Experience

ProsperoHub

• United Kingdom
• Software Development
• 1 - 100 Employee

• Marketing Operations Manager

  • Jan 2023 - Present

• Content Specialist

  • Sep 2021 - Present

• Client Success Manager

  • Jan 2021 - Present

  Responsible for the success of client marketing campaigns using HubSpot. Role consisted of client communications, reporting, problem solving, project management, strategic marketing, data analysis and management, content creation, management and content marketing, amd digital marketing.

• Content Specialist

  • Jul 2020 - Present

  Glasgow, Scotland, United Kingdom Consulting clients on how to elevate their brand content online, developing content strategies to fit with overall marketing strategy, and overall planning and execution of high-quality B2B content. Responsible for the planning, creation and execution of high-quality B2B marketing content on behalf of FinTech clients. Including whitepapers, reports, blogs, emails, social media messaging, landing pages, infographics, flyers, e-books, case studies, visuals, video content, website… Show more Consulting clients on how to elevate their brand content online, developing content strategies to fit with overall marketing strategy, and overall planning and execution of high-quality B2B content. Responsible for the planning, creation and execution of high-quality B2B marketing content on behalf of FinTech clients. Including whitepapers, reports, blogs, emails, social media messaging, landing pages, infographics, flyers, e-books, case studies, visuals, video content, website messaging, webinar content, surveys and sales messaging. Role also includes SEO optimisation to build organic traffic for client websites to improve conversions. Also responsible for running buyer persona workshops with clients and developing identified personas to align with a tailored marketing strategy. I have trained both internal staff and clients on content execution via HubSpot, content management, SEO, social media, persuasive messaging, website design, and optimising content to increase conversions.



Simply Jobs Boards

• United Kingdom
• Staffing and Recruiting
• 1 - 100 Employee

• Social and Content Marketing Executive

  • May 2018 - Jul 2020

  Preston, Lancashire, United Kingdom



APEX recruitment marketing specialists

• United Kingdom
• Marketing Services

• Senior Marketing Executive

  • Oct 2017 - May 2018

  Liverpool, United Kingdom



Connex Education Partnership

• United Kingdom
• Staffing and Recruiting
• 200 - 300 Employee

• Content and Social Media Manager

  • Jan 2016 - Nov 2017

  Liverpool, United Kingdom Managing, developing and executing the company's marketing strategy through HubSpot, I create content and materials that attract and educate prospects and customers for lead generation and nurturing, across a wide range of topics within education. My main areas of focus include managing the design and SEO friendly content on the company website, generating blog posts, videos, mailers, call-to-actions, handouts and landing pages, to echo our brand message through email and social media… Show more Managing, developing and executing the company's marketing strategy through HubSpot, I create content and materials that attract and educate prospects and customers for lead generation and nurturing, across a wide range of topics within education. My main areas of focus include managing the design and SEO friendly content on the company website, generating blog posts, videos, mailers, call-to-actions, handouts and landing pages, to echo our brand message through email and social media marketing. Also responsible for analysing data and turning it into insightful content that’ll inspire and educate our audience and the wider industry. Show less



Reputation

• United States
• Software Development
• 500 - 600 Employee

• Online Content Editor

  • Aug 2013 - Dec 2015

  Liverpool, United Kingdom SEO content research, content management, editing, writing, publishing, copywriting for businesses and individuals, including high profile clients.