Experience

Olojin S.r.l. S.B.

• Italy
• Advertising Services
• 1 - 100 Employee

• Senior Digital Strategist

  • Jan 2021 - Present

• Social Media & SEM Specialist and Copywriter

  • Sep 2015 - Jan 2021

  In Olojin I'm responsible for Social Media projects and digital advertising campaigns.From the briefing, to the quote, the implementation and the delivery, I manage the Social Media projects and support the client in every need.I like to combine creativity and data analysis to deliver results and achieve goals.I'm also responsible for the analytical needs of the projects: Google Analytics, Facebook Insights, Sentiment Analysis, etc.



OVS S.p.A.

• Italy
• Retail Apparel and Fashion
• 700 & Above Employee

• Social Media Manager

  • May 2015 - Sep 2015

  I was responsible for the whole social media project. Together with e-commerce,PR and marketing departments, I set the communication strategy and declined it for the socialchannels. I collected the various communication needs of the company and organized them into an integrated editorial plan. I managed the supplier agencies working on OVS, UPIM and BluKids social channels, providing them the brief and checking the quality of the output. I was responsible for the whole social media project. Together with e-commerce,PR and marketing departments, I set the communication strategy and declined it for the socialchannels. I collected the various communication needs of the company and organized them into an integrated editorial plan. I managed the supplier agencies working on OVS, UPIM and BluKids social channels, providing them the brief and checking the quality of the output.



H-ART

• Italy
• Advertising Services
• 200 - 300 Employee

• Digital Analyst

  • Jan 2015 - Apr 2015

  I analyzed online buzz and sentiment about specific Brands and initiatives, providing crucial insights for effective online strategies. I created customized reports about social media performance for several Brands, including GEOX, Telecom Italia, TIM, Antonino Cannavacciuolo, Mutti, Henkel and Nestlè.

• Content and Community Manager

  • Apr 2012 - Jan 2015

  I was responsible for planning, creating and analyzing social editorial plans for national and international clients. Working in synergy with art directors, I delivered customized content for several social platforms and websites. I managed several online communities and I was also social customer care consultant and “live-tweeter” for important events.



DNA italia

• Italy
• Advertising Services
• 1 - 100 Employee

• Marketing Intern

  • Apr 2011 - Jul 2011

  Event Organization, Telemarketing, Data Mining. Event Organization, Telemarketing, Data Mining.