Director Of Analytics

• Aug 2019 - Present

Senior Analyst

• Jul 2014 - Aug 2019

Develop strategies for and manage implementation of Google Tag Manager, Google Analytics, and other marketing tools to ensure website traffic and user behavior data is collected accurately for a wide range of clients.Using internally collected and externally provided data, build and present holistic Tableau reports to clients to highlight campaign successes and optimization opportunities.Support agency service like SEM, SEO, web development, and social media by providing data-driven insights, analysis, and reports.

Digital Intelligence Analyst

• Feb 2012 - Jun 2014

Reported and analyzed on the digital marketing efforts for established clients in a variety of industries. Supported SEO and SEM efforts for existing base of clients and new clients. Managed trafficking operations and provided strategic analysis for a wide array of online advertising campaigns Reported and analyzed on the digital marketing efforts for established clients in a variety of industries. Supported SEO and SEM efforts for existing base of clients and new clients. Managed trafficking operations and provided strategic analysis for a wide array of online advertising campaigns