Experience

PHD Media LLC

• United States
• Advertising Services
• 1 - 100 Employee

• Junior Media Buyer

  • Oct 2021 - Present



PHD

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Assistant Negotiator

  • Nov 2019 - Oct 2021



Moxie

• United States
• Advertising Services
• 1 - 100 Employee

• Media Intern

  • Jun 2019 - Aug 2019

  o Collaborated with assistant media planners and media planners on media planning duties for clients, including updating client media activity documents on key QSR accounts o Researched consumer demographic, psychographic, and media usage trends via research tool MRI to support media recommendations and/or post report analysis for media campaigns o Created upcoming quarter media recommendation presentations to give client’s relevant and informative information based on research materials for four existing Moxie clients using Excel o Recognized as media subject matter expert and received positive accolades for media research, recommendations, and presentation as part of eleven person, ten-week long Internship project presented directly to the Client and Social/Digital Media Team Show less



Alpha Kappa Psi

• United States
• Non-profit Organizations
• 700 & Above Employee

• Head of Public Relations Committee Chi Rho Chapter, Active Member

  • Dec 2018 - May 2019

  o Selected by 80+ members from a pool of applicants to lead organizations PR and media campaigns on campus to raise awareness and ultimately grow membership o Lead efforts to ensure that all digital and print platforms had a clear and seamless brand identity to attract members from across all majors at High Point University o Collaborated with key constituents to design, plan and execute a digital media plan across all social media platforms that resulted in the largest recruitment class in the history of Alpha Kappa Psi Show less



Sinclair Inc.

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Marketing Intern

  • Jun 2018 - Aug 2018

  o Conduced weekly competitive analysis utilizing Kantor Media, ComScore and Nielsen to analyze marketing quantitative data, gain consumer insights, and determine media spending levels o Worked directly with multiple marketing consultants, Sinclair broadcasting production team, 20+ local high schools, and the client to plan and executive market-wide marketing program- Sonic Friday Night Rivals. o Planned, organized, and assisted with Check-in for Sonic Friday Night Rival Media Day Kick Off Day involving over 70+ attendees Show less



iHeartMedia

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Promotions Intern

  • Jun 2017 - Aug 2017

  o Responsible for collecting and editing 900+ images and videos displaying to be used for promotional branding and awareness to digital promote WCOS-FM weekly summer concert series o Worked with the sales team to identify potential clients, conduct sales calls and assist with executing on-site remote o Created a promo reel of on-site radio remote that was later used as a promotional video on the client’s website o Responsible for collecting and editing 900+ images and videos displaying to be used for promotional branding and awareness to digital promote WCOS-FM weekly summer concert series o Worked with the sales team to identify potential clients, conduct sales calls and assist with executing on-site remote o Created a promo reel of on-site radio remote that was later used as a promotional video on the client’s website



Valley View Ranch Equestrian Camp

• Camp Counselor

  • May 2016 - Aug 2016

  • Supervised and acted as a mentor to 40+ female campers ages 8-16 • Personally responsible for assisting with conflict resolution and ensuring campers were abiding by safety regulations • Trained and executed a variety of classes for young campers to develop skills across every riding discipline • Supervised and acted as a mentor to 40+ female campers ages 8-16 • Personally responsible for assisting with conflict resolution and ensuring campers were abiding by safety regulations • Trained and executed a variety of classes for young campers to develop skills across every riding discipline