Experience

EDP Soccer

• United States
• Spectator Sports
• 1 - 100 Employee

• Creative Marketing Director

  • Sep 2017 - Present

  Direct strategy, marketing campaigns, brand development and creative for all business units, including EDP Soccer tournaments, leagues, and industry initiatives; the EDP Foundation’s college prep programs; The Fields Sports Complex’s training and events; and Apollo’s video services and merchandise sales. I lead an in-house team of content producers and outsourced freelancers in the design and development of all print, digital, social, video, and event collateral. Direct strategy, marketing campaigns, brand development and creative for all business units, including EDP Soccer tournaments, leagues, and industry initiatives; the EDP Foundation’s college prep programs; The Fields Sports Complex’s training and events; and Apollo’s video services and merchandise sales. I lead an in-house team of content producers and outsourced freelancers in the design and development of all print, digital, social, video, and event collateral.



ABE Agency

• United States
• Entertainment Providers
• 1 - 100 Employee

• Marketing Consultant

  • Jul 2018 - Present

  Direct strategy, marketing campaigns, brand and creative for 35 rock, dance/party, acoustic, country, and tribute bands, as well as original artists for wedding and event planners, clubs, casinos, theaters, corporate, and fairs & festivals clients. Direct strategy, marketing campaigns, brand and creative for 35 rock, dance/party, acoustic, country, and tribute bands, as well as original artists for wedding and event planners, clubs, casinos, theaters, corporate, and fairs & festivals clients.



Josh Blatt Designs

• Bethlehem, PA

• Freelance Creative and Marketing Director

  • May 2011 - Present

  Producing and managing creative communications projects as a full-service, freelance designer, creative director, marketing strategist, and production specialist. Producing and managing creative communications projects as a full-service, freelance designer, creative director, marketing strategist, and production specialist.



SCTE® a subsidiary of CableLabs®

• United States
• Telecommunications
• 1 - 100 Employee

• Manager, Marketing and Design

  • Sep 2011 - Oct 2016

  As manager at the premier membership society for technical cable telecommunications professionals, my responsibilities included leading in-house and outsourced creative development. This included directing the conceptual design, content creation, written copy, and production for marketing print collateral materials, publications, video, advertising, and digital communications of SCTE/ISBE programs. The scope of my work also included strategic planning and management of marketing campaigns, new product launches, and communications supporting industry initiatives for the Society's membership, standards, training, and certification department programs. In addition, I promoted SCTE/ISBE's events and national conferences, including the industry's leading technical trade show, Cable-Tec Expo. I also co-lead department strategy development, lead brand management, and maintained brand consistency across all SCTE/ISBE communications. I won several industry awards while serving as the lead for communications of 'Energy 2020', cable's energy management initiative. I executed fundraising, marketing, donor relation activities, and developed the website for the SCTE Foundation. Also, I lead the branding development and launch of CORTEX, the Society's expert development system. Finally, I managed sponsor partnerships and Industry initiatives with companies such as Comcast, Time Warner Cable, Liberty Global, ARRIS, Cisco, Ericsson, Dolby, VMware, and Alpha Technologies. Show less



National Kitchen & Bath Association

• United States
• Design Services
• 1 - 100 Employee

• Manager of Creative Sevices

  • Jul 2005 - May 2011

  Responsible for the development and management of all public relations, marketing, and communication creative for the Association.Directed and supervised the development and distribution of all creative marketing including trade and consumer advertising, quarterly association magazine, national design competition, marketing communications, and trade show collateral. Collaborated with media partners such as Meredith Corporation, This Old House, Hanley-Wood, Cygnus Business Media, Nielsen Business Media, and Scripps Networks; including HGTV and HGTVPro.com Show less

• Creative Services Coordinator

  • Oct 2003 - Jul 2005

  Executed design conceptualization and production logistics for all Association communications. Collaborated with in-house program departments, outside agencies, print, and creative vendors to facilitate projects from concept to delivery.



greene marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Freelance Advertising Designer

  • Mar 2003 - Sep 2003

  Contracted, full-time freelance designer. Created advertising and collateral marketing materials for clients such as Embassy Bank, Lehigh Valley Dairies, and Hershey Foods Corporation. Contracted, full-time freelance designer. Created advertising and collateral marketing materials for clients such as Embassy Bank, Lehigh Valley Dairies, and Hershey Foods Corporation.



L-A Advertising

• Allentown, PA

• Freelance Advertising Designer

  • Jul 2002 - Jan 2003

  Completed internship at this full-service advertising agency and was immediately hired as a freelance designer. Advanced existing marketing campaigns which included print, editorial, package, and collateral material for clients such as Just Born Candies, Penske Truck Leasing, and Bethlehem Steel Corporation. Completed internship at this full-service advertising agency and was immediately hired as a freelance designer. Advanced existing marketing campaigns which included print, editorial, package, and collateral material for clients such as Just Born Candies, Penske Truck Leasing, and Bethlehem Steel Corporation.