Charl Fontini

CRM Data Strategy Analyst (HubSpot) at Tech Talent Charter
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Contact Information
us****@****om
(386) 825-5501
Location
Cape Town, ZA
Languages
  • English Native or bilingual proficiency
  • Afrikaans Native or bilingual proficiency

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Bio

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5.0

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Anna Hannis

I worked with Charl from 2020 to 2022 as his line manager at Tech Talent Charter (TTC). Everyone needs a Charl in their team - he is intelligent, adaptable, supportive, methodical, an excellent team player and very customer focused. He has a positive attitude and a desire to deliver great work and drive results. Charl is also great at investing time to create effective and efficient ways to cascade information and upskill the team. Charl’s mastery for both his core CRM strategy role, and the projects that extend beyond it, have been critical to TTC’s impact and growth. Charl joined TTC to take on the CRM and website strategy including critical workflows relating to the collection of aggregated workforce diversity data from hundreds of organisations. His inputs have been instrumental to the growth of Signatory companies (now over 700) and satisfaction levels. I already hugely miss working with Charl!

Adore Du Plooy

Charl is a highly driven and self-motivated individual. His ability to solve problems creatively and communicate openly makes him a great team member and an excellent team leader. He addresses any challenge head-on and ensures that he has all the information and data to resolve it. His potential is limitless, and he succeeds in anything he sets his sights on. I have been fortunate enough to work with Charl at two separate companies and can confidently say that he comes highly recommended.

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Credentials

  • HubSpot Sales Software
    HubSpot Academy
    Jun, 2020
    - Nov, 2024
  • Sales Hub Enterprise Implementation Certification
    HubSpot Academy
    Jun, 2020
    - Nov, 2024
  • CMS Implementation Certification
    HubSpot Academy
    Mar, 2020
    - Nov, 2024
  • Inbound Certification
    HubSpot Academy
    Jan, 2019
    - Nov, 2024
  • HubSpot Marketing Software Certification
    HubSpot Academy
    May, 2019
    - Nov, 2024
  • Inbound Certification
    HubSpot
    Jan, 2017
    - Nov, 2024
  • Inbound Certification
    HubSpot
    Jan, 2017
    - Nov, 2024
  • Growth-Driven Design
    HubSpot
    Dec, 2016
    - Nov, 2024
  • Inbound Certification
    HubSpot
    Aug, 2015
    - Nov, 2024
  • HubSpot Certification
    HubSpot
    Feb, 2015
    - Nov, 2024
  • Inbound Certification
    HubSpot
    Jun, 2014
    - Nov, 2024

Experience

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • CRM Data Strategy Analyst (HubSpot)
      • Dec 2020 - Present

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Product Manager
      • Apr 2020 - Oct 2020

    • Head Of Service Delivery
      • Jun 2018 - Apr 2020

      Managing a team of certified HubSpot specialists across the world. Development and delivery of HubSnacks product, platform and processes. About HubSnacks HubSpot Elite partner agency Winner: CV Magazine 2018 Corporate Excellence Award - Most reputable for Inbound Marketing Support Solutions 2018

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Digital Markerting Strategist
      • Jun 2017 - Jun 2018

      In my role as Digital Marketing Strategist, I create and execute full-funnel inbound marketing campaigns for multiple EU-based B2B and B2C clients, operating in various sectors. These marketing campaigns include earned, owned and paid media tactics aimed at growing a company's sales pipeline. An integral part of my job role is managing a team of inbound marketers, designers and developers to ensure quality of work and on time delivery. My responsibilities include: - Game plan… Show more In my role as Digital Marketing Strategist, I create and execute full-funnel inbound marketing campaigns for multiple EU-based B2B and B2C clients, operating in various sectors. These marketing campaigns include earned, owned and paid media tactics aimed at growing a company's sales pipeline. An integral part of my job role is managing a team of inbound marketers, designers and developers to ensure quality of work and on time delivery. My responsibilities include: - Game plan creation (strategy) - Data analysis and reporting - Account management - Project management - Quality assurance testing

    • Digital Optimisation Specialist
      • Sep 2015 - May 2017

      I was promoted to establish a Growth-Driven Design department. I was accountable for: - Developing and aligning website and Digital Marketing strategies, managing a team to deliver on strategies, digital data analysis, reporting, website and conversion rate optimisation and project management. - In-depth website assessments, UX research and various website audits, as well as crafting a website strategy and designing information architecture for Inbound Marketing websites. -… Show more I was promoted to establish a Growth-Driven Design department. I was accountable for: - Developing and aligning website and Digital Marketing strategies, managing a team to deliver on strategies, digital data analysis, reporting, website and conversion rate optimisation and project management. - In-depth website assessments, UX research and various website audits, as well as crafting a website strategy and designing information architecture for Inbound Marketing websites. - Creating Growth-Driven Design strategies in an agile environment to continually improve website and marketing performance metrics. - Account management

    • Marketing Assistant
      • Jun 2014 - Aug 2015

      Planning, executing, managing, analysing and optimising all aspects of a digital marketing strategy to meet client's business goals and objectives. Tactics included conceptualising a digital marketing strategy, game plan creation, Search Engine Optimisation, Pay-Per-Click advertising, remarketing, content creation, email campaigns for lead nurturing, scoring and workflow building for lead intelligence, campaign analysis and reporting, social media publish and monitoring.

Education

  • University of the Free State/Universiteit van die Vrystaat
    Bachelor's degree, Communication Science: Media Studies and Journalism
    2010 - 2013
  • Brackenfell High School
    2005 - 2009

Community

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