization. Avid Hackday participant and recent hacks include: Launched Hopscotch (http://blog.linkedin.com/2013/08/07/announcing-hopscotch-your-personal-guide-to-linkedin/) Launched LinkedIn's Inspiration Index using the Typesafe Play Framework (www.linkedin.com/inspiration-index/?trk=matthew_shared) LinkedIn Incubator Founding Team, technology advisor, and advocate (http://www.wired.com/business/2012/12/llinkedin-20-percent-time/) Integrated Pulse with LinkedIn Influencers. (http://blog.pulse.me/post/47721164686/pulse-joins-the-linkedin-family) See more winning hacks, honors, and awards on my LinkedIn Profile below

• Technical Marketing Manager, Resident Hacker

  • Feb 2010 - Apr 2012

  Architected and developed a world class "M*Process" (now called "L*Process") lead routing, scoring, de-duplication, account matching, and data augmentation (ETL) system that combines our Salesforce and rich LinkedIn Data in near real-time for all of our business lines. This system has facilitated close to nine-figures in revenue growth for LinkedIn. A +100x solution. Implemented SEM/SEO tactics for Hiring Solution's microsites and optimized our lead generation campaigns and process… Show more Architected and developed a world class "M*Process" (now called "L*Process") lead routing, scoring, de-duplication, account matching, and data augmentation (ETL) system that combines our Salesforce and rich LinkedIn Data in near real-time for all of our business lines. This system has facilitated close to nine-figures in revenue growth for LinkedIn. A +100x solution. Implemented SEM/SEO tactics for Hiring Solution's microsites and optimized our lead generation campaigns and process through custom developed data collection and analysis tools. Tracking was granular to the keyword and traffic source level. Architected system integrations between Salesforce and our microsites allowing our Marketing Events team to create events on our website and track campaigns by simply adding them to Salesforce which reduced duplicate efforts between data entry in multiple locations and ultimately bypassed the need for bulky and user unfriendly CMS systems. Provided Sales and Marketing with automation tools that streamlines their efficiency and effectively reducing some of their day to day operations down to a few simple clicks and allows our team to remain focused on story telling and efficient marketing practices. A few tools include: Send2SFDC Browser Plugin - One click import Lead into Salesforce from LinkedIn.com and LinkedIn Recruiter Project FlareGun - One click customized LinkedIn.com experience for potential prospects and customers (PowerPoint Killer) FlaregunPPT - Dynamic Powerpoint decks generated from the FlareGun experience for offline and remote use SalesForce InMails - Send LinkedIn InMails directly from within SalesForce E*BAM - Event Based Account Management chatter feed allowing our Sales Organization to manage their accounts by Linkedin.com event activity via our Hadoop cluster



VNUS Medical Technologies

• E*Business Manager

  • Dec 2005 - Feb 2010

  Implemented an enterprise level eBusiness program, strategy, tactics and business application network including a custom‐built CRM (Customer Relationship Management) application and an Intranet system (.NET & SQL) fully integrated with the QAD financial system for advanced activity correlation reporting and analysis. Implemented and optimized VNUS’ In‐House Search Engine Marketing (SEM) Advertising Program and obtained first page ranking for our most important… Show more Implemented an enterprise level eBusiness program, strategy, tactics and business application network including a custom‐built CRM (Customer Relationship Management) application and an Intranet system (.NET & SQL) fully integrated with the QAD financial system for advanced activity correlation reporting and analysis. Implemented and optimized VNUS’ In‐House Search Engine Marketing (SEM) Advertising Program and obtained first page ranking for our most important keywords. Responsible for Multi-million dollar revenue generation through eBusiness online activities such as: Google, Yahoo, Ask and Bing paid adword campaigns during 2008 and 2009. Implemented real‐time tracking of ROI for all online marketing activities and data reporting automation of Google Adword and Google Analytics metrics via XML‐based APIs. Developed VNUS’ “CallTracker” functionality that allows tracking of offline conversions and correspondence for all web visitors through a unique 800 phone number program assigned to each physician listed on VNUS’ physician locator enabling distinct visitor segmentation to the visitor source (paid, organic, referral and other source) paid ad campaign and keyword level. Managed a web team who implemented an online news blog and a Customer Portal application fully integrated with the eBusiness application network. The Customer Portal was designed and deployed to allow VNUS’ customers the ability to manage, to create and change their own “user generated content” profile for their public physician locator listing on VNUS.com, to obtain marketing collateral, to sign online licensing agreements and to have direct visibility to web visitor marketing metrics. Implemented a print‐on‐demand advertising module through the customer portal that allows VNUS’ customers to create and execute customized postcards campaigns for direct‐to‐consumer (DTC) mailing with a few simple clicks. Show less Implemented an enterprise level eBusiness program, strategy, tactics and business application network including a custom‐built CRM (Customer Relationship Management) application and an Intranet system (.NET & SQL) fully integrated with the QAD financial system for advanced activity correlation reporting and analysis. Implemented and optimized VNUS’ In‐House Search Engine Marketing (SEM) Advertising Program and obtained first page ranking for our most important… Show more Implemented an enterprise level eBusiness program, strategy, tactics and business application network including a custom‐built CRM (Customer Relationship Management) application and an Intranet system (.NET & SQL) fully integrated with the QAD financial system for advanced activity correlation reporting and analysis. Implemented and optimized VNUS’ In‐House Search Engine Marketing (SEM) Advertising Program and obtained first page ranking for our most important keywords. Responsible for Multi-million dollar revenue generation through eBusiness online activities such as: Google, Yahoo, Ask and Bing paid adword campaigns during 2008 and 2009. Implemented real‐time tracking of ROI for all online marketing activities and data reporting automation of Google Adword and Google Analytics metrics via XML‐based APIs. Developed VNUS’ “CallTracker” functionality that allows tracking of offline conversions and correspondence for all web visitors through a unique 800 phone number program assigned to each physician listed on VNUS’ physician locator enabling distinct visitor segmentation to the visitor source (paid, organic, referral and other source) paid ad campaign and keyword level. Managed a web team who implemented an online news blog and a Customer Portal application fully integrated with the eBusiness application network. The Customer Portal was designed and deployed to allow VNUS’ customers the ability to manage, to create and change their own “user generated content” profile for their public physician locator listing on VNUS.com, to obtain marketing collateral, to sign online licensing agreements and to have direct visibility to web visitor marketing metrics. Implemented a print‐on‐demand advertising module through the customer portal that allows VNUS’ customers to create and execute customized postcards campaigns for direct‐to‐consumer (DTC) mailing with a few simple clicks. Show less



