Experience

WWF Finland

• Finland
• Non-profit Organizations
• 1 - 100 Employee

• Campaign Specialist

  • Jun 2020 - Present

  I work as the campaign communications lead for a EU funded project in Europe and Latin America. The campaign aims to engage citizens in a shift toward more sustainable food systems. The project, led by WWF Finland, will work to engage youth on the topic of sustainable food, increase awareness on the environmental impacts of food and inspire young people to take action for more sustainable diets and production practices. My tasks include: - Leading a 4-year communications campaign - Coordination of a campaign run across 9 countries (Finland, Sweden, UK, Belgium, France, Greece, Estonia, Portugal, Austria) - Communications budget management - Participating in content planning and production - Tracking, analysing and reporting results. Show less



Suomen UNICEF – UNICEF Finland

• Finland
• Civic and Social Organizations
• 1 - 100 Employee

• Producer

  • Mar 2018 - Jun 2020

  In this role I was co-responsible for managing and developing online communication. Duties included both producing and coordinating content production for UNICEF Finland's digital platforms, and educating communications officers and experts on content production and digital platforms. Reactive communication and humanitarian response were also a vital part of my job. UNICEF Finland as an organisation is strengthening it's customer journeys and customer-oriented approach on communication, to advance this process I am developing and implementing a customer-oriented social media strategy as well as content production and its conceptualization. The aim is to strengthen the relationship between the organisation and its audience and to develop new ways to broaden the audience. Additional experience of video production (scripting, filming, editing), community management, image processing, search engine optimisation, and analysis of the effectiveness of social media communication. Show less



Finnbody Oy Fitness Clubs

• Helsinki Area, Finland

• Fitness Instructor

  • Sep 2008 - May 2018

  I prepare group exercise classes and instructing them. In 2008-2011 I worked fulltime and instructed 15-25 lessons in a week. Currently I still sometime substitute lessons at different gyms to to maintain my professional skill in instructing group sports. I prepare group exercise classes and instructing them. In 2008-2011 I worked fulltime and instructed 15-25 lessons in a week. Currently I still sometime substitute lessons at different gyms to to maintain my professional skill in instructing group sports.



Presidential Campaign of Pekka Haavisto

• Finland

• Campaign Coordinator

  • Oct 2017 - Feb 2018

  Mr. Pekka Haavisto was on of the presidential candidates in the 2018 Finnish presidential elections. I worked as a campaign coordinator in the campaign team of 4 employees and hundreds of volunteers. As a campaign coordinator I took action on many of the campaign activities such as managing the Haavisto2018-campaign tour schedule, managing volunteer participation and I also executed campaign communications and marketing. Mr. Pekka Haavisto came second in the presidential elections. Mr. Pekka Haavisto was on of the presidential candidates in the 2018 Finnish presidential elections. I worked as a campaign coordinator in the campaign team of 4 employees and hundreds of volunteers. As a campaign coordinator I took action on many of the campaign activities such as managing the Haavisto2018-campaign tour schedule, managing volunteer participation and I also executed campaign communications and marketing. Mr. Pekka Haavisto came second in the presidential elections.



Pelastakaa Lapset ry - Save the Children Finland

• Finland
• Civic and Social Organizations
• 100 - 200 Employee

• Campaign Coordinator

  • Apr 2017 - Sep 2017

  I coordinated the Finnish section of the global Save the Children campaign Every Last Child: www.savethechildren.org/everylastchild. One of my main tasks was coordinating the creation and operation of the campaign "Maksuton 2. aste". The campaign aims to a structural and legislative change in Finland, which would make studying on high schools and vocational schools free of charge. More on the campaign here: http://www.maksuton2aste.fi/. The campaign was very successful: the Citizens Initiative we started during the campaign reached over 50 000 signatories and proceed to be handled by the Finnish Parliament in 2018-2019. The campaign also received lot of press coverage and became a topic regularly discussed during the Finnish Presidential election campaign time in 2017-2018, and after it as well. My job consisted of many campaign fields: coordinating the cooperation of various advocacy actors and partners in the campaign, coordinating the content creation and doing background research for the campaign and creating the messaging and advocacy strategy together with the campaign partners. Show less



WWF Finland

• Finland
• Non-profit Organizations
• 1 - 100 Employee

• Different roles: Communications Officer and Earth Hour Producer

  • Dec 2014 - Apr 2017

  NOVEMBER 2016 – APRIL 2017: EARTH HOUR PRODUCER My responsibilities were planning, executing and coordinating the campaign in Finland for Earth Hour the world's biggest environmental event. In 2017 it had 1,3 million participants in Finland. In my work as the producer of the campaign I cooperated with different media partners, WWF volunteers and companies. I executed communications and marketing, especially on social media, and I organized together with volunteers an event and I also coordinated with Radio Nova a two-week Earth Hour campaign. AUGUST 2015 – SEPTEMBER 2016: COMMUNICATIONS OFFICER FOR INTERNATIONAL DEVELOPMENT AND ENVIRONMENTAL EDUCATION My responsibilities are planning, managing and executing the communications for WWF Finland’s International Development programme and for the Environmental Education Team. The position includes developing strategies for campaigns and for digital media. Writing WWF-magazine articles, press releases and making regular updates on social media. Co-operating with communicators in partner countries. Reporting to the Foreign Ministry on the partnership communications. Arranging events. Photographing and filming videos, editing photographs, editing videos. DEC 2014 – JUNE 2015: ASSISTANT FOR THE INTERNATIONAL DEVELOPMENT TEAM My responsibility was supporting the International Development team in the management of the WWF Finland Development Cooperation Programme. I was responsible for the coordination of the international partners workshop, which was organised in Helsinki. I assisted in writing the Annual Report of the Programme and coordinated WWF’s participation in the World Village festival. Show less



