Jinyu Lu, MPH, CHES

Senior Account Executive at Mosaic Group, an IPG Health Network Company
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • Chinese(Mandarin) Native or bilingual proficiency
  • English Full professional proficiency

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Hannah Bunting, MPH

Working with Jinyu on the Public Health Law News was an absolute joy. Even with tight deadlines, during a pandemic, working at CDC - Jinyu was still thinking AHEAD of the project. I worked as a first editor for Jinyu's full write-ups of the news, and her submissions were always clean, well-organized, and well-researched. Thanks for the great teamwork, Jinyu!

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Credentials

  • Certified Health Education Specialist (CHES)
    National Commission for Health Education Credentialing, Inc
    Apr, 2021
    - Nov, 2024
  • Hootsuite Platform Certification
    Hootsuite
  • Social Marketing Certification
    Hootsuite

Experience

    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Nov 2022 - Present

      • Acts as a leader in a cross-functional team with a collaborative approach while entrusted with day-to-day key account relationship management and delivery on strategic objectives• Led more than 50 projects to develop solutions and strategies that showcase brand value proposition and improve patient access• Serves as a single point of contact for major projects such as Advisory Boards and Sites of Care/Payer Conference Support from conception through implementation• Initiates, designs, and conducts market access trainings for colleagues and full-time employees on the client side• Manages budget development, tactical plan, and scope of work for specified accountsAdditional activities1. Led, designed and conducted market access training for full-time employees and interns at Horizon Therapeutics2. Selected as a representative for IPG Health Network at career fairs3. Invited as a judge and industry expert for Health Messaging for Justice: Student Competition at Columbia University Lerner Center4. Invited as a guest speaker at Seminar in Health Communication at Columbia University

    • Account Executive
      • Jun 2021 - Oct 2022

    • United States
    • Government Administration
    • 700 & Above Employee
    • Public Health Law Program Intern
      • Aug 2020 - Dec 2020

      1. Researched changes and implementation of health law; synthesized developments in the September-December editions of “Public Health Law News”, an online monthly news bulletin that reaches over 40,000 subscribers 2. Reviewed existing laws to develop the National Public Health Institutes (NPHIs) legal framework, a tool that helps establish or strengthen NPHIs worldwide 3. Undertook background research on mental health legislation related to parity law 4. Completed the legal epidemiology project assessing state immunization requirements 5. Conducted interviews and wrote articles for the student blog project

    • United States
    • Non-profit Organization Management
    • 500 - 600 Employee
    • Cargill Global Scholars Alumni Board
      • Feb 2020 - Nov 2020

      1. Worked with Cargill and my fellow Alumni Board members to collectively refine the mission, vision and goals statement for the 2020-2021 Alumni Board 2. Assisted Cargill with developing and refreshing module content for the 2020 In-Country Leadership Seminar and 2020 Global Leadership Seminar to help grow the Cargill Global Scholars Program leadership development training component 3. Connected with the Alumni Board on a regular basis, including joining a global quarterly update call, as well monthly virtual meeting with the Alumni Board from my region 4. Provided written update on Alumni Board activities and related topics to IIE

    • United States
    • International Affairs
    • 700 & Above Employee
    • Data Intern
      • Jun 2020 - Sep 2020

      1. Generated data visualizations and performed legal analysis for the UN Sustainable Development Goals (SDGs) on sexual and reproductive health and reproductive rights (SRHR) 2. Developed and published a compendium of country profiles (102 in total) reflecting on women’s decision regarding their SRHR and the prevailing laws to equal access to SRHR 1. Generated data visualizations and performed legal analysis for the UN Sustainable Development Goals (SDGs) on sexual and reproductive health and reproductive rights (SRHR) 2. Developed and published a compendium of country profiles (102 in total) reflecting on women’s decision regarding their SRHR and the prevailing laws to equal access to SRHR

    • China
    • Technology, Information and Internet
    • 700 & Above Employee
    • Columnist in Health Communication
      • Apr 2019 - Sep 2019

      1. Reviewed and synthesized nutrition, environmental health, and food policy literature 2. Authored op-eds about health intervention and food safety for online distribution that collectively garnered over 100,000 views op-ed examples: a. “Silent Killer – Salt and How Addiction Develops” b. “Mushroom Poisoning in Yunnan Province” c. "Memory Loss and Forgetfulness among Young Generations" d. "Can You Cure a Hangover Fast?" 1. Reviewed and synthesized nutrition, environmental health, and food policy literature 2. Authored op-eds about health intervention and food safety for online distribution that collectively garnered over 100,000 views op-ed examples: a. “Silent Killer – Salt and How Addiction Develops” b. “Mushroom Poisoning in Yunnan Province” c. "Memory Loss and Forgetfulness among Young Generations" d. "Can You Cure a Hangover Fast?"

