Experience

San Francisco Transit Riders

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Executive Director

  • 2021 - Present

  San Francisco Transit Riders is the San Francisco’s only member-led, grassroots advocacy organization fighting for excellent, affordable, and growing public transit. We are working to gain the trust of riders throughout the city to build political power and a rider-led vision to secure more transit funding and advance transit priorities that directly address community needs. My role at SFTR includes refining organizational strategic planning in collaboration with board and staff that… Show more San Francisco Transit Riders is the San Francisco’s only member-led, grassroots advocacy organization fighting for excellent, affordable, and growing public transit. We are working to gain the trust of riders throughout the city to build political power and a rider-led vision to secure more transit funding and advance transit priorities that directly address community needs. My role at SFTR includes refining organizational strategic planning in collaboration with board and staff that underscores public transportation as an intersectional movement building space in the ecosystem. My broader vision for equity for the organization has led the way for our advocacy efforts in the Bayview-Hunters Point and for our engagement with the city wide Transit Justice Coalition. I am also developing and implementing a fundraising strategy, having secured several multi-year commitments, that aligns with our Strategic Plan and is a tiered approach including immediate transit focused priorities, short to medium term equity and environment focused outcomes, and longer-term movement building efforts. Show less San Francisco Transit Riders is the San Francisco’s only member-led, grassroots advocacy organization fighting for excellent, affordable, and growing public transit. We are working to gain the trust of riders throughout the city to build political power and a rider-led vision to secure more transit funding and advance transit priorities that directly address community needs. My role at SFTR includes refining organizational strategic planning in collaboration with board and staff that… Show more San Francisco Transit Riders is the San Francisco’s only member-led, grassroots advocacy organization fighting for excellent, affordable, and growing public transit. We are working to gain the trust of riders throughout the city to build political power and a rider-led vision to secure more transit funding and advance transit priorities that directly address community needs. My role at SFTR includes refining organizational strategic planning in collaboration with board and staff that underscores public transportation as an intersectional movement building space in the ecosystem. My broader vision for equity for the organization has led the way for our advocacy efforts in the Bayview-Hunters Point and for our engagement with the city wide Transit Justice Coalition. I am also developing and implementing a fundraising strategy, having secured several multi-year commitments, that aligns with our Strategic Plan and is a tiered approach including immediate transit focused priorities, short to medium term equity and environment focused outcomes, and longer-term movement building efforts. Show less



Vinita Goyal Consulting

• Berkeley, California, United States

• Independent Consultant

  • 2021 - Present

  I am providing thought partnership to non-profits and foundations on organizational strategy, programs and campaigns related to place-based planning, policy and investments, shared equity models, and development strategies centered on racial and social justice. Projects with the San Francisco Chronicle | The California Endowment (via Community Capital Advisors) | Richmond Land I am providing thought partnership to non-profits and foundations on organizational strategy, programs and campaigns related to place-based planning, policy and investments, shared equity models, and development strategies centered on racial and social justice. Projects with the San Francisco Chronicle | The California Endowment (via Community Capital Advisors) | Richmond Land



