Experience

hgh Consulting

• United Kingdom
• Architecture and Planning
• 1 - 100 Employee

• Head Of Marketing

  • Jan 2020 - Present

  hgh is a leading boutique consultancy in planning, designing, assessing and delivering projects in the built environment. Through a diverse range of experience and expertise, hgh helps clients navigate the complexity of property and land development, with an independent, adaptive and hands-on approach. I have developed a new marketing strategy, created a suite of new communications tools and initiatives to successfully raise the profile of this high-growth consultancy, nurturing the great culture of the team and driving further growth of the hgh brand.



The Clearing

• United Kingdom
• Design Services
• 1 - 100 Employee

• Marketing Director

  • May 2022 - Present

  Developing a new marketing plan and communications for this award-winning brand strategy specialist, creating Clear Defendable Territory for brands and the people that drive them, Developing a new marketing plan and communications for this award-winning brand strategy specialist, creating Clear Defendable Territory for brands and the people that drive them,



GTA - Future of Work

• United Kingdom
• Information Services

• Marketing squad lead

  • May 2021 - Present

  Working alongside fellow volunteer members and board of a network of technology, communications and leadership experts sharing insights into the changing world of work. Working alongside fellow volunteer members and board of a network of technology, communications and leadership experts sharing insights into the changing world of work.



OLYVON

• United Kingdom
• Online Audio and Video Media
• 1 - 100 Employee

• Associate

  • Sep 2017 - Present



Bulb

• London, United Kingdom

• Creative Business Marketer

  • Mar 2016 - Present

  I created Bulb as my own micro-business to offer creative businesses and start-ups a different approach to positioning, marketing and nurturing connections in business. From tapping into new ideas and trends to simply 'getting out there' more, Bulb encompasses communications, strategy and creating ideas for business growth. I created Bulb as my own micro-business to offer creative businesses and start-ups a different approach to positioning, marketing and nurturing connections in business. From tapping into new ideas and trends to simply 'getting out there' more, Bulb encompasses communications, strategy and creating ideas for business growth.



Energise Brand Communications Ltd.

• United Kingdom

• Associate

  • Dec 2017 - Present

  Working with Rachel Brushfield and the Talent Liberation team, developing a new set of initiatives focusing on marketing, career development and personal branding, including workshops and a newly-published book, authored by Rachel, in partnership with the Law Society. Working with Rachel Brushfield and the Talent Liberation team, developing a new set of initiatives focusing on marketing, career development and personal branding, including workshops and a newly-published book, authored by Rachel, in partnership with the Law Society.



St Mary’s University, Twickenham

• United Kingdom
• Higher Education
• 700 & Above Employee

• Visiting Lecturer

  • Nov 2016 - Present

  Marketing and brand tutorials geared towards enterprise start ups, pitching to VCs and new brand development. Marketing and brand tutorials geared towards enterprise start ups, pitching to VCs and new brand development.



Le Petit Pie

• London, United Kingdom

• Marketing Director (consultant)

  • Jul 2019 - Nov 2021

  Developed the brand strategy, visual identity and website for le Petit Pie, a new artisanal food brand based in London. www.lepetitpie.co.uk Developed the brand strategy, visual identity and website for le Petit Pie, a new artisanal food brand based in London. www.lepetitpie.co.uk



New Macho

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Associate

  • Jan 2020 - May 2021

  NewMacho is the male expertise division of leading independent ad agency BDD Perfect Storm. We build iconic brands designed for men, crafted from a deep understanding of male-focused products and communications, combined with a socially-relevant narrative of masculinity. NewMacho is the male expertise division of leading independent ad agency BDD Perfect Storm. We build iconic brands designed for men, crafted from a deep understanding of male-focused products and communications, combined with a socially-relevant narrative of masculinity.



Two By Two Brand

• United Kingdom
• Design

• Head of Marketing

  • Jul 2016 - Dec 2019

  London-based design consultancy that creates and develops premium brands in beauty, wellness and retail - from salon interiors and galleries through leading global haircare brands. In 2017 I wrote and developed, in partnership with Imogen Matthews, Two by Two's report on the male grooming sector: 'Male Beauty: The Final Frontier' which gained global engagement with beauty industry leaders and influencers. Its follow up, 'Gender Fluid' was published in October 2018. Originality breeds content™ isn’t Two by Two's rallying call – it defines our thinking, our culture and how we measure the effectiveness of our work.



