Experience

Pixsy

• United States
• Software Development
• 1 - 100 Employee

• Case Management Team - Working Student

  • Mar 2021 - Present



ICWE

• Germany
• Public Relations and Communications Services
• 1 - 100 Employee

• Research Assistant

  • Dec 2020 - Feb 2021



N26

• Germany
• Financial Services
• 700 & Above Employee

• CRM Specialist

  • Jun 2019 - Sep 2019



Horizn Studios

• Germany
• Technology, Information and Internet
• 1 - 100 Employee

• CRM Manager

  • May 2018 - Sep 2018

  - Planning campaigns according to monthly targets (types of campaigns, segmentation)- Coordinating and setting up brand and sales email marketing campaigns alongside with the creative team- Planning and setting up AB tests to optimize campaigns- Automation strategy: Welcome chain and reactivation- Reporting analysis with BI department

• Junior CRM Manager

  • Jun 2017 - May 2018

  - Planning, coordinating and setting up relevant AB tests and effective customer lifecycle campaigns to maximize customer lifetime value- Built a new reporting, analysing relevant KPI- Lead Generation topics: sweepstakes- Help setting up a referral program



Groupe Rocher

• Personal Care Product Manufacturing
• 700 & Above Employee

• Print and Online CRM Manager (UK Market)

  • Jul 2016 - Dec 2016

  . Online:- In charge of e-mailing campaigns: storyboard, creative content, objects and senders, and implementation liaising with the webmaster (2 newsletters per week) - monitoring a database of about 70 000 customers- In charge of the UK website’s content (2 campaigns/month)- Weekly analysis of KPIs and customer behaviour to improve customer lifecyclecampaigns across marketing channels. Print:- In charge of adapting UK’s mailing campaigns throughout the whole graphic chain: Campaigns from October 2016 to April 2017- Campaign leader for the whole international department: Analyzing and adapting thefrench campaign for all the countries of the brand’s international department according to costs, segmentation and customer’s behaviour in each countryPricing:- Benchmarking products and brands in the UK to determine new prices due to rangerestructuration of our cleansing products Show less

• Online and Offline (Acquisition) Mediaplanner – Western Europe (Internship)

  • Jan 2016 - Jul 2016

  Offline Media planning: parcels, lists and pressIn charge of Dr Pierre Ricaud's 2017 Media campaigns in Western Europe (Germany, Belgium, Switzerland, Netherlands) : partners choice and rates negotiations for ad spaces according to my quantity and budget objectivesRunning performance analysis and budget follow-up Listbroking – Media BuyingSelling and purchasing ad space in parcels as well as lists of addressesNegotiation, invoicingOnline Mediaplanning – Traffic ManagementLead generation : implementing lead generation campaigns (co-registration and co-sponsoring) liaising with partners, negotiating rates for qualified opt-ins Campaign optimisation according to performance analysis and budget follow-upLaunched a prize-competition in co-registration Show less



Hermès

• France
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Sales Advisor

  • Jul 2015 - Feb 2016

  Permanent contract : Part-time student job Selling high luxury leather goods in the Hermès Flagship store to an international clientele Sales between 500 and 70 000 euros Permanent contract : Part-time student job Selling high luxury leather goods in the Hermès Flagship store to an international clientele Sales between 500 and 70 000 euros



ZenithOptimedia France

• Région de Paris, France

• International Account Assistant

  • Jul 2013 - Dec 2013

  6 month Internship International Coordination for 3 key accounts Lactalis, Nespresso & Sanofi - Media process follow-up with all international local agencies - ROI performance follow-up - In charge of client powerpoint presentations for my manager - Media innovation monitoring on the coffee market - In charge of administrative tasks (Invoicing, POs) 6 month Internship International Coordination for 3 key accounts Lactalis, Nespresso & Sanofi - Media process follow-up with all international local agencies - ROI performance follow-up - In charge of client powerpoint presentations for my manager - Media innovation monitoring on the coffee market - In charge of administrative tasks (Invoicing, POs)