Sarah Blal

PR Account Manager at PR/TICULAR
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Contact Information
us****@****om
(386) 825-5501
Location
CH
Languages
  • Français Native or bilingual proficiency
  • Anglais Full professional proficiency
  • Espagnol Professional working proficiency
  • Allemand Limited working proficiency

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Credentials

  • EFSET EXPRESS Medium Proficiency (CEFR C1)
    EF Education First

Experience

    • Switzerland
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • PR Account Manager
      • Dec 2021 - Present

      Main Clients: Sephora Switzerland, Kure Bazaar, RevitaLash & IRÄYE Skincare - Conception of communication strategies - Writing & editing press releases and content for various channels and format - Handling media & influencer enquiries - Conception & implementation of communication projects & events - Reporting & KPI analysis - Planning, organizing & participating in PR events Main Clients: Sephora Switzerland, Kure Bazaar, RevitaLash & IRÄYE Skincare - Conception of communication strategies - Writing & editing press releases and content for various channels and format - Handling media & influencer enquiries - Conception & implementation of communication projects & events - Reporting & KPI analysis - Planning, organizing & participating in PR events

    • United States
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Consumer Marketing Assistant
      • 2021 - 2021

      - Support 360 marketing campaign - Ensuring consumer experience on Social Media, Online and Retail Experience - Shape consumer centric, digital first, consumer marketing & engagement plan - Support the creation of Social Media calendar - Support Earned Media Projects - Seek for collaboration opportunities to enhance the brand - Create Newsletter with given KPI's including defining segmentation in CRM Tool - Deeper Consumer Analyses for Switzerland - Support 360 marketing campaign - Ensuring consumer experience on Social Media, Online and Retail Experience - Shape consumer centric, digital first, consumer marketing & engagement plan - Support the creation of Social Media calendar - Support Earned Media Projects - Seek for collaboration opportunities to enhance the brand - Create Newsletter with given KPI's including defining segmentation in CRM Tool - Deeper Consumer Analyses for Switzerland

    • United Kingdom
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Sales Assistant
      • Jan 2019 - Aug 2019

    • France
    • Personal Care Product Manufacturing
    • 300 - 400 Employee
    • Event Project Manager
      • 2019 - 2019

      - In charge of the organization, follow-up and coordination of the International Marketing Seminar of the Filorga Group (Fillmed, Le Couvent des Minimes, SVR, JF.Lazartigue and Filorga Cosmetics)- Monitoring of the budget

    • International Communication and PR Assistant
      • Jul 2018 - Dec 2018

      - Coordination and management of requests from our international agencies and subsidiaries- Preparation of product launches (organization of international events; production of international press kits)- Organization of press trips to France- Reporting of organized events- Compilation of international press coverage- Participation in the realization of an international press review- Management of product stocks- Monitoring of the PR budget- Creation of press tools and logistic follow-up

    • Germany
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Digital & Influencer Marketing Assistant
      • 2019 - 2019

      - Definition and implementation of promotional campaigns for the french market - Performance analysis - Sourcing of new KOLs - Contract negotiation - Content & Community management - Definition and implementation of promotional campaigns for the french market - Performance analysis - Sourcing of new KOLs - Contract negotiation - Content & Community management

    • France
    • Book and Periodical Publishing
    • 100 - 200 Employee
    • Marketing Assistant
      • Jan 2018 - Jul 2018

      - Management and operational implementation of the various partnerships (media, advertisers) - Follow-up of communication campaigns (design, creation, follow-up and implementation) - Community Management for Closer and Closerteen (Facebook and Instagram) - Follow-up of the promotional pagination, and relationship with the different media partners (tv, radio) for 8 magazines - Monitoring the information on the website - Implementation of promotional actions on Closer's website - Management and operational implementation of the various partnerships (media, advertisers) - Follow-up of communication campaigns (design, creation, follow-up and implementation) - Community Management for Closer and Closerteen (Facebook and Instagram) - Follow-up of the promotional pagination, and relationship with the different media partners (tv, radio) for 8 magazines - Monitoring the information on the website - Implementation of promotional actions on Closer's website

    • United Kingdom
    • Apparel & Fashion
    • 1 - 100 Employee
    • Dresser PFW
      • Sep 2017 - Sep 2017

      Dresser on Issey Miyake's SS18 Fashion Show Dresser on Issey Miyake's SS18 Fashion Show

    • Switzerland
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Digital Content Publisher
      • Dec 2016 - Mar 2017

      -Produce product page content, brand descriptions, images, prices and stock information in ENG, FR, DE and IT - Retouching of visuals (Photoshop) - E-Merchandising of the e-shop to optimize the customer's shopping experience - Contribution to the development of campaigns and contests on social networks -Produce product page content, brand descriptions, images, prices and stock information in ENG, FR, DE and IT - Retouching of visuals (Photoshop) - E-Merchandising of the e-shop to optimize the customer's shopping experience - Contribution to the development of campaigns and contests on social networks

    • United Kingdom
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Viewing Assistant
      • May 2016 - May 2016

    • Switzerland
    • Artists and Writers
    • Gallery Assistant
      • Mar 2013 - Oct 2015

      - Assistance in the organization of exhibitions - Assistance in the general coordination of the gallery - Administrative tasks - Assistance in the organization of exhibitions - Assistance in the general coordination of the gallery - Administrative tasks

    • Spain
    • Retail
    • 700 & Above Employee
    • Sales Assistant
      • Apr 2012 - Sep 2012

    • Switzerland
    • Public Relations and Communications Services
    • Assistant
      • Jun 2011 - Aug 2011

Education

  • Cadschool
    Certificat, Digital Marketing & Social Media
    2020 - 2020
  • Yale School of Management
    Digital Marketing Strategy, Marketing
    2020 - 2020
  • LISAA - L'Institut Supérieur des Arts Appliqués
    MBA en Marketing et Management de la mode et du luxe
    2016 - 2018
  • Université de Neuchâtel
    Bachelor of Arts (BA), Sciences de l'information et de la communication et Histoire de l'art
    2012 - 2016

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