Rosa I Evans

Chief Marketing Officer at DTSR
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Contact Information
us****@****om
(386) 825-5501
Location
San Antonio, Texas, United States, US
Languages
  • spanish -

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Justin Mills

Rosa was an AMAZING addition to the World Gym team. She is passionate about helping businesses grow by focusing on developing amazing social content that drives engagement. Whether it is working hands on with the gym to help the staff develop the best content, going to the gym and building the content herself, or flexing her incredible graphic/video editing skills to build content from her office she GSD. Truly a great social media manager that understands what it takes to build a successful brand.

Sam Thacker

Rosa is a very creative thinker and designer. Her experience in graphics, photography, and business gives her an edge in helping your company tell its story through your website, social media, and images. I highly recommend her to help your business.

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Credentials

  • Hootsuite Platform Certification
    Hootsuite
    Sep, 2020
    - Nov, 2024
  • Content Marketing certification
    HubSpot Academy
    Sep, 2020
    - Nov, 2024
  • Hub Spot Email Marketing Certification
    HubSpot
    Mar, 2020
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google Digital Academy (Skillshop)
    Jun, 2020
    - Nov, 2024
  • Google Ads Display Certification
    Google AdSense
    May, 2020
    - Nov, 2024
  • Competitive Analysis and Keyword Research Test
    SEMrush
    Apr, 2020
    - Nov, 2024
  • Keyword Research Exam
    SEMrush
    Apr, 2020
    - Nov, 2024
  • SEO Fundamentals Exam
    SEMrush
    Mar, 2020
    - Nov, 2024
  • Google Video Ads Certification
    Google Ads
    Jan, 2020
    - Nov, 2024

Experience

    • United States
    • Oil and Gas
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Sep 2022 - Present

      •Strategic Planning & Execution: Ability to develop and implement an effective marketing strategy to boost company visibility and increase customer acquisition. •Digital Marketing Expertise: Proficiency in leveraging modern digital marketing tools and techniques, such as SEO, SEM, social media marketing, and content marketing. •Brand Development: Experience in overseeing brand development, ensuring consistency and clarity across all platforms, which enhances the company's reputation in the oil and gas industry. •Market Research: Skilled in conducting extensive market research and competitive analysis to identify opportunities and threats, which guide business decision-making. •Budget Management: Capability to manage and optimize a significant marketing budget, ensuring cost-efficient allocation of resources to generate the highest ROI. •Team Leadership: Proven record of leading a high-performing marketing team, fostering a collaborative and productive work environment that encourages creativity and innovation. •Data-Driven Decisions: Expertise in using data analytics to monitor and adjust marketing efforts for optimum performance, using KPI tracking and ROI analysis. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Branding | Social Media | Marketing Consultant
      • Apr 2021 - Present

      •Conduct marketing research to identify industry trends and commercial opportunities. •Develop and implement a marketing strategy according to objectives and budget. •Study company profile and operations to understand its marketing needs. •Provide advice on branding, positioning, communications and other marketing issues. •Develop and nurture long term relationship with in house teams and external vendors. •Give direction to marketing efforts with the most effective methods and tools. •Keep abreast of emerging trends and share best practices knowledge and insights. •Execute strategic tasks and monitoring outcomes. Show less

    • United States
    • Wellness and Fitness Services
    • 100 - 200 Employee
    • Social Media Marketing Consultant
      • Dec 2018 - Present

      •Map out social media strategies for brand channels. •Develop and post content like graphics, videos and articles to social media channels and websites. Oversee social media communities, communicate with customers and answer questions. •Collaborate with sales and marketing staff to keep a consistent brand message across various platforms. •Maintain knowledgeable about what client competitors are doing and strategies they are using. •Conduct competitive analysis. •Recommend improvements and new ideas to an organization's management. Show less

  • Rosa I Evans
    • San Antonio, Texas Area
    • Branding/Social Media
      • Jan 2018 - Jul 2023

      • Create unique competitive advantages for a brand through in-depth research and evaluation of the competition to design a brand identity that will resonate with the target market. • Conceive strategies to help overcome company/brand challenges to create opportunities for growth • Communicate corporate identity through design of logo and collateral. •Provide analysis, solutions, and general marketing expertise to help companies successfully sell their products. • Building/executing social media strategy through competitive and audience research. Generate, edit, publish and share daily content to build connections. Show less

    • Freelance Graphic Designer
      • Jan 2009 - Jul 2023

      I offer an array of professional design services. My graphic design services include corporate identity development (logos & branding), marketing and a variety of print materials, and website development. I offer an array of professional design services. My graphic design services include corporate identity development (logos & branding), marketing and a variety of print materials, and website development.

  • Columbia Football League
    • San Antonio, Texas Area
    • Website Content Administrator
      • Mar 2013 - Aug 2018

      Design website layout, graphics, imagery • Update communication and content on website • Maintain website functionality Design website layout, graphics, imagery • Update communication and content on website • Maintain website functionality

  • Heritage Middle School
    • San Antonio, Texas Area
    • Art Teacher
      • Aug 2014 - May 2018

      • Develop and implement lesson plans that fulfill the requirements of districts curriculum • Prepare lessons that reflect accommodations for differences in learning styles. • Provide interesting and relevant assignments for students that demonstrate learning outcomes in a real life setting. • Suitably challenge, engage, serve and communicate with students to encourage their participation and learning while maintaining mutual value and respect. • Identify and refer at risk students to specific academic support services. • Ensure course and program learning outcomes are delivered as defined by the syllabus. Show less

    • United States
    • Education Management
    • 300 - 400 Employee
    • Art Teacher
      • Aug 2013 - May 2018

      Personalize learning and curriculum by committing to maximize the development and achievement of each child; utilize and seek out strategies to reach every learner and find resources to enrich learning. Effectively integrate digital media and communication technologies to foster communication and shared work across national and regional boundaries for their students and themselves Personalize learning and curriculum by committing to maximize the development and achievement of each child; utilize and seek out strategies to reach every learner and find resources to enrich learning. Effectively integrate digital media and communication technologies to foster communication and shared work across national and regional boundaries for their students and themselves

    • Graphic Design Instructor
      • Mar 2013 - Aug 2014

      Adequately prepare all course materials and lessons. • Provide each student with clear course expectations, evaluations, and timelines through carefully written topical outlines and approved standardized syllabus. • Provide interesting and relevant assignments for students that demonstrate learning outcomes in a real life setting. • Suitably challenge, engage, serve and communicate with students to encourage their participation and learning while maintaining mutual value and respect. • Respond to student questions on a timely basis. • Identify and refer at risk students to specific academic support services. • Ensure course and program learning outcomes are delivered as defined by the syllabus. Show less

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Supervisor of Referral Specialist
      • Mar 2007 - Sep 2012

    • Graphic Design Intern
      • May 2010 - Sep 2010

    • United States
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Care Management Associate
      • Apr 2004 - Mar 2007

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Technician
      • Jan 1999 - Apr 2004

Education

  • Florida International University - College of Business
    Master's Degree, Digital Marketing
    2020 - 2020
  • Full Sail University
    Master of Arts (M.A.), Media Design
    2011 - 2012
  • Lincoln College of Technology-West Palm Beach
    Associate of Science (A.S.), Graphic Design
    2009 - 2010
  • The University of Texas at San Antonio
    Bachelor of Arts (B.A.), Art
    2006 - 2009

Community

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