Niall Cullen
Content Marketing Lead at Findmypast- Claim this Profile
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Bio
Credentials
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Enhancing Team Innovation
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Managing Team Conflict
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Coaching and Developing Employees
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Content Marketing: Podcasting for Business
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Managing Virtual Teams
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Managing Teams
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Confronting Bias: Thriving Across Our Differences
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Strategic Partnerships
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Influencer Marketing Foundations
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Experience
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Findmypast
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United Kingdom
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Technology, Information and Internet
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100 - 200 Employee
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Content Marketing Lead
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oct. de 2020 - - actualidad
• Managing the Content Team in the delivery of business objectives• Leading on content strategy across the business• Leading content creation and delivery for all Findmypast marketing campaigns• Strategic overview of all Findmypast content channels and how they perform, including on-site, social media, email, mobile, video, and print• Setting objectives and targets, as well as assessing content performance in order to optimise and drive efficiencies in line with best practice models• Working with teams across the business to achieve, measure and revise content goals• Briefing internal and external designers, product teams, engineers and copywriters on project requirements• Ensuring brand consistency in style, quality and tone of voice across all user touch points• Collaboration with wider Marketing Team and agencies around technical SEO and overall SEO organic strategy
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Senior Content Strategist
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jul. de 2018 - oct. de 2020
• Advising and collaborating on content strategy across the business• Creating and delivering content for all Findmypast marketing campaigns• Working across multiple channels including on-site, social media, email, mobile, video, and print
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Senior Content Marketing Writer
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sept. de 2016 - jul. de 2018
Responsible for Findmypast's content creation and promotion online and offline including:- On-site- Email- Social media- Webinars- Video- Advertising- Events
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Marketing Executive
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ene. de 2013 - sept. de 2016
Findmypast is a world leader in online genealogy, with a record of online innovation in the field of family history and 18 million registered users across its family of online genealogy brands. It hosts over 2 billion genealogical records across its family of brands including Genes Reunited and Findmypast As Marketing Executive for Findmypast, I am responsible for building the brand's profile and online sales. I work on online product launches and marketing including PR, social media, e-mail marketing and events
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Three Q PERMS & TEMPS
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Ireland
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Staffing and Recruiting
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1 - 100 Employee
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Marketing
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nov. de 2009 - ene. de 2013
An award winning specialist recruitment and employment agency, Three Q provides a Quality service, with Qualified candidates in the Quantity required by hiring companies since 1999. Specialising in Healthcare and Hospitality Recruitment Three Q is a People search & secure business. It partners with hiring companies to search and secure excellent employees for in demand roles. Three Q delivers results through innovative market responsive search & selection campaigns & committed partner relationships with clients & job seekers alike.My role in Three Q involves e-marketing including newsletters, social media marketing and website content management, SEO, Google Adwords and Google Analytics, Direct marketing and marketing material design and distribution
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Marketing Internship
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may. de 2009 - jun. de 2009
Unpaid position focusing on various aspects of sales/marketing in hospitality sectorCompiled and contacted databases of suitable brands regarding co-promotionCompleted contra-deals with newspapers/radio stations to run competitionsWorked on a campaign targeted toward the over 55's marketSpent 2008 on working holiday in Australia doing various casual jobs including retail assistant, door to door sales, market research call centre work and general labouring Unpaid position focusing on various aspects of sales/marketing in hospitality sectorCompiled and contacted databases of suitable brands regarding co-promotionCompleted contra-deals with newspapers/radio stations to run competitionsWorked on a campaign targeted toward the over 55's marketSpent 2008 on working holiday in Australia doing various casual jobs including retail assistant, door to door sales, market research call centre work and general labouring
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Sales Administrator
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may. de 2007 - ene. de 2008
Dealt with customers' orders, queries and complaints dailyManaged key customer accounts and built relationships with these customersCo-ordinated work with several of the company's sales reps, as well as suppliersHandled large workload, job pressure and deadlines by prioritising and remaining focused Dealt with customers' orders, queries and complaints dailyManaged key customer accounts and built relationships with these customersCo-ordinated work with several of the company's sales reps, as well as suppliersHandled large workload, job pressure and deadlines by prioritising and remaining focused
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Sales Assistant
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jun. de 2002 - jun. de 2006
Maintained responsibility for own area in the storeControlled stock levels, replenishing when required by meeting order deadlinesDesigned innovative point-of-sale displays and signageHandled a range of financial transactions on a daily basisProvided friendly, efficient customer service Maintained responsibility for own area in the storeControlled stock levels, replenishing when required by meeting order deadlinesDesigned innovative point-of-sale displays and signageHandled a range of financial transactions on a daily basisProvided friendly, efficient customer service
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Education
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2003 - 2007
Technological University Dublin
B.sc, Marketing -
1997 - 2002
Scoil Mhuire, Clane, Co. Kildare
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