Experience

Caesarstone Ltd. - Corporate

• Israel
• Wholesale Building Materials
• 100 - 200 Employee

• The Americas, President and CEO

  • Jan 2022 - 2 years

  United States, Canada and Latin America Elevated to President and CEO The Americas focused on the overall business strategy and success. Responsible for developing and executing on our strategic pillars driving organic and M&A growth. Be the Leading Brand of Choice, Delivering Above Average Results while being a Great Place to Work.

• President, North America

  • Jan 2019 - Jan 2022

  Offices: Charlotte, NC, USA and Concord, ONT, Canada Promoted to President of Caesarstone North America to set a new vision for the company. Face of the company internally and externally as an organization of accountability and ownership. Become leader in market share, service and talent as a world class high performance organization.

• President, Canada

  • Mar 2016 - Jan 2019

  Toronto, Canada Area Grew sales over 30% while simultaneouly increasing EBITDA and profitability in the organization. Developed a culture of high-performance building and empowering leadership teams at every level. Raising the bar on innovation and brand from coast to coast with Consumers and Trade Partners.



Masco Cabinetry

• United States
• Wholesale Building Materials
• 500 - 600 Employee

• Executive Vice President, Sales and Marketing

  • Feb 2015 - Mar 2016

  Ann Arbor, Michigan Responsible for Sales and Marketing with P&L responsibility Executive Staff and Top 20 Masco Executive Leadership Development Program member. Covering business in U.S., Canada and International markets.

• Executive Vice President of Sales

  • Jan 2010 - Feb 2015

  Ann Arbor, MI Promoted to functional sales lead with complete P&L responsibility Executive Staff and Top 20 Masco Executive Leadership Development Program member. Covering business in U.S., Canada and International markets.



Masco Retail Cabinet Group

• Wholesale Building Materials
• 1 - 100 Employee

• Vice President - Canadian and International Business

  • 2007 - Jan 2010

  Toronto, Canada Area Appointed to lead staff and grow a "greenfield initiative" in the Canadian market. Key member of Executive Leadership Team. Opened dealers, big box and national accounts across the country. Grew and developed new division with complete P&L responsibility.



KraftMaid Cabinetry

• Manufacturing
• 100 - 200 Employee

• Vice President of Sales

  • 2004 - 2007

  Cleveland/Akron, Ohio Area Promoted to industry leading brand division reporting directly to the President. Member of Corporate Steering Committee and Parent Business Review Committee. Expanded U.S., Canada and International markets with a sales team of 125 employees.



Mills Pride

• Manufacturing
• 1 - 100 Employee

• Vice President of Sales

  • 2000 - 2004

  West Palm Beach, Florida Area Recruited as key member of the Executive Team reporting directly to the President. Expanded U.S., Canada and International markets with a sales force of 209 employees. Received "partner of the Year" award from major customer for 3 years.



NHB Industries Limited

• Director of Sales

  • 1994 - 2000

  Toronto, Canada Area Promoted to Executive Committee reporting to the Vice President and President. Achieved Financial Post's "Top 50 Best Managed Private Corporations" award.

• Director of Business Development

  • 1991 - 1994

  Toronto, Canada Area Recruited as a key leader, successful in building department to diversify customer base. Pioneered international markets to establish an export division within the company. Closed deals from sole proprietorships to national accounts across North America and export markets.



The Rehill Company Limited

• Secretary Treasurer and General Manager

  • 1989 - 1991

  Toronto, Canada Area Promoted to Officer and General Manager of the company. Responsible for all operations and strategy execution reporting to the President.

• Corporate Controller

  • 1987 - 1989

  Toronto, Canada Area Developed and implemented computerization of all areas of the company. Negotiated contracts with customers, lawyers, accountants, banks and realtors. Chaired all corporate and sales meetings.



Thorne Riddell Consulting Group

• Supervisor

  • 1985 - 1987

  Toronto, Canada Area Managed project staffs. Proposed and implemented sales, marketing, computer and management programs.