Experience

Serviceplan Group France

• France
• Advertising Services
• 1 - 100 Employee

• Directeur du planning stratégique

  • Jul 2022 - Present



Les P'tites Histoires

• France
• Entertainment Providers

• Podcaster

  • Nov 2017 - Present

  Leadning podcast for kids in France. 12M+ downloads since july 2018, 350k+ each monthh, 285+ differents stories. Each thursday, one original story. Each sunday, one reading/watching/listening and sometimes playing recommandation.

• Author

  • Nov 2017 - Present

  Wrote & produced more than 300+ different stories.



Plan.Net France

• France
• Public Relations and Communications Services
• 1 - 100 Employee

• Directeur du planning stratégique

  • Jan 2021 - Jun 2022

  Adapt all central marketing guidelines & strategies to the local market for BMW et MINI. Customer journey lead. Adapt all central marketing guidelines & strategies to the local market for BMW et MINI. Customer journey lead.



CHEMISTRY AGENCY

• France
• Advertising Services
• 1 - 100 Employee

• Chief Strategy Officer

  • May 2013 - Nov 2017

  Main achievement: build from scratch a team of 10 people mixing strategy, customer knowledge, UX & socialmedia to help account managers to grow their revenue and never miss an up/cross-sell opportunity. Other achievements : 1. adpat Design Sprint methodology to increase our ways of working during tenders & clients workshops 2. build Ma Vie En Couleurs (6 million members), a unique platform for brands to connect with their customers, and for customers to find resources to… Show more Main achievement: build from scratch a team of 10 people mixing strategy, customer knowledge, UX & socialmedia to help account managers to grow their revenue and never miss an up/cross-sell opportunity. Other achievements : 1. adpat Design Sprint methodology to increase our ways of working during tenders & clients workshops 2. build Ma Vie En Couleurs (6 million members), a unique platform for brands to connect with their customers, and for customers to find resources to ease everyday life. 3. Build an internal knowledge center to inspire creatives, account managers and our clients. Clients i've worked for: Mondelez, Unilever, Bel, Danone, Les Brasseries Kronenbourg, Rimbambel, Samsung, BMW, Carrefour. Show less Main achievement: build from scratch a team of 10 people mixing strategy, customer knowledge, UX & socialmedia to help account managers to grow their revenue and never miss an up/cross-sell opportunity. Other achievements : 1. adpat Design Sprint methodology to increase our ways of working during tenders & clients workshops 2. build Ma Vie En Couleurs (6 million members), a unique platform for brands to connect with their customers, and for customers to find resources to… Show more Main achievement: build from scratch a team of 10 people mixing strategy, customer knowledge, UX & socialmedia to help account managers to grow their revenue and never miss an up/cross-sell opportunity. Other achievements : 1. adpat Design Sprint methodology to increase our ways of working during tenders & clients workshops 2. build Ma Vie En Couleurs (6 million members), a unique platform for brands to connect with their customers, and for customers to find resources to ease everyday life. 3. Build an internal knowledge center to inspire creatives, account managers and our clients. Clients i've worked for: Mondelez, Unilever, Bel, Danone, Les Brasseries Kronenbourg, Rimbambel, Samsung, BMW, Carrefour. Show less



Publicis Groupe

• France
• Advertising Services
• 700 & Above Employee

• Mentor & Coach

  • Aug 2008 - Aug 2017

  Teaching brands & co-workes to build digital ecosytem and engaged communities.

• Strategic Planner

  • Jun 2010 - May 2013

  Digging insights, kick-starting ideas for various brands from FMCG to luxury, including traveling, job finding and many more. I worked mostly for Cartier, Oasis, IDTGV, LG, Adecco, Capgemini, Mondelez, Unilever, PMU.

• Head of Social Media

  • Aug 2008 - Jun 2010

  Main achievement: Build from scratch a social media team of 3 people generating 800k of turnover. Bonus achievement: 250k+ of organic UV each month on the LG’s blog we’ve created.



Publicis

• United States
• Advertising Services
• 700 & Above Employee

• Social Media consultant & UX Designer

  • Jun 2007 - Aug 2008

• UX Designer

  • Feb 2006 - Jun 2007

• Project Manager

  • Aug 2005 - Feb 2006



Havas Worldwide Digital

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Trafic Manager

  • Jan 2005 - Aug 2005