OWL Helsinki

• Helsinki Area, Finland

• Producer

  • Sep 2016 - Nov 2016

  My responsibilities were planning, managing and executing a campaign of the WWF Living Planet Report. For WWF Finland The campaign manly consisted of short videos that were produced with the actor Jarkko Niemi in Borneo, Indonesia. These videos will be published in April 2017 in WWF Finland’s social media. The campaign included doing an analysis and report on the work done by WWF West Kalimantan’s communications. My responsibilities were planning, managing and executing a campaign of the WWF Living Planet Report. For WWF Finland The campaign manly consisted of short videos that were produced with the actor Jarkko Niemi in Borneo, Indonesia. These videos will be published in April 2017 in WWF Finland’s social media. The campaign included doing an analysis and report on the work done by WWF West Kalimantan’s communications.



UNDP

• United States
• International Affairs
• 700 & Above Employee

• International Development Intern

  • Aug 2014 - Dec 2014

  At the RIO+ Centre my main task was co-operating with the Sustainable Development Solutions Network (SDSN) Amazon in the process of defining criteria and the evaluation process for a prize that SDNS Amazon would grant to 18 exemplary sustainable development projects in the Amazon in 2015. In addition, I drafted a social media strategy for the RIO+ Centre and to produced a new branding package. I also assisted in event organisation and planning and executing digital communications. At the RIO+ Centre my main task was co-operating with the Sustainable Development Solutions Network (SDSN) Amazon in the process of defining criteria and the evaluation process for a prize that SDNS Amazon would grant to 18 exemplary sustainable development projects in the Amazon in 2015. In addition, I drafted a social media strategy for the RIO+ Centre and to produced a new branding package. I also assisted in event organisation and planning and executing digital communications.



Yle

• Finland
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Channel Consultant

  • Sep 2013 - Sep 2014

  As a consultant I influenced everything ranging from programme purchases and content of inhouse productions to the design of marketing strategies, digital communications and new multimedia applications, such as Uutisvahti, together with Yle professionals. The team of channel consultants was composed of six young adults who gave assistance in making Yle Channel 2 more appealing to the younger audience. As a consultant I influenced everything ranging from programme purchases and content of inhouse productions to the design of marketing strategies, digital communications and new multimedia applications, such as Uutisvahti, together with Yle professionals. The team of channel consultants was composed of six young adults who gave assistance in making Yle Channel 2 more appealing to the younger audience.



Ministry for Foreign Affairs of Finland

• International Affairs
• 700 & Above Employee

• Intern for the Energy and Enviroment Programme (EEP) Africa

  • Jun 2013 - Sep 2013

  Supporting the Counsellor of Natural Resources and Energy in the coordination and management of the development cooperation programme Energy and Environment Programme (EEP). During the Counsellor’s annual leave, I was the EEP contact person and responsible for stakeholder relations. I participated in, and reported on, various seminars and meetings related to environmental issues, energy and development cooperation. I also contributed to the monitoring and evaluation of the programme-funded projects. My tasks also included planning and production of communications materials. Show less



PARAD

• Finland
• Media Production
• 1 - 100 Employee

• Journalist

  • Feb 2012 - Jan 2013

  My responsibility was the production of inserts for the morning TV-show Min Morgon and arrangement of interview discussions for the live broadcast. the show was aired on the Channel Yle Fem (Finnish National Broadcasting) every weekday. My responsibility was the production of inserts for the morning TV-show Min Morgon and arrangement of interview discussions for the live broadcast. the show was aired on the Channel Yle Fem (Finnish National Broadcasting) every weekday.



A-lehdet Oy

• Finland
• Book and Periodical Publishing
• 100 - 200 Employee

• Journalist

  • 2011 - 2011

  I worked as a summer journalist in Mondo-travelling magazine. I travelled around Finland and kept a blog. To the blog I wrote reviews, photographed and made video reportages of the places I went to. I worked as a summer journalist in Mondo-travelling magazine. I travelled around Finland and kept a blog. To the blog I wrote reviews, photographed and made video reportages of the places I went to.



Greenpeace

• Netherlands
• Non-profit Organizations
• 700 & Above Employee

• Fundraiser

  • Jun 2008 - Nov 2008

  Through undertaking concrete fundraising for Greenpeace, I gained important knowledge about different levels of fundraising, which has provided me with important tools for communicating effectively and on the spot. Through undertaking concrete fundraising for Greenpeace, I gained important knowledge about different levels of fundraising, which has provided me with important tools for communicating effectively and on the spot.