Silicon Valley Sudzers

• President

  • Jan 2005 - Dec 2009

  We are the home brew club of Silicon Valley and the South Bay Area. The club promotes the home brewing hobby and appreciation of beer with various events held in the San Jose and surrounding area. If you would like to join the club, or just learn more about home brewing, please visit www.sudzers.org We are the home brew club of Silicon Valley and the South Bay Area. The club promotes the home brewing hobby and appreciation of beer with various events held in the San Jose and surrounding area. If you would like to join the club, or just learn more about home brewing, please visit www.sudzers.org



Hyperion Group

• Belgium
• IT Services and IT Consulting
• 1 - 100 Employee

• Business analyst and developer contractor

  • Sep 2005 - Dec 2005

  Implemented Hyperion’s Partner Relationship Management (PRM) application to track partner subscription programs, training budgets and certifications. Advised Hyperion’s Information System’s team on best practices during Siebel CRM implementation. Received training on the Hyperion Analytics Suite. Implemented Hyperion’s Partner Relationship Management (PRM) application to track partner subscription programs, training budgets and certifications. Advised Hyperion’s Information System’s team on best practices during Siebel CRM implementation. Received training on the Hyperion Analytics Suite.



ARC International

• United Kingdom
• Semiconductor Manufacturing
• 1 - 100 Employee

• E*Business Developer

  • Nov 2002 - Sep 2005

  Architected and implemented a corporate intranet application built upon ASP (Active Server Pages) and SQL Server used for internal company communications, file sharing, and departmental based applications such as IP (Intellectual Property) license management (Legal), purchase order management reporting and processing (Finance), employee absentee (PTO), new employee requisitions management (HR) and travel authorization modules.… Show more Architected and implemented a corporate intranet application built upon ASP (Active Server Pages) and SQL Server used for internal company communications, file sharing, and departmental based applications such as IP (Intellectual Property) license management (Legal), purchase order management reporting and processing (Finance), employee absentee (PTO), new employee requisitions management (HR) and travel authorization modules. Customized Sales Logix CRM application Integrated MAS500 and Sales Logix CRM system for custom financial and sales reporting utilizing Crystal Reports Integrated MAS500 with Mellon Bank’s data processing system to ensure timely and accurate check processing Redesigned corporate website with pure CSS (Cascading Style Sheets) implementation for SEO best practices Reduced overhead costs by developing a time schedule-able “Email Blast” program for in‐house press release distribution and marketing campaigns Executed various design projects including: flash presentations, printed materials including flyers and other handouts for tradeshows and sales collateral Show less Architected and implemented a corporate intranet application built upon ASP (Active Server Pages) and SQL Server used for internal company communications, file sharing, and departmental based applications such as IP (Intellectual Property) license management (Legal), purchase order management reporting and processing (Finance), employee absentee (PTO), new employee requisitions management (HR) and travel authorization modules.… Show more Architected and implemented a corporate intranet application built upon ASP (Active Server Pages) and SQL Server used for internal company communications, file sharing, and departmental based applications such as IP (Intellectual Property) license management (Legal), purchase order management reporting and processing (Finance), employee absentee (PTO), new employee requisitions management (HR) and travel authorization modules. Customized Sales Logix CRM application Integrated MAS500 and Sales Logix CRM system for custom financial and sales reporting utilizing Crystal Reports Integrated MAS500 with Mellon Bank’s data processing system to ensure timely and accurate check processing Redesigned corporate website with pure CSS (Cascading Style Sheets) implementation for SEO best practices Reduced overhead costs by developing a time schedule-able “Email Blast” program for in‐house press release distribution and marketing campaigns Executed various design projects including: flash presentations, printed materials including flyers and other handouts for tradeshows and sales collateral Show less



Indiaplaza.com

• Web Developer

  • Jul 2000 - Oct 2002