Coode Associates

• United Kingdom
• Business Consulting and Services
• 1 - 100 Employee

• Marketing Manager

  • Dec 2018 - Oct 2019

  Coode Associates' work is centred on improving results through a focus on organisational culture – the habits, mindsets and behaviours of an organisation, with a belief in aligning strategy, leadership and culture. Having developed the marketing strategy, my role was to harness insight from CEOs, HRDs and leadership influencers to articulate Coode's brand through new and existing channels, events and thought leadership. Successfully raised the profile of the consultancy, including featuring in the Financial Times. From February - October 2019 I also project-managed its annual client event at The Royal Geographical Society, producing video content and commentary from three high profile speakers.



Brand Ethos / Plum Consulting

• London, United Kingdom

• Marketing Associate

  • Aug 2015 - Sep 2017

  Marketing and communications consultancy for a strategic specialist in brand, culture and creative engagement. Responsible for branding a new initiative, The Irrational Project, to involve the HR and OD community in a new approach to aligning brand and culture change within large organisations. Marketing and communications consultancy for a strategic specialist in brand, culture and creative engagement. Responsible for branding a new initiative, The Irrational Project, to involve the HR and OD community in a new approach to aligning brand and culture change within large organisations.



Brand Remedy

• United Kingdom
• Design Services
• 1 - 100 Employee

• Business Development

  • Dec 2015 - Aug 2016

  Brand strategy and communications specialist working across Wealth Management and Professional Services, providing brand strategy, communications and design. I successfully devised a new strategy to grow the business, built connections with new and existing clients, and created a new thought leadership initiative 'Intelligent Branding' to engage law firms. Brand strategy and communications specialist working across Wealth Management and Professional Services, providing brand strategy, communications and design. I successfully devised a new strategy to grow the business, built connections with new and existing clients, and created a new thought leadership initiative 'Intelligent Branding' to engage law firms.



Circus

• United Kingdom
• Business Consulting and Services
• 1 - 100 Employee

• Principal

  • Apr 2014 - Oct 2014

  Founded in 1998, Circus is a boutique consulting practice, offering brand and marketing advice to leading and influential organisations, particularly those undergoing significant change. Circus works within client teams to build a shared sense of purpose and ideology - using brand strategy as a business driver, not just a marketing discipline. My role was to test out a number of marketing and business development initiatives, building on existing insight, translating these into a strategy to grow and raise awareness of the consultancy, as part of an ongoing review of the business.



MSLGROUP UK / formerly SAS London / Publicis Groupe

• London, United Kingdom

• Development Director

  • Aug 2012 - Jan 2014

  A leading employer brand and communications agency, MSLGROUP, formerly SAS London, part of the Publicis Groupe. I helped clients address the changing brand/people/talent/business strategy issue through digital, design and employee communications. I created effective thought leadership and client engagement initiatives (campaigns, events, PR and business development) in digital employee communications and employer brand, consulting with leading experts and specialists. Drove significant growth during a period of agency mergers and relocation, engaging clients in professional and financial services, technology and media.



CRICKET Ltd

• London, United Kingdom

• Development Director

  • Sep 2009 - Aug 2012

  Strategic branding and communications consultancy for iconic luxury brands, automotive leaders and global B2B clients in emerging markets. - Brand strategy, modelling and development - Brand engagement, from vision and values to global comms - Communicating through film, online and experiential events Strategic branding and communications consultancy for iconic luxury brands, automotive leaders and global B2B clients in emerging markets. - Brand strategy, modelling and development - Brand engagement, from vision and values to global comms - Communicating through film, online and experiential events



CorpComms Magazine

• Judge

  • 2011 - 2011



BABS - Business and Branding Solutions

• Associate Consultant

  • Jan 2007 - Aug 2009

  Business Development Consultancy for the creative industry. Business Development Consultancy for the creative industry.



Living Group

• Business Development Director

  • May 2007 - Mar 2009



Appetite Brand Consultancy

• Business Development

  • 2006 - 2008



The Brewery

• Business Development Director

  • 2005 - 2006



Tutssels/ The Brand Union

• Development Director

  • 2001 - 2003



?What If! Innovation | Part of Accenture

• United Kingdom
• Business Consulting and Services
• 200 - 300 Employee

• Team Supporter / Communications

  • Oct 1999 - Feb 2001