Program Management Lead

• Jun 2021 - Present

Project Management Lead

• Apr 2021 - Jun 2021

Seasoned Project Manager and Delivery Lead with expertise and passion in building digital products. Seasoned Project Manager and Delivery Lead with expertise and passion in building digital products.

VP, Product Management

• Mar 2018 - Apr 2021

Freelance Executive Producer, Products and Platforms

• Oct 2016 - Mar 2018

Freelance Senior Project Manager

• Apr 2016 - Oct 2016

Lead Project Manager on Manifest's hospitality accounts, establishing best practice processes as these accounts transition to the growing New York City studio. Responsibilities include evaluating existing budgets, updating staff plans, updating all project timelines, scoping new project requests, and flagging potential process issues to the Group Director of Project Management. Managing an Associate Project Manager on projects consisting of daily/weekly content updates to a Drupal CMS, community management, eNewsletter implementation, and creation of multiple print magazines.

Freelance Senior Project Manager

• Jan 2016 - Mar 2016

Lead Project Manager on one of four work streams for the creation of the 1.0 release of the new My Verizon Wireless app. Participated on the team responsible for user story creation, UX design, visual design, and specification creation for the Billing components of the app. Worked as a cohesive team with the client partners on this agile project by participating in daily scrums together as well as weekly all-day work sessions with the Verizon Business Analysts and developers responsible for the build.

Freelance Senior Digital Producer

• May 2015 - Dec 2015

-Integrated production for Tough Mudder videos used for social media and paid media campaigns. Final deliverables included 3 concepts versioned for various lengths and different languages/countries. Responsible for hiring of production company for video shoot, along with managing internal video editing resource, hiring VO talent, and securing usage rights for music.-Integrated production for a Tough Mudder brand manifesto video. Responsible for hiring of VO and music talent, plus securing rights for use of footage from various sources. Final deliverable versioned in for multiple languages/countries.-Day-to-day management of American Express Travel website including new initiatives plus monthly maintenance. Responsibilities included client communication, collaborating with client's other vendor partners, scope and budget monitoring, and supporting UX and creative teams to present their ideas despite dev partner hesitations to ensure we were creating the best user experience possible.

Senior Digital Producer

• Sep 2014 - Apr 2015

Senior Digital Producer in an integrated agency for clients such as Banana Republic, Karl Lagerfeld, and Swarovski. In addition to timeline creation, financial tracking, and status development, as the most senior member of the digital production team, my day-to-day responsibilities also include: drafting proposals and staffing plans, managing financial tracking for hired freelancers, managing all digital vendor relationships, maintaining weekly internal status on all digital projects in the agency, and overseeing junior digital producers and their project work. I also teach digital best practices when working with the traditional teams on integrated projects. Project work includes:-Site redesigns -Site maintenance-CMS builds-Email marketing campaigns-Social media-Video animation

Senior Producer

• Oct 2013 - May 2014

As a client-facing Producer I worked on projects for American Express, General Mills, JetBlue, and other high-profile clients. A typical day consisted of client management, timeline creation, financial tracking through regular burn reports, drafting SOWs, and working collaboratively with extremely talented User Experience, Visual Design, and Dev teams. I also managed an Associate Producer for a large retainer project. Project types included: -Large-scale site builds and redesigns-Banner ads-Producing photoshoots for both lifestyle and food photography for various clients-Rich media and video projects

Producer

• Apr 2012 - Oct 2013

Associate Digital Producer

• Apr 2011 - Mar 2012

-Oversaw digital production and brand identity campaigns through strategy, concept, design, development, testing, and launch-Managed multiple online advertising projects (rich media and standard units) of varied complexity and duration-Maintained and optimized client's websites and social properties such as Facebook-Evaluated, selected, and managed third party technical vendors on various projects-Responsible for authoring requirements, deliverables, schedule, budget, and scope of work-Chosen to work with finance and other producers to manage invoices and billing for all hosting-related fees for every client in the agency-Updated account management teams about digital trends and changes to relay to clients to keep them ahead of trends

Direct Production Coordinator

• Apr 2010 - Apr 2011

-Managed approximately 20 weekly and monthly direct mail projects for a telecommunications client on projects such as self mailers, letter packs, and postcards.-Worked with and maintained relationships with vendors to coordinate the print, color correction, and lettershop processes for projects. -Coordinated with the traffic manager to get proofs and lives routed through the agency to provide approval in a timely manner.-Worked closely with the account service team to make sure the client was well informed of the production status of a project.-Participated in kick-off meetings, internal reviews, and pre-production meetings with the creative team to ensure formats are within the client's budget and within the US Postal Services mailing regulations.-Completed administrative tasks such as creating estimates, completing postage reconciliations, processing invoices, and closing out projects with finance.

Marketing Manager

• Jul 2009 - Dec 2009

-Reported to the VP of Marketing to manage projects which increased veterinary referrals to Angell through print and the web.-Collaborated with the advertising agency approving project briefs and schedules, providing feedback on design concepts, proofing edits, and approving final proofs from print vendors.-Created quarterly e-newsletters to referring veterinarians which increased from 1,600 recipients to over 2,700 within a year.-Recognized as a team player because of willingness to volunteer for projects including taking photographs, designing collateral such as posters and brochures, and creating print ads which saved the department approximately $15,000 in 2009.

Marketing Coordinator

• Aug 2007 - Jul 2009

-Reported to the Marketing Manager, assisting in the management of marketing efforts.-Chosen to participate in meetings with the advertising agency to kick-off new projects to establish the target audience, message, schedule, and budget of the project.-Participated in the RFP process when hiring a new advertising agency, suggesting a specific agency which was ultimately hired.

Merchandise Coordinator

• Jul 2005 - Jun 2006

-Facilitated communication between advertising and the buying offices regarding merchandise used in photo shoots for newspaper and direct mail promotions.-Obtained merchandise from the buying offices to give to stylists to prepare for photo shoots, kept merchandise organized to be available for post-production if color correction was needed, and returned to the buying offices at the end of the process.-Participated in weekly meetings with account coordinators, copywriters, and creative directors to discuss layouts and merchandise of each advertisement with the buying offices.