Experience

Cohere

• United States
• Advertising Services
• 1 - 100 Employee

• Designer

  • May 2022 - Present

  Philadelphia, Pennsylvania, United States • Design impactful, long-lasting identity and collateral for real estate & hospitality focused businesses • Create in a fast-paced environment with multiple projects (5-10) simultaneously in the pipeline • Present multiple concise and decisive concepts to clients for approval • Collaborate with Lead Designer and Branding Manager to deliver final products • Edit and prepare files for print and decks



AllayBox

• United States
• Wellness and Fitness Services

• Founder & CEO

  • Jun 2019 - Jun 2021

  Greater Philadelphia Area • Founded “allay” September 1st, 2019 as a startup venture in Philadelphia to promote wellness through a CBD subscription service • Executive oversight for all business “allay” decisions including shipping methods, packaging materials, supplier relations, marketing strategies and creative direction • Head of suppliers relations in direct contact with suppliers to negotiate and confirm purchase orders for products to include monthly subscription box • Head of branding and marketing… Show more • Founded “allay” September 1st, 2019 as a startup venture in Philadelphia to promote wellness through a CBD subscription service • Executive oversight for all business “allay” decisions including shipping methods, packaging materials, supplier relations, marketing strategies and creative direction • Head of suppliers relations in direct contact with suppliers to negotiate and confirm purchase orders for products to include monthly subscription box • Head of branding and marketing strategy for “allay” business including messaging of “allay” name, e-marketing tactics, and social media strategy • Creative director for all “allay” activity on web, social, print materials • Built website on Wix for business to feature online retail and subscription service Show less



Evoke

• United States
• Advertising Services
• 400 - 500 Employee

• Assistant Account Executive

  • Jan 2019 - Jun 2019

  Greater Philadelphia Area • Provides project and general account management support of day-to-day activities of clients’ business • Proactively tracks on overall project timing to ensure deadlines are met • Oversees creative direction for social media campaigns across fields and industries • Develops engaging copy in monthly social media content calendars across fields and industries • Leverages social listening tools to monitor brand conversations and report key insights (eg. Netbase) • Prepares… Show more • Provides project and general account management support of day-to-day activities of clients’ business • Proactively tracks on overall project timing to ensure deadlines are met • Oversees creative direction for social media campaigns across fields and industries • Develops engaging copy in monthly social media content calendars across fields and industries • Leverages social listening tools to monitor brand conversations and report key insights (eg. Netbase) • Prepares measurement and analytics reports on social media campaigns for clients across fields using Netbase and Twitter Analytics • Explores and identifies emerging social networks, platforms, and new ways to engage and reach targeted guests/audiences • Member of the Social Team, providing advice and expertise behind social needs across the agency Show less



Arts + Business Council for Greater Philadelphia

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing Associate

  • Jan 2018 - Oct 2018

  Philadelphia, PA • Conduct research and analysis to create meaningful digital and print marketing campaign content, branding and design. • Work collaboratively on design, layout and digital strategy for all programs and events across all channels (website, content marketing, social media, social advertising, PR, etc). • Create targeted promotional kits for programs and events including HTML emails, press release copy, and sponsor related promotions and giveaways. • Support marketing and social… Show more • Conduct research and analysis to create meaningful digital and print marketing campaign content, branding and design. • Work collaboratively on design, layout and digital strategy for all programs and events across all channels (website, content marketing, social media, social advertising, PR, etc). • Create targeted promotional kits for programs and events including HTML emails, press release copy, and sponsor related promotions and giveaways. • Support marketing and social presence of Arts + Business Council (ABC) by live tweeting at ABC events. • Create targeted sponsorship proposals ($50,000 level) for Fortune 500 companies such as IBM, Comcast, and Morgan Stanley. Do research to identify meaningful value for each firms tied to targeted visibility at events and on all digital platforms. • Update and maintain ABC’s digital presence with current events, program updates, photos, content, and social updates. Show less



Spring EQ

• United States
• Financial Services
• 200 - 300 Employee

• Post-Closing Operations Intern

  • Oct 2016 - Jun 2017

  Cira Center • Reviewed and completed detailed audits for (300 page) loan packages to be delivered to investors. • Created the first Sales and Marketing Guide for use by 20+ sales employees for training, compliance and investor purposes. • Built and maintained the SharePoint intranet site including creation of document libraries, calendars, and company-wide alerts.



Project HOME

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Social Enterprises Sales Coordinator

  • Sep 2015 - Mar 2016

  1515 Fairmount Ave, Philadelphia, 19130 • Managed the planning and execution of 30+ pop up sales events around the Philadelphia area generating $5000+ in revenue (exceeds goal) in a three month period. • Coached and collaborated with a team of five staff and volunteers to support full cycle sales events activities. • Compiled quarterly financial reports across sales and inventory records and presented to senior managers of Project Home. • Managed all retail partnerships and sales transactions; pitched and established… Show more • Managed the planning and execution of 30+ pop up sales events around the Philadelphia area generating $5000+ in revenue (exceeds goal) in a three month period. • Coached and collaborated with a team of five staff and volunteers to support full cycle sales events activities. • Compiled quarterly financial reports across sales and inventory records and presented to senior managers of Project Home. • Managed all retail partnerships and sales transactions; pitched and established relationships with new retail partners. Show less



WXPN

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• World Cafe Production Internship

  • Jun 2014 - Sep 2014

  3025 Walnut St, Philadelphia, PA 19104 WXPN World Café Live is a premier radio station featuring live performances of established and emerging musical artists. I assisted WXPN producers with the recording of live performances, set up edits of recorded sessions in SAW, and burned CDs to archive recordings.