Oritseminomi Ogbe

Integrated Marketing Manager at GLG Communications
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Contact Information
us****@****om
(386) 825-5501
Location
Eti Osa, Lagos State, Nigeria, NG
Languages
  • English Professional working proficiency

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Bio

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Experience

    • Nigeria
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Integrated Marketing Manager
      • Sep 2020 - Present

      Oversees all company social media accounts management Regularly develops and posts engaging, creative, innovative content which enlighten audiences and promote brand-focused messages to grow pages Develops a weekly calendar of content for all social accounts GLG manages Coordinates social media messaging to align with client & company campaigns + company’s business goals Audits and analyses social media presences, including digital advertising costs and returns Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement Attend live events (company or client’s) and work with the team to ensure seamlessly synergistic live coverage Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages for company and clients Monitors and develops reports on competitor activity within social media spaces. Reports to be submitted monthly Post on the GLG blog and send out a bi-weekly newsletter as necessary and as agreed with partner, content manager. Show less

    • Digital Business Officer
      • May 2019 - Sep 2020

      • Increase brand awareness and created brand based strategic marketing plans utilizing fully integrated digital. • Analyse data and results to ensure campaigns were being constantly optimized for success • Intermittently support the Creative Director in designing digital creatives, maintaining clear communication of expectations and timelines to allow for smooth workflow and achieved expectations. • Create content for various social media channels. • Respond to online requests from prospective clients; upselling product offerings and providing optimal online digital programs and identify revenue opportunities within the client base. Key Achievements: • Improved the digital presence of Motomedia using Google My business for accessibility and visibility. • Spearheaded the 2 weeks online Valentine campaign titled, Tell Us To Tell Them - #SendingYouLove, which increased brand awareness, improved the search rate by 40% with organic promotions from blogs and influencers, and garnered over 40,000 impressions on Instagram, 20,000 on Twitter. Recorded a total number of 230 participants nationwide. Show less

  • Ashron Homes Limited
    • Lagos, Nigeria
    • Social Media/Digital Personel
      • Feb 2018 - May 2019

      • Led Social Media Strategy to improve paid search efforts through Facebook and Instagram. • Developed and executed various social media and SEO initiatives to increase traffic and leads by over 500%. • Reviewed and monitored KPI's such as campaign performance, response rates and participation levels. • Maintained relationship with intending partners to assist with enrollment questions, resupply of marketing materials, and resolving customer benefit issues. Key Achievements: • Coordinated the sponsored advertisements on Facebook and Instagram; which led to an increase in page likes and recorded a 14% increase in online sales. Show less

    • Media Content Executive
      • Dec 2015 - Feb 2017

      • Delivered media content and managed social media presence for all clients. • Used creative written communication skill to optimize the value of every promotional effort. • Worked with the Strategy and Research Unit to develop and execute a comprehensive online marketing strategy • Developed content Creation for Glazia Magazine.; ranging from arts and entertainment to lifestyle. • Generated content for press releases, live coverage and brand events on social media. • Delivered media content and managed social media presence for all clients. • Used creative written communication skill to optimize the value of every promotional effort. • Worked with the Strategy and Research Unit to develop and execute a comprehensive online marketing strategy • Developed content Creation for Glazia Magazine.; ranging from arts and entertainment to lifestyle. • Generated content for press releases, live coverage and brand events on social media.

    • I.T PERSONNEL (CORPORATE INTERN)
      • May 2014 - Oct 2014

      Managing data collection (file movement and e-mails received and sent). Worked on the incorporation of smart technology & the use of portable devices. Assisted the head of the IT department with the staff album for the board Managed and presented staff records on request. Managing data collection (file movement and e-mails received and sent). Worked on the incorporation of smart technology & the use of portable devices. Assisted the head of the IT department with the staff album for the board Managed and presented staff records on request.

Education

  • University of California, Davis
    certification, Strategy in content marketing
    2020 - 2020
  • Shaw Academy, Dublin, Ireland.
    Diploma, Digital Marketing
    2017 - 2017
  • Shaw Academy, Dublin, Ireland.
    Diploma, Social Media Marketing
    2017 - 2017
  • Tansian University Oba, umunya, Anambra State
    B.sc, Computer Science
    2011 - 2015

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