Sarah MacGibbon
Support Faculty at Thayer Leadership- Claim this Profile
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Bio
Experience
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Thayer Leadership
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United States
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Higher Education
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1 - 100 Employee
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Support Faculty
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Jan 2022 - Present
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Yale School of Management
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United States
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Higher Education
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400 - 500 Employee
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Marketing Coordinator
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Aug 2019 - Aug 2021
- Responsible for marketing Yale’s open enrollment executive education programs including generating and nurturing quality leads. Managed direct email marketing database and campaigns to over 35,000 prospects in Salesforce and Pardot.- Wrote, edited, and maintained copy for client-facing marketing materials including website content in Drupal for all pages under som.yale.edu/programs/executive-education- Wrote and managed all social media accounts for Yale Executive Education including Facebook, Twitter, Instagram, and LinkedIn. Additionally, I managed an exclusive, private LinkedIn group for our past program participants.- Performed and presented market research to Learning Design team for new program development and launches. This industry analysis was crucial for our organization to remain competitive while transitioning our on-campus programs to online programs in response to COVID-19.
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Christopher Newport University
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United States
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Higher Education
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700 & Above Employee
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Head Cross Country Coach
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Jul 2017 - Aug 2019
• Coached the first men’s team in NCAA history from the South/Southeast Region to finish in the top three at nationals.• Developed and executed recruiting plans and strategies to recruit and retain specific skill and personality needs for team. Progressed each prospective student-athlete through entire recruit process from initial contact through matriculation into university and team. • Planned, hosted, and attended recruiting events to increase program awareness. • Identified and analyzed program inefficiencies and make recommendations to improve program functions.• Developed and implemented training programs for sixty student-athletes in the middle distance, long distance, and steeple chase groups including writing annual plans, injury prevention initiatives and personal injury recovery plans in addition to all day-to-day practice plans and workouts.• Performed all operations duties including creating meet schedules, coordinating meals, booking ground and air transportation, and securing hotel accommodations for trips for between ten and sixty student-athletes.
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Williams College
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United States
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Higher Education
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700 & Above Employee
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Assistant Coach
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Aug 2014 - Aug 2016
• Coached the 2015 NCAA DIII Women’s XC National Champions, the 2015 NCAA DIII Men’s XC National Runners Up, as well as over a dozen NCAA DIII All Americans• Developed and implemented training program for seventy student-athletes in the middle distance, and steeple chase training groups including annual plans, pool workouts, lifting routines, injury prevention initiatives, and personal injury recovery plans. • Acted as a recruiting liaison between Admissions Department and potential student-athletes and their families to facilitate quality student-athlete matriculation and give sound advice on recruiting process. Performed early reads on recruit applications and gave guidance improving individuals’ chances of acceptance. Williams College acceptance rate - 17.6% in 2015/2016.• Hosted 2014 NCAA DIII New England Cross Country Regional Championships, 2014 NESCAC Cross Country Championships, 2014 Little Three Cross Country Championships, 2015 ECAC Cross Country Championships, and the Annual Purple Valley Invite. Performed all operations involved in hosting each event, planning and running region-wide meetings in conjunction with these events, ran marketing and publication before and after each event.
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Franklin Pierce University
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United States
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Higher Education
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300 - 400 Employee
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Assistant Coach
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Jul 2012 - Jul 2014
• Coached the first team in school history to the NCAA DII Men’s National XC Championships in 2013.• Implemented training program for forty middle and long distance student-athletes.• Created, planned, marketed, and executed all team fundraising efforts both on and off campus including acting as director of an on campus running camp over the summer.• Developed program recruiting strategies for staff to matriculate the largest recruiting class the program had ever had. • Coached the first team in school history to the NCAA DII Men’s National XC Championships in 2013.• Implemented training program for forty middle and long distance student-athletes.• Created, planned, marketed, and executed all team fundraising efforts both on and off campus including acting as director of an on campus running camp over the summer.• Developed program recruiting strategies for staff to matriculate the largest recruiting class the program had ever had.
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Bridgewater State University
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United States
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Higher Education
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700 & Above Employee
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Intern
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Sep 2011 - Dec 2011
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Philosophy Tutor
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Sep 2010 - Sep 2011
Developed biweekly lesson plans for students enrolled in PHIL 111 (Foundations of Logical Reasoning) Coached students to develop quality lecture comprehension and study skills Ensured course objectives were met by students
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Pre-practicum
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Apr 2011 - May 2011
Designed, taught, and assessed TGM football and track and field lesson to tenth, eleventh, and twelfth grade students. Designed, taught, and assessed TGM football and track and field lesson to tenth, eleventh, and twelfth grade students.
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Junior Counselor
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Jun 2009 - Aug 2010
Supervised 20 eight year old boys for eight weeks during the summer Developed and implemented outdoor and indoor games and carnival activities Monitored lunch and snack times Supervised 20 eight year old boys for eight weeks during the summer Developed and implemented outdoor and indoor games and carnival activities Monitored lunch and snack times
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AMERICAN EAGLE OUTFITTERS INC.
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Nov 2007 - Aug 2008
Assisted customers on the sales floor in finding what they need within their budget Ensured store organizational and cleanliness policies were followed on sales floor Assisted customers on the sales floor in finding what they need within their budget Ensured store organizational and cleanliness policies were followed on sales floor
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Arts and Crafts Teacher
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Jun 2006 - Aug 2007
Taught two arts and crafts classes each morning Encouraged children with increased interest in arts and crafts to challenge themselves with more complex crafts which I taught them Anticipated which types of crafts specific groups of children would be interested in doing and preparing those crafts in advance Identified which craft supplies the camp should buy because they would be needed or were popular and in high demand Aided monitoring and overseeing of the financial aspect of the arts and crafts department
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Education
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Franklin Pierce University
Master of Business Administration (MBA), Sports and Recreation Management -
Bridgewater State University
Bachelor's degree, Physical Education Teaching and Coaching -
Monmouth University
Undeclared