Nelson Sousa

Chief Technology Officer at Creative CX
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK
Languages
  • Portuguese -
  • Spanish -
  • English -

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Credentials

  • Optimizely Platform
    Optimizely
    Mar, 2015
    - Nov, 2024
  • CIW Associate
    CIW
  • CIW Professional
    CIW
  • Master CIW Designer
    CIW
  • PHP MySQL Development with Ajax
    Training Square

Experience

    • United Kingdom
    • Marketing Services
    • 1 - 100 Employee
    • Chief Technology Officer
      • Dec 2019 - Present

    • Head of Development at Creative CX - A Creative ITC Company
      • Aug 2017 - Dec 2019

      Creative CX is an agency based in Angel. Purely focused on helping customers cut out the noise surrounding Conversion Rate Optimisation in the industry and pushing them forward rather than settling for 2nd best CRO by defaulting to the industry’s norm of experimenting on the web alone. We are taking companies to the next level by experimenting everything everywhere. Helping them overcome their challenges around Analytics, Conversion Rate Optimisation and Personalisation.Services: Experimentation, Analytics, Research & Personalisation. Show less

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Solutions Engineering
      • Feb 2016 - Jul 2017

    • Lead Solutions Engineer
      • Feb 2015 - Jan 2016

    • Senior Optimisation Consultant / Front End Developer
      • Apr 2014 - Jan 2015

    • Optimisation Consultant / Front End Developer
      • Mar 2013 - Mar 2014

      RedEye is the leading Conversion Rate Optimisation (CRO) specialist with practical, in-house expertise in usability, web analytics, behavioural email, user experience design and AB/MVT testing. RedEye works closely with leading organisations and brands at a strategic level to increase their online revenue streams. Main tasks include: - Front-end development and UX driven A/B testing for leading UK brands: from site maintenance, redesigns, and improvements based on Usability findings. - UX driven A/B test implementation using platforms like, Optimizely, Adobe Target and Visual Web Optimizer, across multiple pages, including critical areas, such as Checkout pages, Product Information pages, Campaign management and Booking confirmation pages, with or without back end driven information.- Build UX standard, web pages and A/B test variations that follow Accessibility compliance, using core web technologies to ensure these are cross-browser & cross-device compatible.- On-going development and improvement of in-house applications: including project management, A/B testing deliverable management and reporting.- Active participation in the establishment and improvement of A/B Testing management and processes including quality controls for both desktop and & mobile channels.- Develop solutions using several core technologies like (X)HTML(5), AJAX, CSS, JavaScript, jQuery, PHP and MySql.- Answer technical questions and attend meetings as the HTML / CSS / JavaScript / jQuery voice of reason to anticipate feasibility issues and risks.- Monitor, analyse A/B Test raw data in conjunction of Google Analytics segmented data to document and report meaningful insights based on user behaviour and trends. Show less

    • United Kingdom
    • Business Consulting and Services
    • 1 - 100 Employee
    • Consultant
      • Apr 2012 - Mar 2013

      Digitalis Reputation is a leading professional services firm specialising in Online Reputation Management and works with leading reputation lawyers, financial and consumer public relations companies, private security firms, publicists and private banks. Main tasks included: - Supporting SERP Managers with all SEO, social media and content creation tasks. - Developing SEO techniques and strategies for the management of brands’ online reputation. - The execution and ongoing management of ORM campaigns. - Taking part in process development and project strategy development. - Implementing and building new ORM strategies. - Supporting SEO Managers in new business proposal research. - Website design and development for individuals and brands. - Website maintenance. - Help in creation of operational processes. Show less

    • Website Design, Development and Consultancy
      • Oct 2011 - Apr 2012

      Looking after brands, start up businesses and individuals, looking to create or establish a prominent web presence. Main services included, website consultancy, planning, design and development as well as maintenance and website optimisation. Looking after brands, start up businesses and individuals, looking to create or establish a prominent web presence. Main services included, website consultancy, planning, design and development as well as maintenance and website optimisation.

    • United Kingdom
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Creative Web Director
      • Jun 2010 - Oct 2011

      Indian Mirror magazine is a vibrant glossy monthly publication part of a fast growing media group. Their extensive print and media background covers topics within the Indian community, including fashion, Bollywood, sporting news, interactive youth sections including advice columns and an extensive health and a natural medicine section. Main tasks included: - Provide creative direction and design guidance in all web aspects as well as development. - Proactively initiate projects to fit business and brand needs and objectives. - Oversee all website design for Indian Mirror and related online marketing campaigns and it’s releases. - Develop the look and feel of web projects and it’s functionality. - Create web turnover meetings to better market behaviors in order to help conceptualize better web/email layouts. - Creation of processes, website guidelines and internal website conventions. Show less

    • United Kingdom
    • Hospitality
    • 700 & Above Employee
    • Cluster Sales Manager
      • Mar 2009 - Aug 2010

      Whitbread Plc is the power behind some of the UK’s most successful, much-loved hospitality brands like, Premier Inn, Beefeater Grill, Brewers Fayre, Table Table, Taybarns and Costa Coffee. Main tasks included:- Direct support to the Cluster General Manager- Developing & implementing strategic sales plans for eight different businesses located in different market places.- Identifying opportunities, target companies/sectors/areas, and managed account plans in every market place- Identification and targeting of own prospects. - Closing new business opportunities from corporate customers spending within cluster.- Reporting on customer sales figures, sales activity, customer information individual and regional performance Show less

    • Account and Sales Co-ordinator
      • Feb 2005 - Mar 2009

      Whitbread Plc is the power behind some of the UK’s most successful, much-loved hospitality brands like, Premier Inn, Beefeater Grill, Brewers Fayre, Table Table, Taybarns and Costa Coffee.Main tasks included:• Full management of group operators and any incoming business• Manage and report on businesses producing over £700K a year.• Train and monitor team on sales activities.• Organise business-networking events.• Sales forecasts• Allocation management

Education

  • London College
    2008 - 2010
  • Universidade do Algarve - Faro
    BA, Visual Arts
    1999 - 2003
  • Thomas Cabreira High School - Faro
    Portuguese, English, Information Technology and Communication, Maths, Design and Arts
    1996 - 1999
  • College D. Manuel I - Tavira
    Portuguese, French, English, Maths, Science, Geography, Introduction to Design and Arts
    1992 - 1996

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