San Francisco Community Land Trust

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Member, Board of Directors

  • 2021 - Present



Self-Employed

• Independent Researcher and Writer

  • 2014 - Present

  Select research and writings include: ‘Negotiating Displacement and Centering Agency in New Development: Towards Empathy as Stimulus in Planning’: Theorized an empathy framework in planning and development. (Panel Presentation: Royal Geographical Society Conference (University of Newcastle, UK, 2022) ‘Housing alternatives at the intersection of people power and political will in Silicon Valley’: Piloting and scaling shared equity housing models. (Panel Presentation at the… Show more Select research and writings include: ‘Negotiating Displacement and Centering Agency in New Development: Towards Empathy as Stimulus in Planning’: Theorized an empathy framework in planning and development. (Panel Presentation: Royal Geographical Society Conference (University of Newcastle, UK, 2022) ‘Housing alternatives at the intersection of people power and political will in Silicon Valley’: Piloting and scaling shared equity housing models. (Panel Presentation at the Planners Network Conference, New York, 2019) ‘Creative Placemaking in San Francisco and Seattle. Inclusive and/or Democratic?’: Analyzed the inclusion of the unhoused in the design of public spaces. (Publications: ‘Creative Placemaking in San Francisco and Seattle. Inclusive and/or Democratic?’, Progressive City (2019), ‘And while more people have come, they haven’t displaced the homeless’, Institute of Place Management Blog (2018); Panel Presentations: American Association of Geographers Conference (Boston, 2017), International Sociological Association Research Committee 21 Conference (University of Leeds, UK, 2017) Additional details on my research and publications are included in my website: https://www.vinita-goyal.com. Show less Select research and writings include: ‘Negotiating Displacement and Centering Agency in New Development: Towards Empathy as Stimulus in Planning’: Theorized an empathy framework in planning and development. (Panel Presentation: Royal Geographical Society Conference (University of Newcastle, UK, 2022) ‘Housing alternatives at the intersection of people power and political will in Silicon Valley’: Piloting and scaling shared equity housing models. (Panel Presentation at the… Show more Select research and writings include: ‘Negotiating Displacement and Centering Agency in New Development: Towards Empathy as Stimulus in Planning’: Theorized an empathy framework in planning and development. (Panel Presentation: Royal Geographical Society Conference (University of Newcastle, UK, 2022) ‘Housing alternatives at the intersection of people power and political will in Silicon Valley’: Piloting and scaling shared equity housing models. (Panel Presentation at the Planners Network Conference, New York, 2019) ‘Creative Placemaking in San Francisco and Seattle. Inclusive and/or Democratic?’: Analyzed the inclusion of the unhoused in the design of public spaces. (Publications: ‘Creative Placemaking in San Francisco and Seattle. Inclusive and/or Democratic?’, Progressive City (2019), ‘And while more people have come, they haven’t displaced the homeless’, Institute of Place Management Blog (2018); Panel Presentations: American Association of Geographers Conference (Boston, 2017), International Sociological Association Research Committee 21 Conference (University of Leeds, UK, 2017) Additional details on my research and publications are included in my website: https://www.vinita-goyal.com. Show less



Bay Area Regional Health Inequities Initiative BARHII

• Senior Advisor

  • 2021 - 2021

• Impact Manager, Climate Resilience and Environmental Justice

  • 2020 - 2021

  BARHII sits at the unique intersection of thought leadership and practice, deeply informed by equity leaders in government and community who deal each day with the demands of systems change for health equity. I helped an environmental justice-focused caucus prioritize equity considerations in Bay Adapt, the regional consensus on the action plan needed to prepare for sea level rise. I also offered a climate resilience lens in the development of a community land trust pilot in Vallejo.



Silicon Valley Community Foundation

• Non-profit Organizations
• 100 - 200 Employee

• Program Officer, Housing and Transportation

  • 2018 - 2020

  Co Chair, Great Communities Collaborative (at The San Francisco Foundation) Steering Committee Member, Smart Growth California (2018-2019) I supported the $100 Billion Regional Transportation Measure campaign through co-leading research, fundraising and co-convening national experts to garner support for progressive revenue mechanisms (beyond sales tax) for regional transportation infrastructure improvements. At SVCF, I also initiated and led the foundation to prioritize investments… Show more Co Chair, Great Communities Collaborative (at The San Francisco Foundation) Steering Committee Member, Smart Growth California (2018-2019) I supported the $100 Billion Regional Transportation Measure campaign through co-leading research, fundraising and co-convening national experts to garner support for progressive revenue mechanisms (beyond sales tax) for regional transportation infrastructure improvements. At SVCF, I also initiated and led the foundation to prioritize investments in supporting shared equity housing models in the Peninsula-South Bay region and co-led efforts with community partners to launch the Peninsula-South Bay Preservation Lab to advance systems level efforts in addressing housing displacement. Show less Co Chair, Great Communities Collaborative (at The San Francisco Foundation) Steering Committee Member, Smart Growth California (2018-2019) I supported the $100 Billion Regional Transportation Measure campaign through co-leading research, fundraising and co-convening national experts to garner support for progressive revenue mechanisms (beyond sales tax) for regional transportation infrastructure improvements. At SVCF, I also initiated and led the foundation to prioritize investments… Show more Co Chair, Great Communities Collaborative (at The San Francisco Foundation) Steering Committee Member, Smart Growth California (2018-2019) I supported the $100 Billion Regional Transportation Measure campaign through co-leading research, fundraising and co-convening national experts to garner support for progressive revenue mechanisms (beyond sales tax) for regional transportation infrastructure improvements. At SVCF, I also initiated and led the foundation to prioritize investments in supporting shared equity housing models in the Peninsula-South Bay region and co-led efforts with community partners to launch the Peninsula-South Bay Preservation Lab to advance systems level efforts in addressing housing displacement. Show less



