Ana Palomo

Sales Marketing Operations & Enablement at BCN Visuals
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Contact Information
us****@****om
(386) 825-5501
Location
Barcelona, Catalonia, Spain, ES
Languages
  • English Native or bilingual proficiency
  • German Professional working proficiency
  • Spanish Native or bilingual proficiency

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Benjamin El Zein

I had the great pleasure to work with Ana at Abi Global Health. Ana showed stunning marketing and business development skills, along with a fantastic team management spirit. Ana shows a strong result-orientation and constant proactiveness to help make things happen. If you're looking for a great team player with real problem-solver mindset, I recommend to have Ana in your team.

Sergi López López

He tenido el placer de tener a Ana como jefa durante 1 año. Siempre supo sacar lo mejor de mi, y ayudarme cuando me encontraba más perdido o frustrado. Destaco su versatilidad, su trabajo en equipo, y su capacidad de liderar un grupo de personas.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Sales Marketing Operations & Enablement
      • Jan 2023 - Present

    • Spain
    • Desktop Computing Software Products
    • 1 - 100 Employee
    • Growth Consultant
      • Oct 2022 - Jan 2023

      - In depth analysis of the customer journey and personas - CRO, SEO, PPC, content and email marketing strategies applied - Cross-functional alignment of product, UX and growth team - Growth of 3x in new pipeline - Actionable insights and KPIs track to improve engagement - In depth analysis of the customer journey and personas - CRO, SEO, PPC, content and email marketing strategies applied - Cross-functional alignment of product, UX and growth team - Growth of 3x in new pipeline - Actionable insights and KPIs track to improve engagement

    • United States
    • Software Development
    • 400 - 500 Employee
    • Business Development Lead
      • Apr 2021 - Sep 2022

      - Lead value proposition and global product awareness - Outline and define outbound & upsell campaigns - +300K in new pipeline - Proven team's track record of 5M - Deploy tools to automate upsell & cross-sell reach in CRM - Lead value proposition and global product awareness - Outline and define outbound & upsell campaigns - +300K in new pipeline - Proven team's track record of 5M - Deploy tools to automate upsell & cross-sell reach in CRM

    • Ireland
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Sales Operations & Enablement
      • Apr 2020 - Apr 2021

      Work as a team player connecting Marketing, Sales & Comms Develop convincing fact-based sales storytelling and enablement tools Establish a common positioning & vision and train the sales team Social-, Product-, Nurture- & Industry marketing Design of coherent, effective content and automation to match multi-channel dynamics and tactics Work as a team player connecting Marketing, Sales & Comms Develop convincing fact-based sales storytelling and enablement tools Establish a common positioning & vision and train the sales team Social-, Product-, Nurture- & Industry marketing Design of coherent, effective content and automation to match multi-channel dynamics and tactics

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Business Development Manager
      • Mar 2019 - Jan 2020

      Understand drivers and barriers per segment to gain effective resultsDefine and guide digital marketing & outbound campaigns Validate comms and sales innovation proposalsSummarize markets dynamics & track performance in the CRMOptimize budget and a team of 11 to source +30 Saas customersNurture of sales funnel through creative social selling and content strategiesCreation, forecasting and analysis of marketing intelligence for performance improvement

    • Sales Development
      • Sep 2018 - Mar 2019

    • Outsourcing and Offshoring Consulting
    • 700 & Above Employee
    • Content & Training Specialist
      • Oct 2015 - Sep 2017

      Branding and talent retention through a value-based culture Boost people’s talents, promoting best-in-class performance through leadership and coaching methodology Change management trainings supporting new values of M&A Define and ideate content strategy, course material, train-the-trainer guides and decks. Follow content trends to develop relevant and appealing frameworks Proofreading, publishing in LMS and tracking completion metrics Branding and talent retention through a value-based culture Boost people’s talents, promoting best-in-class performance through leadership and coaching methodology Change management trainings supporting new values of M&A Define and ideate content strategy, course material, train-the-trainer guides and decks. Follow content trends to develop relevant and appealing frameworks Proofreading, publishing in LMS and tracking completion metrics

    • Guatemala
    • Higher Education
    • 700 & Above Employee
    • German Teacher
      • Jan 2015 - Dec 2016

      Language teacher for kids and adults Content and curricula development Cultural and learning activities planning and development Language teacher for kids and adults Content and curricula development Cultural and learning activities planning and development

    • Guatemala
    • Human Resources Services
    • 1 - 100 Employee
    • Marketing & Content Manager
      • Jan 2015 - Oct 2015

      *Project sold to a public institution on Oct. 2015* Researching content, channel and consumer dynamics to ensure customer-centric engagement Define content calendar across all platforms, ensuring effective SEO & SMO Coordinating and supporting with the design team to ensure timely delivery of assets Strategic track of consumer and content analytics to generate data-driven growth Follow the latest content trends, consumer preferences, and advancements in technology *Project sold to a public institution on Oct. 2015* Researching content, channel and consumer dynamics to ensure customer-centric engagement Define content calendar across all platforms, ensuring effective SEO & SMO Coordinating and supporting with the design team to ensure timely delivery of assets Strategic track of consumer and content analytics to generate data-driven growth Follow the latest content trends, consumer preferences, and advancements in technology

    • Consular Assistant
      • Mar 2014 - Jun 2015

      PR & Event planning Internal and external communications and affairs PR & Event planning Internal and external communications and affairs

    • Guatemala
    • Primary and Secondary Education
    • 1 - 100 Employee
    • German Teacher
      • Jan 2014 - Mar 2015

      Language teacher for kids and teenagers ages 8-18 Content and curricula development Cultural and learning activities planning and development Language teacher for kids and teenagers ages 8-18 Content and curricula development Cultural and learning activities planning and development

    • Canada
    • Telecommunications
    • 700 & Above Employee
    • Customer Experience Coach
      • May 2011 - Dec 2013

      Quality control of KPI's (NPS based) Team supervision and engagement Customer service and positive wording strategy Quality control of KPI's (NPS based) Team supervision and engagement Customer service and positive wording strategy

    • Human Resources Consultant
      • Apr 2008 - Oct 2010

      Personal Reorganization Functions and Processes manuals Personal Reorganization Functions and Processes manuals

Education

  • Universitat de Barcelona
    Master's degree, Coaching and Leadership
    2017 - 2019
  • Universidad Mariano Gálvez
    Bachelor's degree, Communications & Advertising
    2010 - 2014
  • Universidad Rafael Landívar
    Industrial and Product Design
    2007 - 2009
  • Deutsche Schule Guatemala
    High School
    1994 - 2007

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