Kristen Hackbarth, MS
Communications Director at Nevada Cancer Coalition- Claim this Profile
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Bio
Ronele Dotson, APR, Fellow PRSA
Kristen Power is an overachiever in every sense of the word. During her tenure at RKPR Inc., there wasn’t a marketing communications function she did not touch. Kristen’s strength lies in her creativity and ability to look at program or tactic from more than one way and provide recommendations and solutions to achieve desired results. From developing social communications strategies to targeted public relations pitches to being a master storyteller, Kristen doesn’t hold any punches and delivered on behalf of our clients time and time again. Above all else, she’s a go getter and isn’t afraid to jump in and do whatever it takes to make it happen. Any business would be fortunate to have her as part of their team.
Bethany Drysdale
Kristen's reputation preceded her before we ever worked together. She is known as a hard worker and creative thinker, and when I heard that she would be working at RKPR with tourism clients I'd be involved with, I was thrilled. She proved to surpass her reputation in every way. She was always available when I had questions or wanted to run an idea by her. She always responded to emails and messages quickly and never made me feel rushed or that I was interrupting her. She has that unique ability to give you her full attention even when she is multi-tasking (which she usually is!). I have seen her apply the same dedication to her clients, on-site for media interviews, handing out brochures and posters to promote events and issuing endless press releases, blog posts and tweets. Kristen thinks like both a reporter and a marketer, always willing to pitch stories that will resonate with reporters and reflect the key messages of her clients. She is a sure-bet as an employee, someone who doesn't know how to give less than 100 percent.
Ronele Dotson, APR, Fellow PRSA
Kristen Power is an overachiever in every sense of the word. During her tenure at RKPR Inc., there wasn’t a marketing communications function she did not touch. Kristen’s strength lies in her creativity and ability to look at program or tactic from more than one way and provide recommendations and solutions to achieve desired results. From developing social communications strategies to targeted public relations pitches to being a master storyteller, Kristen doesn’t hold any punches and delivered on behalf of our clients time and time again. Above all else, she’s a go getter and isn’t afraid to jump in and do whatever it takes to make it happen. Any business would be fortunate to have her as part of their team.
Bethany Drysdale
Kristen's reputation preceded her before we ever worked together. She is known as a hard worker and creative thinker, and when I heard that she would be working at RKPR with tourism clients I'd be involved with, I was thrilled. She proved to surpass her reputation in every way. She was always available when I had questions or wanted to run an idea by her. She always responded to emails and messages quickly and never made me feel rushed or that I was interrupting her. She has that unique ability to give you her full attention even when she is multi-tasking (which she usually is!). I have seen her apply the same dedication to her clients, on-site for media interviews, handing out brochures and posters to promote events and issuing endless press releases, blog posts and tweets. Kristen thinks like both a reporter and a marketer, always willing to pitch stories that will resonate with reporters and reflect the key messages of her clients. She is a sure-bet as an employee, someone who doesn't know how to give less than 100 percent.
Ronele Dotson, APR, Fellow PRSA
Kristen Power is an overachiever in every sense of the word. During her tenure at RKPR Inc., there wasn’t a marketing communications function she did not touch. Kristen’s strength lies in her creativity and ability to look at program or tactic from more than one way and provide recommendations and solutions to achieve desired results. From developing social communications strategies to targeted public relations pitches to being a master storyteller, Kristen doesn’t hold any punches and delivered on behalf of our clients time and time again. Above all else, she’s a go getter and isn’t afraid to jump in and do whatever it takes to make it happen. Any business would be fortunate to have her as part of their team.
Bethany Drysdale
Kristen's reputation preceded her before we ever worked together. She is known as a hard worker and creative thinker, and when I heard that she would be working at RKPR with tourism clients I'd be involved with, I was thrilled. She proved to surpass her reputation in every way. She was always available when I had questions or wanted to run an idea by her. She always responded to emails and messages quickly and never made me feel rushed or that I was interrupting her. She has that unique ability to give you her full attention even when she is multi-tasking (which she usually is!). I have seen her apply the same dedication to her clients, on-site for media interviews, handing out brochures and posters to promote events and issuing endless press releases, blog posts and tweets. Kristen thinks like both a reporter and a marketer, always willing to pitch stories that will resonate with reporters and reflect the key messages of her clients. She is a sure-bet as an employee, someone who doesn't know how to give less than 100 percent.
Ronele Dotson, APR, Fellow PRSA
Kristen Power is an overachiever in every sense of the word. During her tenure at RKPR Inc., there wasn’t a marketing communications function she did not touch. Kristen’s strength lies in her creativity and ability to look at program or tactic from more than one way and provide recommendations and solutions to achieve desired results. From developing social communications strategies to targeted public relations pitches to being a master storyteller, Kristen doesn’t hold any punches and delivered on behalf of our clients time and time again. Above all else, she’s a go getter and isn’t afraid to jump in and do whatever it takes to make it happen. Any business would be fortunate to have her as part of their team.
Bethany Drysdale
Kristen's reputation preceded her before we ever worked together. She is known as a hard worker and creative thinker, and when I heard that she would be working at RKPR with tourism clients I'd be involved with, I was thrilled. She proved to surpass her reputation in every way. She was always available when I had questions or wanted to run an idea by her. She always responded to emails and messages quickly and never made me feel rushed or that I was interrupting her. She has that unique ability to give you her full attention even when she is multi-tasking (which she usually is!). I have seen her apply the same dedication to her clients, on-site for media interviews, handing out brochures and posters to promote events and issuing endless press releases, blog posts and tweets. Kristen thinks like both a reporter and a marketer, always willing to pitch stories that will resonate with reporters and reflect the key messages of her clients. She is a sure-bet as an employee, someone who doesn't know how to give less than 100 percent.
