VP, Growth

• Jan 2023 - Present

Founder

• Nov 2018 - Present

At 'The Next Fun Thing' we create monthly events that benefit local charities. Through our events, we've helped raise thousands of dollars for charities that support our unhoused neighbors, critically ill children, animal rescues, and more. At 'The Next Fun Thing' we create monthly events that benefit local charities. Through our events, we've helped raise thousands of dollars for charities that support our unhoused neighbors, critically ill children, animal rescues, and more.

Member

• Nov 2021 - Present

The Exit Five community is one of the top resources for B2B marketing pros looking for a sounding board outside of work. B2B marketers connect with the Exit Five Community daily to share tactical advice, give and receive feedback, and exchange ideas about what’s working in B2B marketing today. The Exit Five community is one of the top resources for B2B marketing pros looking for a sounding board outside of work. B2B marketers connect with the Exit Five Community daily to share tactical advice, give and receive feedback, and exchange ideas about what’s working in B2B marketing today.

Head Of Marketing

• Jan 2022 - Dec 2022

- Led the Paid Media, Content & SEO, Growth & CRO, Demand Generation, Product Marketing, Events, and Creative strategy at OceanX- Launch Oceanx’s self-service analytics portal, Bridge, into the market by creating sales messaging, training videos, website content, and product use cases for various departments- Manage marketing budget and produce quarterly reports on ROI and pipeline generation- Increased overall pipeline value by 350% in under 2 years- Direct the execution of OceanX’s brand ‘refresh’ to improve company position, visual identity, and messaging- Launched ‘The DTC Dive,’ an industry newsletter with 1,300+ weekly subscribers and an average open rate of 47%- Launched the ‘Packed With Purpose’ campaign; a social corporate responsibility program designed to deliver desired items to partnering charities- Work closely with Client Success and Product teams to coordinate speaking opportunities, Press Releases, and award nominations for OceanX and clients- Manage all marketing vendors and contracts

Director of Marketing

• Feb 2020 - Jan 2022

Head Of Marketing Services

• Jun 2018 - Feb 2020

Position highlights: - Created a complementary list of marketing services for all SEW clients to utilize as part of their software purchase - Developed pricing and add-on marketing services for purchase, generating $500,000+ of new sales - Managed a global team of marketers to plan and execute 30+ go-to-market campaigns within the first year of the Marketing Services department’s operation - Developed monthly platform analytics reports for sales to utilize during the sales process - Developed and hosted a series of in-person events to foster relationships with current clients while generating demand with potential prospects

Marketing Programs Manager

• Jan 2016 - Jun 2018

Managed iBASEt’s inbound marketing agencies, event strategy, advertising budget, partner relationships, and sales enablement strategy to help the company achieve aggressive sales goals and increase brand awareness. Through cooperative efforts, joint marketing programs, and sponsorship opportunities, I increased iBASEt’s presence across partner and industry news-related websites. Position highlights: - Increased PPC conversions by 463% while simultaneously decreasing cost-per-conversion by 68% - Coordinated iBASEt’s highest attended customer conference in 2017 - Increased website traffic and site visit duration by optimizing video assets - Developed, recruited, and moderated monthly webinars to educate customers about product-specific functions, ultimately increasing sales for training services - Managed all vendors; inbound, creative, and PR to ensure cohesion and impact of marketing campaigns

Inbound Marketing Manager

• Dec 2014 - Dec 2015

In my position I was responsible for attracting site traffic, converting traffic into new leads, and nurturing those leads to close into customers. To achieve this I became the subject matter expert with our product, competitors, and industry trends to successfully build and manage a rich content calendar that included weekly blog posts, whitepapers, ebooks, webinars, infographics, social media content, and “Brand-Battle” reports utilizing data captured through our proprietary platform. With the content calendar in place, I then utilized our marketing automation platform (HubSpot) to publish SEO friendly blog content, develop landing pages, build multiple automated drip campaigns, and increase lead generation through optimized forms and calls-to-action. In addition to my Inbound Marketing duties, I supported our marketing team with various tasks including trade show coordination and internal product training. Position highlights: - Increased website traffic by 20% month over month - Increased marketing qualified lead conversion by 23% EOY 2015 - Produced the inaugural, “Brandify Summit,” an event that is now held annually - Created all website content for company re-brand from Where2GetIt to Brandify - Wrote user guide for Brandify product, including video scripts

Manager, Volunteer and Marketing Operations

• Jul 2013 - Dec 2014

In this role, I was an advocate, recruiter, and manager of the organization's LA branch of in-kind services. I engaged community partners, collaborated with internal stakeholders, and attended local networking meetings and career fairs with the goal of making a tangible, valuable impact on the relationship THINK Together has with the community. In this position, I also collaborated with the region's after school Site Coordinators and school districts to design, staff, and budget district-wide events.Position highlights:- Created the first “Volunteer Professional Development Work Plan” to help transition volunteers into paid positions within the organization- Developed a “Volunteer Assignment Catalog” to expand volunteer roles- Successfully recruited, trained, and staffed recurring volunteers for all 48 school sites within THINK Together's LA Region- Achieved the highest number of volunteer hours in the organization - Orchestrated the largest “Whittier Area Resource Fair” to serve residents in South Whittier

Site Coordinator

• Aug 2011 - Jul 2013

Managed all aspects of a single THINK Together educational site to ensure that the program met educational and recreational objectives. Primary responsibilities:• Recruit volunteers to assist with daily activities and events.• Work closely with school administrators to align lesson plans with a pacing guide.• Design and implement site program schedule.• Interview and hire candidates for the Program Leader position.• Approve and input employee hours on ADP.• Manage site budget to ensure daily activities and events are sufficiently funded.• Collaborate with fellow Site Coordinators to plan training and events.

Program Leader

• Dec 2010 - Aug 2011

As a Program Leader, I worked directly with an assigned class of approximately 20-25 students, acting as a positive adult role model, coach, and mentor. My ability to establish authority through leadership, communication, and patience provided the students I worked with stability and a nurturing atmosphere they needed to succeed. Primary responsibilities:• Create an engaging environment that fostered a sense of belonging that kids want to be a part of.• Organize Parent Booster meetings to communicate new policies and fundraising events.• Communicate with city Recreation Director to plan field trips for the students in THINK Together. • Work closely with the local high school’s Principal of Activities to plan performances throughout the year.

Instructional Aide/Activitiy Specialist

• Aug 2008 - Nov 2010

Primary responsibilities: • Coordinating and leading engaging academic, enrichment, and physical education activities that develop and strengthen academic, physical, and social skills for an assigned group of 20 students. • Assist students by providing proper examples, emotional support, a friendly attitude, and general guidance. • Communicate with school staff and parents in the areas of student progress, homework, and behavior. • Maintain daily records and develop reports concerning student’s progress, behavior, and achievements. • Participate in meetings and training programs as assigned.