City of Seattle

• United States
• Government Administration
• 700 & Above Employee

• Strategic Advisor

  • 2016 - 2018

  I led a film project that featured the lived experiences of residents facing displacement in the Central Area neighborhood that would be affected with the City’s proposed city-wide inclusionary housing framework. I also co-led discussions with the Chinatown stakeholders on community stabilization strategies as part of the Chinatown International District Framework Implementation Plan. I led a film project that featured the lived experiences of residents facing displacement in the Central Area neighborhood that would be affected with the City’s proposed city-wide inclusionary housing framework. I also co-led discussions with the Chinatown stakeholders on community stabilization strategies as part of the Chinatown International District Framework Implementation Plan.



The Great Wall of Oakland

• Retail Art Supplies

• Member, Board of Directors

  • 2016 - 2016

  The Great Wall of Oakland is an arts nonprofit and projection space: which cultivates new media art; commissions work; provides space and opportunities for artists; and through large scale urban projections activates underutilized space. The Great Wall of Oakland is an arts nonprofit and projection space: which cultivates new media art; commissions work; provides space and opportunities for artists; and through large scale urban projections activates underutilized space.



Association of Bay Area Governmets

• Government Administration
• 1 - 100 Employee

• Regional Planner

  • 2013 - 2016

  Among my several projects at ABAG, I led the analysis assessing the feasibility of converting mobile home communities into shared equity housing. Among my several projects at ABAG, I led the analysis assessing the feasibility of converting mobile home communities into shared equity housing.



Mythhya

• Berkeley, California, USA

• Founder

  • 2010 - 2014

  Mythhya, a fair trade venture producing women’s clothing, gave fair wages to workers and minimized the use of toxics in its global supply chain. Mythhya, a fair trade venture producing women’s clothing, gave fair wages to workers and minimized the use of toxics in its global supply chain.



Public Sector/ Non-Profits/ Consulting

• San Francisco Bay Area, California, USA and Ahmedabad, India

• Consulting, Internships and Volunteering

  • 2000 - 2013

  Projects with the City of Oakland (Social Equity Coordination for the West Oakland Specific Plan) | TransForm (Analysis on strengthening tenant protections in Oakland with a potential of protecting low income tenants in light of the city’s major development plans) | Sustainable Agriculture Education (SAGE) | Oxfam | Good World Solutions (World of Good Development Organization) | Urban Ecology | KB Jain Associates Projects with the City of Oakland (Social Equity Coordination for the West Oakland Specific Plan) | TransForm (Analysis on strengthening tenant protections in Oakland with a potential of protecting low income tenants in light of the city’s major development plans) | Sustainable Agriculture Education (SAGE) | Oxfam | Good World Solutions (World of Good Development Organization) | Urban Ecology | KB Jain Associates



Calthorpe Associates

• Berkeley, California, USA

• Senior (Urban) Designer

  • 2006 - 2009

  An urban planning and design consulting firm with a local, national, and international portfolio of projects. An urban planning and design consulting firm with a local, national, and international portfolio of projects.



Indian National trust for Art and Cultural Heritage (INTACH)

• India
• Research
• 100 - 200 Employee

• Program Coordinator

  • 2000 - 2002

  Similar to US' National Trust for Historic Preservation, INTACH is leading efforts on conservation and preservation of India's natural and built heritage as well as its intangible heritage. Similar to US' National Trust for Historic Preservation, INTACH is leading efforts on conservation and preservation of India's natural and built heritage as well as its intangible heritage.