Experience
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Nevada Cancer Coalition
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Communications Director
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Apr 2021 - Present
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This Is Reno
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United States
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Newspaper Publishing
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1 - 100 Employee
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Editor
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Sep 2016 - Present
ThisIsReno.com is an award-winning, independent, local news source in Reno, Nevada, with stories contributed by a network of freelance writers and photographers, as well as opinion articles submitted from community members and local leaders. I coordinate all reporting and photography assignments and ensure that the site has adequate news content each day. I edit all stories and apply AP style, correct grammar and punctuation, and help maintain clarity. For a portion of stories, I also provide developmental editing and copy editing and provide fact-checking support for submitted opinions. Additionally, I format and upload the content online, select and insert images, photo galleries, or video, and optimize posts for SEO. This is a part-time contract position. Show less
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Freelance
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Greater Atlanta Area
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Freelance Writer, Editor, and Strategist
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Oct 2018 - Present
I provide strategic planning and technical writing support to non-profit organizations on a variety of projects, from five-year statewide strategic plans to organizational documents for emergency response planning. Recent projects have included: Tahoe Rim Trail Association's Emergency Response Plan Nevada Cancer Coalition's Leadership Development Plan Nevada Cancer Coalition's 2021-2025 Nevada Cancer Plan I provide strategic planning and technical writing support to non-profit organizations on a variety of projects, from five-year statewide strategic plans to organizational documents for emergency response planning. Recent projects have included: Tahoe Rim Trail Association's Emergency Response Plan Nevada Cancer Coalition's Leadership Development Plan Nevada Cancer Coalition's 2021-2025 Nevada Cancer Plan
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Nevada Cancer Coalition
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Communications Director
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2013 - Sep 2018
Manage the coalition's strategic planning and implementation of communications, ranging from coalition websites and emails to project-based communications, press releases, key messages, and reports. In addition, develop and organize educational opportunities for partners and health care providers including continuing education webinars and an annual cancer control summit featuring national experts and attracting more than 150 participants. As a member of a small team of 3 FTEs, personal scope of work also includes cancer early detection and cancer survivorship. In this realm, project work includes developing collateral materials, bringing partners from healthcare, public health, and state and local governmental agencies together to build consensus and align efforts to increase screening rates and better support cancer survivors. Show less
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JW Marriott Las Vegas Resort & Spa
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United States
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Hospitality
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100 - 200 Employee
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Social Media Coordinator
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May 2012 - Jul 2013
Strategic planning and implementation of social networking, online initiatives, and e-commerce. Restructured and augmented Facebook presence for three separate areas within the resort. Launched presence on Pinterest and Instagram. Launched consistent email marketing initiatives for the casino, spa and hotel, communicating a variety of messages to multiple audiences. Manage multiple websites, including the launch of "modules" withing Marriott.com for specific areas of the resort. Serve as a resort photographer to document a variety of events and activities. Show less
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Best Friends Animal Society
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United States
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Non-profit Organizations
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500 - 600 Employee
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Temporary Rabbit Caregiver
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Nov 2011 - Mar 2012
Expanding from being a regular volunteer, stepped into a temporary full-time position as a rabbit caregiver while several staff members were on leave. The position involved care for rabbits beyond daily cleaning with duties including basic medical care, bathing and socialization. Also accepted responsibilities as the department speaker for the weekly "Founder Roundup" in the Angel Village cafeteria, as an administrator for the department Facebook page, and photographer for the department's "Name a Bunny" program. Show less
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RAD Strategies Inc.
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Sr. Public Relations Account Executive
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Oct 2007 - Nov 2011
Develop and execute marketing, social networking and public relations strategies for a variety of clients, from arts and travel to consumer products and manufacturing and distribution. Develop and execute marketing, social networking and public relations strategies for a variety of clients, from arts and travel to consumer products and manufacturing and distribution.
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American Cancer Society
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United States
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Non-profit Organizations
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700 & Above Employee
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Community Relationship Manager
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Oct 2005 - Mar 2007
Serve as a community liaison for the organization to recruit volunteers and produce outreach and development events including Relay for Life, a gala and The Big Dig. Further the mission of the organization by assisting patients with local services and educating the community on ACS programs and services. Serve as a community liaison for the organization to recruit volunteers and produce outreach and development events including Relay for Life, a gala and The Big Dig. Further the mission of the organization by assisting patients with local services and educating the community on ACS programs and services.
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Community Outreach Coordinator
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2007 - 2007
Promote the services of CAAW throughout the community at public and community events, draft and produce quarterly newsletter to update constituents on the progress and activities of the organization, update and maintain a library of educational materials, and assist the development team as needed. Promote the services of CAAW throughout the community at public and community events, draft and produce quarterly newsletter to update constituents on the progress and activities of the organization, update and maintain a library of educational materials, and assist the development team as needed.
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Grand Sierra Resort
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United States
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Hospitality
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500 - 600 Employee
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Marketing Coordinator
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Nov 2000 - Sep 2005
Support the marketing department in a variety of projects including graphic design management, signage and collateral management, public relations, record-keeping and data entry, proofreading and editing, media relations and promotions. Support the marketing department in a variety of projects including graphic design management, signage and collateral management, public relations, record-keeping and data entry, proofreading and editing, media relations and promotions.
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Education
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1995 - 2000
University of Nevada-Reno
Bachelor of Arts, Photography / Journalism -
2020 - 2020
Western Governors University
Master of Science - MS, Management and Leadership
Community
