Delany Odanga

Multimedia Designer at OBSIDI By BPTN
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Toronto Area, Canada, CA
Languages
  • English Native or bilingual proficiency
  • Kiswahili Native or bilingual proficiency

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Bio

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Credentials

  • User Experience Design Immersive
    General Assembly
    Oct, 2020
    - Oct, 2024
  • Inbound Certification
    HubSpot
    Jan, 2019
    - Oct, 2024

Experience

    • Internet Marketplace Platforms
    • 1 - 100 Employee
    • Multimedia Designer
      • Feb 2022 - Present

      Obsidi is an all-in-one networking platform for Black professionals to build relationships with a strong peer community, and connect with innovative companies in North America to access the best career opportunities.As a Lead Multimedia Designer, my role is to create rich visual assets to support product and event marketing communication with the aim of providing holistic experiences across various channels. My portfolio of work includes corporate event branding, social media assets, product design, UI design, digital ad design, Powerpoint presentations, infographics, and merchandise.

    • Canada
    • Entertainment Providers
    • Director, Creative Events
      • Sep 2015 - Feb 2022

      • Oversaw strategic innovation of an events startup company, developing its brand identity, and producing all creative/marketing assets to support business growth.• Planned strategic meetings with clients, performers and third-party vendors to discuss objectives, negotiate deals, and build relationships.• Successfully executed 70+ large-scale events including nightlife parties, exhibitions, networking events, and a two-day cultural festival in London (Synergy Summerfest 2017). • Oversaw strategic innovation of an events startup company, developing its brand identity, and producing all creative/marketing assets to support business growth.• Planned strategic meetings with clients, performers and third-party vendors to discuss objectives, negotiate deals, and build relationships.• Successfully executed 70+ large-scale events including nightlife parties, exhibitions, networking events, and a two-day cultural festival in London (Synergy Summerfest 2017).

    • Web & Visual Designer
      • Jan 2015 - Feb 2022

      • Helped launch startups and scale small businesses, designing brand assets and marketing collateral including mockups and presentation decks.• Designed digital ads for B2C and m-commerce using UX principles and best practices. • Helped launch startups and scale small businesses, designing brand assets and marketing collateral including mockups and presentation decks.• Designed digital ads for B2C and m-commerce using UX principles and best practices.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Advertising Sales Planner
      • May 2018 - Mar 2020

      • Liaised with Account Executives to manage ad campaigns throughout the Captivate network. My daily role included developing proposals, drafting contracts, maintaining order status records, monitoring campaign performance, and presenting sales reports.• Engaged in strategic commercial real estate sales efforts to reach more high-profile audiences in A-list office towers across Toronto and GTA, Montreal, Ottawa, Edmonton, Calgary, and Vancouver. My day-to-day role included extensive market and tenant research; revenue forecasting; building proposals; preparing contracts; and managing building status records.• Built a comprehensive tool to improve tenant-building search while monitoring changes in ownership, property management, and building status. Helped reach a more high-profile audience in new and pre-existing buildings by aligning their primary tenant records per industry/vertical.• Took full ownership of mobile ad campaign management, serving as an additional touchpoint for targeted high-profile audiences. • Trained and supervised co-op students hired as part of the internship program.

    • Sales And Marketing Intern
      • Sep 2017 - Apr 2018

      Provided holistic support to the Ad Sales team

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Marketing - OOH Installation Manager (Remote)
      • Nov 2015 - Jul 2017

      • Regional marketing representative for London and Southwestern Ontario. Successfully installed and fulfilled ad campaigns for top clients including Fanshawe College, Brock University, Huron University College, Study North, and Lambton College to reach over 3000 students with client messaging meant to boost enrollment of domestic undergraduate students in local community colleges. • Regional marketing representative for London and Southwestern Ontario. Successfully installed and fulfilled ad campaigns for top clients including Fanshawe College, Brock University, Huron University College, Study North, and Lambton College to reach over 3000 students with client messaging meant to boost enrollment of domestic undergraduate students in local community colleges.

    • Brand Engagement Specialist
      • Sep 2014 - Sep 2016

      • Developed and implemented creative marketing strategies, utilizing multiple channels with an advanced focus on social media engagement. • Developed and implemented creative marketing strategies, utilizing multiple channels with an advanced focus on social media engagement.

    • Wedding And Corporate DJ
      • Jan 2012 - Aug 2014

      • Provided top-quality wedding and corporate DJ services in London and Southwestern Ontario, leading the company to achieve numerous accolades including winning Most Popular DJ Service. • Provided top-quality wedding and corporate DJ services in London and Southwestern Ontario, leading the company to achieve numerous accolades including winning Most Popular DJ Service.

    • United States
    • Printing Services
    • 700 & Above Employee
    • Customer Experience Associate
      • May 2011 - Sep 2012

      • Increased client retention by 70% by proactively engaging with them using feedback to improve processes and products. • Increased client retention by 70% by proactively engaging with them using feedback to improve processes and products.

    • Canada
    • Higher Education
    • 700 & Above Employee
    • Varsity Sports DJ / Experience Team Supervisor
      • Sep 2009 - May 2011

      • Demonstrated high-level expertise in audio programming, managing quality in-game music, and sound effects to deliver lively and engaging atmospheres for sports events and galas. • Supervised a team of 6 event staff, ensuring consistency in delivering high-quality standards of service and safety for all members and patrons. • Demonstrated high-level expertise in audio programming, managing quality in-game music, and sound effects to deliver lively and engaging atmospheres for sports events and galas. • Supervised a team of 6 event staff, ensuring consistency in delivering high-quality standards of service and safety for all members and patrons.

Education

  • General Assembly Toronto
    UX Design Immersive, UX Design
    2020 - 2020
  • Fanshawe College
    Associate’s Degree, Business - Marketing Co-op
    2016 - 2019
  • Fanshawe College
    Interactive Media Design, Design and Visual Communications, General
    2012 - 2014

Community

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