Kassandra Petterson

Director, Creative Trafficking and Quality Assurance at Wunderman Thompson Health
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Breese, Illinois, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
You need to have a working account to view this content.

Experience

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Director, Creative Trafficking and Quality Assurance
      • Aug 2021 - Present

      • Organize, prioritize, and control all project resourcing from conception through production for the Creative and Digital teams using Workfront and Excel • Establish departmental guidelines and processes to maintain consistency across all clients and train all new team members. • Serve as the point of contact between multiple groups within the agency • Manage team of Creative Traffickers and Quality Assurance team members

    • Creative Operations - Trafficking
      • Feb 2013 - Aug 2021

      Greater St. Louis Area • Organize, prioritize, and control job assignments for the Creative, Prepress, and Quality Assurance teams to ensure all jobs stay on schedule and meet aggressive timelines • Meet daily with Executive Creative Director and Vice President, Creative Operations to discuss and organize priorities within the teams • Attend meetings and work across departments to confirm any schedule changes needed • Serve as the direct report for the Quality Assurance team

    • Project Manager
      • Jun 2012 - Feb 2013

    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Marketing Analyst & Assistant Buyer
      • May 2011 - May 2012

      Specialize in Pay Per Click advertising, Affiliate Marketing, and Search Engine Optimization which includes developing extensive keyword lists, researching potential keywords, developing compelling and relevant ad messages, and monitoring campaigns to ensure higher performance and cost efficiency; assist the Senior Buyer with creating product styles, entering purchase orders, allocating merchandise, as well as planning and maintaining a balanced budget

    • Marketing Assistant
      • Nov 2009 - May 2011

      Performed daily maintenance of the Customer Relations Management database; reviewed CRM database discrepancies and took appropriate corrective action; collaborated with Web Team on website display and optimization of search engine advertising; assumed all responsibilities of Graphic Designer/Web Developer for a three month period

    • 2nd Assistant Manager
      • Dec 2008 - Nov 2009

      Trained and assisted Sales Associates in their duties; oversaw Sales Associates to ensure proper customer interaction; assumed additional work hours in the absence of Sales Associates; responsible for preparation and delivering of end of business day deposits to financial institution

    • Sales Associate
      • Feb 2007 - Dec 2008

      Greeted and assisted customers; unpacked incoming merchandise; created merchandise displays; assisted Managers in daily maintenance and upkeep of store; served as a liaison between Home Office and store level operations; performed inventory of store merchandise; accurately and efficiently handled money and other forms of payment

Education

  • Southern Illinois University Edwardsville
    Bachelor of Arts, Mass Communications
    2008 - 2011

Community

You need to have a working account to view this content. Click here to join now