Andrew Kim
Director, Media & Analytics at Walker & Company Brands, Inc.- Claim this Profile
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Bio
Experience
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Walker & Company Brands, Inc.
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United States
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Personal Care Product Manufacturing
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1 - 100 Employee
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Director, Media & Analytics
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Apr 2020 - Present
Walker & Company Brands (getbevel.com & formbeauty.com) is a subsidiary of Proctor & Gamble whose purpose is to make health and beauty simple for people of color. Responsible for delivering growth through communications, media (Google/Facebook/DSP/OTT/OLV/Audio/OOH), retailer media (Amazon/Target/Wal-Mart), & analytics across direct to consumer (DTC/D2C) E-Commerce and brick & mortar retail. Walker & Company Brands (getbevel.com & formbeauty.com) is a subsidiary of Proctor & Gamble whose purpose is to make health and beauty simple for people of color. Responsible for delivering growth through communications, media (Google/Facebook/DSP/OTT/OLV/Audio/OOH), retailer media (Amazon/Target/Wal-Mart), & analytics across direct to consumer (DTC/D2C) E-Commerce and brick & mortar retail.
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Brand Strategy, Growth, & SMB Investments
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Sep 2019 - Present
We are focused on SMB, E-Commerce, & Agency Acquisitions between $1-$5MM by providing Consulting services for Brand Strategy & Customer Growth. We are focused on SMB, E-Commerce, & Agency Acquisitions between $1-$5MM by providing Consulting services for Brand Strategy & Customer Growth.
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Brand Innovators Member Services
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United States
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Advertising Services
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Innovation Advisory Council
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May 2021 - Present
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The Coca-Cola Company
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United States
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Food and Beverage Services
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700 & Above Employee
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Manager, Connections Planning and Investment
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Jun 2017 - Sep 2019
Led Brand Consumer Connections & Communications Planning across Stills portfolio brands: Dasani, Dunkin, Fairlife, McCafe, Peace Tea Led Brand Consumer Connections & Communications Planning across Stills portfolio brands: Dasani, Dunkin, Fairlife, McCafe, Peace Tea
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IHG Hotels & Resorts
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United Kingdom
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Hospitality
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700 & Above Employee
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Global Programmatic Consultant
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Aug 2016 - May 2017
Lead and build IHG’s in-house programmatic and audience segmentation offering in AMEA & Americas regions. Lead and build IHG’s in-house programmatic and audience segmentation offering in AMEA & Americas regions.
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360i
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United States
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Advertising Services
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100 - 200 Employee
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Supervisor
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Jan 2014 - Aug 2016
Key member of 360i’s growth from a boutique SEM/SEO agency to a #1 ranked digital agency. Responsible for growth in 3 key areas: SEM, Paid Social, and Programmatic
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Senior Media Manager
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2013 - 2014
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Media Manager
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2012 - 2013
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Associate Media Manager
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2010 - 2012
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Media Coordinator
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2009 - 2010
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Nurun
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Canada
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IT Services and IT Consulting
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200 - 300 Employee
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Interactive Media Intern
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2008 - 2009
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Education
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Southern Methodist University - Cox School of Business
BBA, Marketing -
Yonsei University
International Business