Paolo Zanzottera

Digital Advisor at Monrif Net
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Contact Information
us****@****om
(386) 825-5501
Location
Brescia, Lombardy, Italy, IT

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Experience

    • Italy
    • Newspaper Publishing
    • 100 - 200 Employee
    • Digital Advisor
      • Oct 2019 - Present

      Bologna Area, Italy Working as digital advisor focusing on strategy, SEO and Advertising Optimization for the 3rd Italian News Publishers and Italian newspapers Quotidiano.net , Il Resto del Carlino, La Nazione and Il Giorno.

    • Italy
    • Higher Education
    • 700 & Above Employee
    • Professor
      • Oct 2019 - Present

      Brescia Area, Italy Digital Marketing Lab

    • Italy
    • Performing Arts
    • 1 - 100 Employee
    • Digital Marketing Professor
      • Jan 2005 - Present

      Brescia Area, Italy I teach digital marketing in several courses of graphic designer and new media marketing manager. I love to share my passions and the love for my job to students, they're our future!

    • Lecturer
      • 2005 - Present

      Italy I'm often invited by universities, associations as Lecturer in digital marketing topics: some references: Bocconi University, SDA Bocconi, Università Cattolica del Sacro Cuore, Politecnico di Milano, Osservatori & School of Management of Politecnico di Milano, University of Genoa, Confindustria, TTG Rimini, BeWizard, GT Academy etc.

    • Technology, Information and Internet
    • Digital Advisor
      • Sep 2019 - Sep 2022

      Milan Area, Italy Data Scientist and Products Evangelist. I work directly with the R&D Team developing digital marketing automation tools.

    • Board Member
      • Apr 2007 - Aug 2019

      I work directly with our R&D team to develop new solutions for digital measurement, I love to test our products, interfaces and everything we create. I love to share my passions for analytics and web marketing, so I also represent the company during conferences and webinars. As CEO I refer directly with every company area director: CTO, CFO, etc.

    • Italy
    • Strategic Management Services
    • 1 - 100 Employee
    • Co-Founder & Digital Evangelist
      • Jun 2013 - Jul 2022

      Brescia Area, Italy I've co-founded Appocrate from business plan and pitch creation since 2012 to fund raising and start up it in June 2013. Now I work on vision and a strategy for Appocrate and our major clients.

    • Conference Chairman
      • Mar 2014 - Jul 2016

      Milan Area, Italy As Conference Chair of the eMetrics Summit, for the first time in Italy in 2014 and for the second edition of 2015, I am responsible for the programme, editorial choices of the agenda and speakers selection for the Italian edition of eMetrics Summit. June 26th & 27th 2014.

    • Italy
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Founder & Board Member
      • Jan 2002 - Jun 2015

      Founder of Internet Company focused on SEO and E-Commerce. I've sold my stake in the company in 2015 to focus on advanced digital project and, why not, to monetize a bit my hard work.

    • Belgium
    • Government Administration
    • 700 & Above Employee
    • Internship
      • Sep 2000 - May 2001

      Internship in the European Commission in the SANCO DG (Health and Consumer Protection). I worked above all on the consumer protection in the e-commerce and over different Information Society topics.

    • PM and SEO expert
      • Feb 1998 - 2001

      Brescia Area, Italy During my studies at the University I started to work as a freelance for some customers here in Italy on SEO and PM of their websites... so Altavista, Yahoo!,Dmoz, Inktomi and so on... It was a great period of learning and when I've understood my digital marketing passion and what to do after my studies.

Education

  • Università Commerciale 'Luigi Bocconi'
    Laurea, Business and Law
    1995 - 2000

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