Rafaela M.
Marketing Team Member at AIESEC in Lausanne- Claim this Profile
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Bio
Experience
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AIESEC in Lausanne
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Switzerland
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Non-profit Organizations
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1 - 100 Employee
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Marketing Team Member
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Oct 2023 - Present
Lausanne, Vaud, Switzerland • Organize offline events representative of AIESEC • Promote volunteer trips and internships abroad • Maintain relations with other AIESEC around the world • Creation of content for social networks • Create and develop events in university
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Product Designer
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Jan 2022 - May 2022
Niterói, Rio de Janeiro, Brazil A start-up whose purpose was to bring more confidence and autonomy to women with its products and services. • Maintain current knowledge of company product offerings and help scan the competitive landscape to assist with suggesting new ideas for content • Create monthly content for social media and organise custom boxes with different products every month. • Analyse and develop Business Model Canvas
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Plataforma Florea
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Brazil
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Wellness and Fitness Services
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1 - 100 Employee
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Co-Founder & Design Manager
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Aug 2020 - Feb 2022
Niterói, Rio de Janeiro, Brazil A startup developed according to SDG’s whose purpose was to raise awareness about mental health (specially during COVID-19) through an online platform in which you could have access to forums and other services to make the client feel listened and welcome. • Create and maintain a cataloging system to organize all the produced content (e.g. Notion and Google Drive) • Discuss weekly and monthly goals with the design team • Create and determine project requirements Results:… Show more A startup developed according to SDG’s whose purpose was to raise awareness about mental health (specially during COVID-19) through an online platform in which you could have access to forums and other services to make the client feel listened and welcome. • Create and maintain a cataloging system to organize all the produced content (e.g. Notion and Google Drive) • Discuss weekly and monthly goals with the design team • Create and determine project requirements Results: Yellow September Project at a school to raise awareness about mental health and suicide. • Analyse social media performance and develop new marketing strategies (Instagram and Tiktok) Results: Increase of 203% in interaction and 102% in reached accounts Show less
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Education
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HEC Lausanne - The Faculty of Business and Economics of the University of Lausanne
Bachelor's degree, Business/Commerce, General -
Ecole du Flon
ECUS -
Alliance Française
French -
Colégio La Salle Abel
High School Diploma -
Ibeu - Inglês Global
English