Gaëlle Rolland
Account Manager at Feed Agency- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Chinese Elementary proficiency
Topline Score
Bio
Experience
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FEED/DEPT®
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United Kingdom
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Advertising Services
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100 - 200 Employee
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Account Manager
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Oct 2020 - Present
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Account Executive
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Sep 2019 - Oct 2020
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The North Face, a VF Company
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Sales Assistant
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Aug 2019 - Sep 2019
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Social Media Executive
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Oct 2018 - Jan 2019
Assisting in community management: sourcing, liaising with and on-boarding relevant Influencers/bloggers for campaigns and events.Assisting with execution of Influencer campaigns and events.Content creation: assisting in the creation of social media strategies for client accounts through ideas and practice: copywriting (wording) for social accounts & full account management.Data administration in Google Drive. Assisting in community management: sourcing, liaising with and on-boarding relevant Influencers/bloggers for campaigns and events.Assisting with execution of Influencer campaigns and events.Content creation: assisting in the creation of social media strategies for client accounts through ideas and practice: copywriting (wording) for social accounts & full account management.Data administration in Google Drive.
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TBWA Paris
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France
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Advertising Services
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200 - 300 Employee
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Assistant Project Manager, Advertising/ Coordination
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Sep 2016 - Mar 2017
My primary role was managing the HENKEL Group account, which consisted in the following:- Maintained direct email and phone contact with and nurtured our client relationship through overview presentations of their industry and workshops.-Adapted , planned and coordinated the release of our client’s advert campaigns for the French market by translating entire ads and getting approval from the International & French client as well as the ARPP (French advertising self-regulatory organisation).- Tracked our local production and undertook competitive monitoring (TV, Radio, Web)In parallel, I undertook projects for the Strategic Planning for notably McDonald's France, producing benchmarks in social media, TV commercials and Web.I had the opportunity to follow a competitive offer where I undertook a quantitative/ qualitative social media content analysis of main competitors.
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LINE Warwick Fashion Society
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United Kingdom
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Retail Apparel and Fashion
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1 - 100 Employee
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Head of Marketing
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Oct 2015 - Sep 2016
As Head of Marketing my main job was to coordinate the marketing's team efforts in the promotion and advertising of the Society's events around campus and informing audiences of key events in the fashion, lifestyle and arts world. We nurtured the society’s visibility and growing popularity among students by promoting its event, engaging with followers on social media and creating/ posting appealing content (videography, photography and everything in between) on these same platforms.We worked closely with every other team in the Society, especially the Social Events team.
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JCDecaux
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France
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Advertising Services
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700 & Above Employee
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Junior Project Manager
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Jul 2015 - Jul 2015
My main project during my summer internship at JCDecaux's Graphic Arts Department was to develop the Department's internal website presentational video (scripting, location searched, ordered the necessary shooting equipment).I was able to follow a competitive offer during my time there. The Company’s Graphic Arts Department is responsible for answering every call for tenders with the most attractive graphic charter page layout, choosing the best and latest designs of street furniture and coming up with the most convincing marketing case to support their whole offer.Secondary projects included brainstorming on the company’s upcoming project, the E-Vélib’ (the self service of electric bicycles in Paris), creating animated video scenarios to visually support the projects of the Sustainable Development Department and organising the department’s yearly summer party.
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Social Secretary
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Oct 2014 - Jun 2015
I was elected Social Secretary Executive for the Women’s Rugby Club Executive for the 2014-2015 academic year.My partner and I were responsible for the social aspects of the club’s development by facilitating club bonding through the planning and execution of weekly social events. We maintained good relations between the social sponsor, the general public and the club during social events (ensuring responsible behaviour and conduct during the conduct of said events and respecting the other consumers / customers at the social space).We planned, organised and executed of the club’s annual Tour, coming up with the best budget for a 15+ people trip (accommodation, transport, activities).
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French Chamber of Commerce in Singapore (FCCS)
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Singapore
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International Trade and Development
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1 - 100 Employee
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French Chamber of Commerce in Singapore Summer Internship
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Sep 2014 - Sep 2014
During my time at the French Chamber of Commerce in Singapore (FCCS), I worked on various tasks in different departments, including:-Administration: wrote and updated the FCCS's Handbook and Staff Forms.-Finance &IT: updated databases as well as the HR & Business Department's brochures.-Business Club (events management): preparation, attendance, follow up and minutes of presentations of Breakfast and Luncheon Talks, French Marché and 'Welcome to Singapore' events. During my time at the French Chamber of Commerce in Singapore (FCCS), I worked on various tasks in different departments, including:-Administration: wrote and updated the FCCS's Handbook and Staff Forms.-Finance &IT: updated databases as well as the HR & Business Department's brochures.-Business Club (events management): preparation, attendance, follow up and minutes of presentations of Breakfast and Luncheon Talks, French Marché and 'Welcome to Singapore' events.
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Bitsmedia
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Singapore
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IT Services and IT Consulting
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1 - 100 Employee
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High School Internship
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Jun 2011 - Jun 2011
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Education
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Goldsmiths, University of London
Master of Arts - MA, Media and Communications -
University of Warwick
Bachelor’s Degree (Hons), Politics with International Studies with Business Modules -
Lycée Français de Singapour
High School, French Baccalaureate Sciences Section