Shane Park

Professor / Director of Marketing & Communication Center at Woosong University
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Contact Information
us****@****om
(386) 825-5501
Location
South Korea, KR

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Bio

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Experience

  • Woosong University
    • South Korea
    • Education Administration Programs
    • 100 - 200 Employee
    • Professor / Director of Marketing & Communication Center
      • Mar 2020 - Present
  • SK Stoa
    • Head of Ad Biz
      • 2017 - Dec 2019

      - Digital Media Agency - Media Representative of IPTV & OTT - Business Development : Addressable TV, Cross Channel DSP, DMP, Dynamic Creative - Global Partnership - Data Driven Ad business modeling - Digital Media Agency - Media Representative of IPTV & OTT - Business Development : Addressable TV, Cross Channel DSP, DMP, Dynamic Creative - Global Partnership - Data Driven Ad business modeling

  • SK Planet
    • South Korea
    • Information Technology & Services
    • 300 - 400 Employee
    • Head of Marketing Technology
      • 2015 - 2017

      - Data driven marketing services. - Micro Targeting Communication - Business development for DSP, DMP, Mobile Ad Network - Digital campaign - Global business partnership - Data driven marketing services. - Micro Targeting Communication - Business development for DSP, DMP, Mobile Ad Network - Digital campaign - Global business partnership

  • Cheil Worldwide Inc.
    • VP / Head of Digital Campaign
      • 2009 - 2014

      Head of Digital division in leading Advertising agency - Global / Local Digital Campaign - Digital media planning and implementation - Develop and operate ad platform and service for Programmatic Buying, SEM, SNS, Mobile - Business Development in Ad Tech and content service area. - Building up business partnership with global digital service players. - Investment and M&A for digital marketing companies. Head of Digital division in leading Advertising agency - Global / Local Digital Campaign - Digital media planning and implementation - Develop and operate ad platform and service for Programmatic Buying, SEM, SNS, Mobile - Business Development in Ad Tech and content service area. - Building up business partnership with global digital service players. - Investment and M&A for digital marketing companies.

  • eMFORCE
    • Australia
    • Hospitals and Health Care
    • CEO
      • Aug 2000 - Dec 2008

      Interactive Agency specialized in email marketing and SEM. Interactive Agency specialized in email marketing and SEM.

Education

  • University of Illinois at Urbana-Champaign
    MBA, Marketing
  • Yonsei University
    BA, Business

Community

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