    • China
    • Media Production
    • 1 - 100 Employee
    • Editorial Intern in Science Group
      • Apr 2018 - Sep 2019

      1. Assisted senior manager with communication proposals and identified areas of improvement 2. Reviewed, researched, and revised health science video scripts made for China Science Communication, a website co-run by China Association for Science and Technology and people.cn 3. Verified accuracy and quality of science articles regarding food safety, diet, aging etc. 1. Assisted senior manager with communication proposals and identified areas of improvement 2. Reviewed, researched, and revised health science video scripts made for China Science Communication, a website co-run by China Association for Science and Technology and people.cn 3. Verified accuracy and quality of science articles regarding food safety, diet, aging etc.

    • United States
    • Food and Beverage Manufacturing
    • 700 & Above Employee
    • Cargill Global Scholar
      • May 2017 - Aug 2019

      1. Awarded to twelve students in China for excellent extra-curricular involvement and academic achievement 2. Joined a team of twelve in Minneapolis to develop a case study on sustainable development; independently delivered presentation 3. Participated in leadership competitions and voluntary activities with scholars from US, Brazil, Russia, India and Indonesia 4. Completed an in-country seminar in Shanghai and a two-year mentorship program 1. Awarded to twelve students in China for excellent extra-curricular involvement and academic achievement 2. Joined a team of twelve in Minneapolis to develop a case study on sustainable development; independently delivered presentation 3. Participated in leadership competitions and voluntary activities with scholars from US, Brazil, Russia, India and Indonesia 4. Completed an in-country seminar in Shanghai and a two-year mentorship program

    • United States
    • Advertising Services
    • 700 & Above Employee
    • PR Intern in Science & Technology Group
      • Sep 2018 - Dec 2018

      1. Independently wrote public relations manuscripts for clients including H3C, Intel, IBM 2. Drafted monthly PR promotional reports and materials including posters, videos, and photos 3. Coordinated vendors and event contributors including photographers, caterers, and speakers 1. Independently wrote public relations manuscripts for clients including H3C, Intel, IBM 2. Drafted monthly PR promotional reports and materials including posters, videos, and photos 3. Coordinated vendors and event contributors including photographers, caterers, and speakers

    • China
    • Food and Beverage Services
    • 1 - 100 Employee
    • Assistant in Product R&D Dept.
      • Jun 2018 - Aug 2018

      1. Conducted market research, evaluated product development trends and research projects related to food product development in the group’s McDonald’s R&D Dept., 2. Attended Shanghai’s weekly product presentations that targeted decision makers in McDonald's China market, got a deep insight into the food industry, product R&D, and basic operating mechanism of IPO. 1. Conducted market research, evaluated product development trends and research projects related to food product development in the group’s McDonald’s R&D Dept., 2. Attended Shanghai’s weekly product presentations that targeted decision makers in McDonald's China market, got a deep insight into the food industry, product R&D, and basic operating mechanism of IPO.

    • Media Production
    • 1 - 100 Employee
    • Intern Reporter in Environmental Science Group
      • Jun 2017 - Sep 2017

      1. Conducted interviews; drafted and published news articles on Caixin Media 2. Authored “Are Crawfish to Blame for Cases of Rhabdomyolysis in Shanghai?” which gained over 1,000,000 pageviews and was republished by major Chinese media outlets 3. Received Southern Daily “New Food Bureau” certification under the guidance of the State Council's Food Safety Commission; Won the first prize in the “Responsible Reports in Food Safety” competition with regulators, experts, influential media staffers

    • Research Services
    • 500 - 600 Employee
    • Administrative Assistant in International Affairs Dept., CAU International Office
      • Sep 2016 - Jul 2017

      Translated documents, gathered materials for international recruitments, made brochures & received foreign guests Translated documents, gathered materials for international recruitments, made brochures & received foreign guests

Education

  • Columbia University Mailman School of Public Health
    Master of Public Health - MPH, health policy and management
  • China Agricultural University
    Bachelor of Engineering - BE, Food Quality and Safety

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