Ashley Macchia-Seiden
Proposal Manager at Genesis Engineers, Inc.- Claim this Profile
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Bio
Experience
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Genesis AEC
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United States
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Facilities Services
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200 - 300 Employee
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Proposal Manager
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Aug 2012 - Present
•Responsibilities include layout, preparation and submittal of proposals for all clients. •Prepare PowerPoint presentations of firm’s qualifications and for specific client presentations. •Create firm’s qualification packages for business development/new client meetings. •Responsible for always meeting client’s strict deadlines. •Internal company marketing maintenance: resumes, proposal log, project summaries, website. •Responsibilities include layout, preparation and submittal of proposals for all clients. •Prepare PowerPoint presentations of firm’s qualifications and for specific client presentations. •Create firm’s qualification packages for business development/new client meetings. •Responsible for always meeting client’s strict deadlines. •Internal company marketing maintenance: resumes, proposal log, project summaries, website.
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Apricot Lane Suburban Square
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Ardmore, PA
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Owner/Store Manager
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Apr 2010 - May 2012
•Responsible for daily business operations of privately owned boutique. •Managed and executed initial franchise setup including construction, training, purchasing inventory, marketing, and store opening. •Hired, trained and managed sales staff to ensure excellent customer service. •Managed and executed initial merchandising of the store, including inventory mix and quantities and vendor negotiations and relationships. •Head Buyer for merchandise of all store inventory including women’s apparel, accessories, shoes and all other store merchandise. •Determined retail pricing points, shipment frequency and turnover for all inventories. •Managed inventory and OTB for all buying seasons through research and strong knowledge of current fashion trends. •Monitored weekly & monthly sales, margins and inventory levels through POSIM inventory system. •Managed all vendor relations while maintaining strong relationships with brand representatives. •Created annual marketing plan including in store events, promotions, advertising and social media activities to build name recognition in the region. •Planned and performed segments with local media outlets including live television and radio broadcasts. •Responsible for all reporting and interaction with the Franchisor. Show less
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Genesis AEC
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United States
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Facilities Services
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200 - 300 Employee
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Marketing Coordinator
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Jan 2008 - Mar 2010
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Education
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Philadelphia University
BS, Fashion Merchandising - Business Administration