Experience

MindHandle

• United States
• Advertising Services
• 1 - 100 Employee

• CEO

  • Jan 2019 - Present

  There’s been a major shift in the last several years: enlightened companies are increasingly putting emphasis on being as employee-centric as they are customer-centric. And when a brand stands for the exact same thing–both according to the consumer and the employee–we call it magnetic branding. This approach is a powerful force for good that moves people to do great things in business. MindHandle helps businesses become brand empowered. We’re passionate about employment branding, and our unique creative advertising approach to strengthening those employee brands is what gives us an edge. Show less



GatherRound

• United States
• Advertising Services

• Founder

  • Nov 2015 - Present

  It's Not Easy Being Human. Our technology continues to evolve at unprecedented rates, and our lives grow more complex by the day. In a world where notifications and distracted connectivity reign, what does this mean about the quality of our communication? What can we do to make sure our ideas are seen, heard and understood? At GatherRound, we believe the answer is simple (Not easy. Simple.): When people tell each other stories, communication happens more easily. Faster. Better. It's not rocket science (although it's certainly rooted in science). Our half-million-year-old operating system simply prefers it this way. People want to hear stories because they help us feel good about the decisions we make. So we're on a mission. We're fueling a return to the essence of storytelling. That's why we invented The Campfire Method®, and and use it to help people where they need it most in business today: Presentations. Show less



TCU Neeley Executive Education

• United States
• Higher Education
• 1 - 100 Employee

• Visiting Professor

  • Oct 2018 - Present



Pizza Hut

• United States
• Restaurants
• 700 & Above Employee

• Director of Integrated Communications

  • Apr 2012 - Dec 2013

  Integrate the communications product for Pizza Hut and its 6200-restaurant system. Leverage national advertising 52 weeks/year to drive sales momentum within a dynamic marketing calendar. Rally advertising, PR, digital, social, merchandising and field marketing teams and their respective agencies around big ideas that create retail urgency and impact within brand affinity. Integrate the communications product for Pizza Hut and its 6200-restaurant system. Leverage national advertising 52 weeks/year to drive sales momentum within a dynamic marketing calendar. Rally advertising, PR, digital, social, merchandising and field marketing teams and their respective agencies around big ideas that create retail urgency and impact within brand affinity.



Tracy-Locke

• United States
• Advertising Services
• 200 - 300 Employee

• Group Creative Director

  • Aug 2005 - Apr 2012

  With a team of 14, develop the creative for national print, digital, social, CRM, merchandising, packaging, promotions, field and myriad other marketing efforts. Usher projects from inspiration to fulfillment. Promote agency integration for conceptual synergy. Coordinate all advertising across touchpoints by developing and enforcing brand standards. With a team of 14, develop the creative for national print, digital, social, CRM, merchandising, packaging, promotions, field and myriad other marketing efforts. Usher projects from inspiration to fulfillment. Promote agency integration for conceptual synergy. Coordinate all advertising across touchpoints by developing and enforcing brand standards.



TPN

• United States
• Advertising Services
• 300 - 400 Employee

• Art Director

  • 2003 - 2005

  Champion work from conception to production. Champion work from conception to production.