Fernando Diniz
CEO at DPZ- Claim this Profile
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Bio
Rodrigo Santini
Fernando Diniz goes beyond a strategist: he mixes multi talents that inspires the team to create outstanding plans and, as a result, impact the business. Besides, as a CSO, he has got a very important skill: choosing the right people to compose his team, creating a very healthy department where high level ideas are discussed, making it one of the top agencies in the market.
Fernando Takey
Diniz is the kind of boss that makes you go to work happy and motivated everyday. Humor is a sign of intelligence, and he is an expert in using it as a tool for stimulating creativity and for joining the groups. He is demanding, because is always trying to get the best out of everyone.
Rodrigo Santini
Fernando Diniz goes beyond a strategist: he mixes multi talents that inspires the team to create outstanding plans and, as a result, impact the business. Besides, as a CSO, he has got a very important skill: choosing the right people to compose his team, creating a very healthy department where high level ideas are discussed, making it one of the top agencies in the market.
Fernando Takey
Diniz is the kind of boss that makes you go to work happy and motivated everyday. Humor is a sign of intelligence, and he is an expert in using it as a tool for stimulating creativity and for joining the groups. He is demanding, because is always trying to get the best out of everyone.
Rodrigo Santini
Fernando Diniz goes beyond a strategist: he mixes multi talents that inspires the team to create outstanding plans and, as a result, impact the business. Besides, as a CSO, he has got a very important skill: choosing the right people to compose his team, creating a very healthy department where high level ideas are discussed, making it one of the top agencies in the market.
Fernando Takey
Diniz is the kind of boss that makes you go to work happy and motivated everyday. Humor is a sign of intelligence, and he is an expert in using it as a tool for stimulating creativity and for joining the groups. He is demanding, because is always trying to get the best out of everyone.
Rodrigo Santini
Fernando Diniz goes beyond a strategist: he mixes multi talents that inspires the team to create outstanding plans and, as a result, impact the business. Besides, as a CSO, he has got a very important skill: choosing the right people to compose his team, creating a very healthy department where high level ideas are discussed, making it one of the top agencies in the market.
Fernando Takey
Diniz is the kind of boss that makes you go to work happy and motivated everyday. Humor is a sign of intelligence, and he is an expert in using it as a tool for stimulating creativity and for joining the groups. He is demanding, because is always trying to get the best out of everyone.
Experience
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DPZ
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Brazil
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Advertising Services
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100 - 200 Employee
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CEO
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Aug 2021 - Present
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Partner and Chief Strategy Officer
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Jul 2015 - Aug 2021
Leader responsible for integrating the areas of Brand and Business Strategy, Media, Business Intelligence, focusing on the digital development of DPZ.
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Miami Ad School/ESPM
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Brazil
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Creativity and Strategy Teacher
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2005 - Apr 2016
Teacher at Bootcamp, a course of strategic planning. Teacher at Bootcamp, a course of strategic planning.
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Fbiz
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Brazil
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Advertising Services
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700 & Above Employee
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Head of Strategic Planning and Branded Content
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Aug 2010 - Jul 2015
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Estrategic Planning Director
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Jun 2004 - Oct 2010
Planning Director at Y&R. Among the clients he worked for are: Automotive Industry: Mercedes-Benz, Jeep, Dodge, Chrysler. Food Industry: Perdigão, Technology: Vivo, LG. Pharmaceutical Industry: Pfizer, Wyeth. Tourism: TAM airlines. Financial Market: Bradesco. Planning Director at Y&R. Among the clients he worked for are: Automotive Industry: Mercedes-Benz, Jeep, Dodge, Chrysler. Food Industry: Perdigão, Technology: Vivo, LG. Pharmaceutical Industry: Pfizer, Wyeth. Tourism: TAM airlines. Financial Market: Bradesco.
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TBWA\Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Strategic Planning Director
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2002 - 2004
Automotive Industry: Nissan. Pharmaceutical Industry: Eurofarma, Boehringer. Financial Market: Caixa Econômica Federal, Banco do Brasil. Drinks: Chivas, Absolut Vodka. Pet: Pedigree. Automotive Industry: Nissan. Pharmaceutical Industry: Eurofarma, Boehringer. Financial Market: Caixa Econômica Federal, Banco do Brasil. Drinks: Chivas, Absolut Vodka. Pet: Pedigree.
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LDC
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Brazil
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Advertising Services
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1 - 100 Employee
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Public Relations
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1996 - 2002
Automotive Industry: Mitsubish. Food Industry: Ajinomoto, Hersheys. Technology: Cassio watches. Tourism: Superclubs Breezes. Financial Market: HSBC. Pet: Bonzo. Automotive Industry: Mitsubish. Food Industry: Ajinomoto, Hersheys. Technology: Cassio watches. Tourism: Superclubs Breezes. Financial Market: HSBC. Pet: Bonzo.
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Folha de S.Paulo
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Brazil
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Newspaper Publishing
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700 & Above Employee
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Repórter
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1995 - 1996
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Repórter
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Dec 1994 - Dec 1995
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Repórter
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1994 - 1995
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Education
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THNK School of Creative Leadership
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Homo Sapiens Escola do Tempo
Gestão de Projetos -
Academia Internacional de Cinema
Cinema - Produção de Documentários -
Singularity University - NASA
Executive Program, Business, science, tech, education -
FIAM
Journalism -
USP - Universidade de São Paulo
History